A Report on Cross-Cultural Communication and Business Ethics
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This report delves into the critical role of cross-cultural communication (CCC) in business ethics, addressing its significance in achieving organizational goals and managing a diverse workforce. It examines CCC as both a business and ethical issue, emphasizing the need for cultural understanding to bridge gaps and foster effective communication. The report explores the impact of economic challenges on internal communication, the importance of cultural proficiency, and the advantages of embracing individual differences over cultural adaptation. It also highlights the competitive advantage of companies skilled in cross-cultural communication and contrasts communication styles between different cultures, providing examples of how cultural differences can lead to misunderstandings and negatively affect business outcomes. The report underscores the importance of effective communication strategies and ethical considerations for global success, with a focus on achieving sustainable growth and development in a globalized business environment.

RUNNING HEAD: BUSINESS ETHICS 1
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Business Ethics
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Business Ethics
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Business Ethics 2
1. Why is cross cultural communication (CCC) a business issue?
The key to attain distinguished organizational goals resides in an effective implementation
of cultural understanding. This raises a question regarding the cultural gaps that need to be
developed in order to attain consistent growth. Cross cultural communication occurs at the time
when an individual is dealing with the other person from a different cultural background. In
order to gain effective result, it is necessary for a business organization to find out different ways
in order to reduce the gap(Aneas & Sandín, 2009). The strategy is necessary enough to mitigate
the cultural gaps and assuring effective organization. The business organizations are working
cross culturally which requires basic knowledge of the cultural gap. There is a gap in between
the cultures followed in two different countries. This might create an issue in integrating
business. For the purpose of gaining effectiveness this is important to figure out the best possible
way that will help in organizing effectiveness. There is a wide cultural gap in the business
practice in Asian and western countries. This is evident to understand that a business can only
develop effective strategy if it has focused its resources. Cross-cultural gaps arise in the business
while communicating important information is one of the top-most priorities of a business. The
communication gap might occur due to the difference in the approach of business. While
managing a business it is evident to gain competency in order to arrange
effectiveness(Bochner,2013).
2. Why is CCC an ethics issue? How would an understanding of ethics assist a
professional to communicate effectively with people from other cultures?
Cross cultural communication is a strategic practice required in the growth of business.
Understanding the cross cultural communication is necessary to manage the diverse workforce.
This involves an understanding of people belonging to different culture. CCC deals with the
1. Why is cross cultural communication (CCC) a business issue?
The key to attain distinguished organizational goals resides in an effective implementation
of cultural understanding. This raises a question regarding the cultural gaps that need to be
developed in order to attain consistent growth. Cross cultural communication occurs at the time
when an individual is dealing with the other person from a different cultural background. In
order to gain effective result, it is necessary for a business organization to find out different ways
in order to reduce the gap(Aneas & Sandín, 2009). The strategy is necessary enough to mitigate
the cultural gaps and assuring effective organization. The business organizations are working
cross culturally which requires basic knowledge of the cultural gap. There is a gap in between
the cultures followed in two different countries. This might create an issue in integrating
business. For the purpose of gaining effectiveness this is important to figure out the best possible
way that will help in organizing effectiveness. There is a wide cultural gap in the business
practice in Asian and western countries. This is evident to understand that a business can only
develop effective strategy if it has focused its resources. Cross-cultural gaps arise in the business
while communicating important information is one of the top-most priorities of a business. The
communication gap might occur due to the difference in the approach of business. While
managing a business it is evident to gain competency in order to arrange
effectiveness(Bochner,2013).
2. Why is CCC an ethics issue? How would an understanding of ethics assist a
professional to communicate effectively with people from other cultures?
Cross cultural communication is a strategic practice required in the growth of business.
Understanding the cross cultural communication is necessary to manage the diverse workforce.
This involves an understanding of people belonging to different culture. CCC deals with the

Business Ethics 3
understanding of business customs and beliefs. It is important enough for business organization
to develop effective cross cultural communication functions in order to get effective roles and
responsibilities. This is important enough for managing long term goals that will help in
improving the organizational structure. This will helpful in developing organizational
effectiveness and generating better features that will allow in gaining professional code of
conduct(Carbaugh,2013). The purpose is to gain organizational effectiveness and developing
better role and responsibilities inside the organization. This will allow in managing the tasks in a
better way in order to focus on long term effective growth. It is necessary enough for a business
organization to arrange effective communication culture in order to manage the professional
behavior of the employees. It is necessary for arranging effective organizational capacity in order
to understand effectiveness towards the work. It is necessary for managing changes that are
taking place in the organization. People from other culture needs are important enough to
arrange effectiveness in order to communicate with the people from different culture. This is
important enough for generating better results and gaining effectiveness in order to manage the
culture gaps(Kinloch & Metge,2014).
3. What do you think the author meant by “Recent economic challenges further highlight
the need for organizations to develop the internal communication capacity necessary to
control and monitor external threats’?
Under the current market changes it is important to develop an effective communication
process that will allow in managing the changes in order to proceed with gaining effectiveness.
This is however important from the point of gaining economic challenges. It is necessary to
match up with the expectations of the people in order to manage the changes. It is important for
making the best choice in order to organize the best possible results. In order to meet the
understanding of business customs and beliefs. It is important enough for business organization
to develop effective cross cultural communication functions in order to get effective roles and
responsibilities. This is important enough for managing long term goals that will help in
improving the organizational structure. This will helpful in developing organizational
effectiveness and generating better features that will allow in gaining professional code of
conduct(Carbaugh,2013). The purpose is to gain organizational effectiveness and developing
better role and responsibilities inside the organization. This will allow in managing the tasks in a
better way in order to focus on long term effective growth. It is necessary enough for a business
organization to arrange effective communication culture in order to manage the professional
behavior of the employees. It is necessary for arranging effective organizational capacity in order
to understand effectiveness towards the work. It is necessary for managing changes that are
taking place in the organization. People from other culture needs are important enough to
arrange effectiveness in order to communicate with the people from different culture. This is
important enough for generating better results and gaining effectiveness in order to manage the
culture gaps(Kinloch & Metge,2014).
3. What do you think the author meant by “Recent economic challenges further highlight
the need for organizations to develop the internal communication capacity necessary to
control and monitor external threats’?
Under the current market changes it is important to develop an effective communication
process that will allow in managing the changes in order to proceed with gaining effectiveness.
This is however important from the point of gaining economic challenges. It is necessary to
match up with the expectations of the people in order to manage the changes. It is important for
making the best choice in order to organize the best possible results. In order to meet the
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Business Ethics 4
designated target it is important enough to encourage the effectiveness. This is important to
arrange the effective responsibility that will help in developing the internal
communication(Neuliep, 2017). This is important enough for developing a strong internal
communication system that will allow in gaining sustainable results. It is necessary enough for
controlling the internal communication in order to arrange the long term sustainable results. It is
important enough for gaining effectiveness that is important enough for matching up with the
individual expectations. It is necessary to control the external threats in order to gain better
results. It is necessary for gaining capacity with a motive to arrange long-term goals. In the end
the communication process need to be strong enough so that the organization can gain goal. The
purpose is to generate effectiveness and to focus upon gaining better results. It is necessary for
gaining long-term sustainable results and furnishing effective goals. It is evident from the point
of making appropriate efforts that are important enough to generate sustainable results. The
primary focus behind building a strong cross culture communication is to gain better results.
With a consistent focus on developing long term consistent results. It is effective for the
business organization to look after the most possible way to arrange the role and responsibilities.
It is evident to focus on generating better results (Samovar, Porter, McDaniel & Roy,2014).
4. Explain why 'cultural proficiency doesn't mean memorizing every cultural nuance of
every market; it's knowing when to listen, when to ask for help, and when—finally—to
speak'
It is evident to manage the changes in order to apply effectiveness that will help in
understanding the cultural gaps and to arrange the most effective way to manage the
organization. This is important enough for arranging the most effective way that will allow in
managing the changes. It is necessary for gaining respective growth by focusing on meeting up
designated target it is important enough to encourage the effectiveness. This is important to
arrange the effective responsibility that will help in developing the internal
communication(Neuliep, 2017). This is important enough for developing a strong internal
communication system that will allow in gaining sustainable results. It is necessary enough for
controlling the internal communication in order to arrange the long term sustainable results. It is
important enough for gaining effectiveness that is important enough for matching up with the
individual expectations. It is necessary to control the external threats in order to gain better
results. It is necessary for gaining capacity with a motive to arrange long-term goals. In the end
the communication process need to be strong enough so that the organization can gain goal. The
purpose is to generate effectiveness and to focus upon gaining better results. It is necessary for
gaining long-term sustainable results and furnishing effective goals. It is evident from the point
of making appropriate efforts that are important enough to generate sustainable results. The
primary focus behind building a strong cross culture communication is to gain better results.
With a consistent focus on developing long term consistent results. It is effective for the
business organization to look after the most possible way to arrange the role and responsibilities.
It is evident to focus on generating better results (Samovar, Porter, McDaniel & Roy,2014).
4. Explain why 'cultural proficiency doesn't mean memorizing every cultural nuance of
every market; it's knowing when to listen, when to ask for help, and when—finally—to
speak'
It is evident to manage the changes in order to apply effectiveness that will help in
understanding the cultural gaps and to arrange the most effective way to manage the
organization. This is important enough for arranging the most effective way that will allow in
managing the changes. It is necessary for gaining respective growth by focusing on meeting up
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Business Ethics 5
the cultural proficiency. This is necessary for matching the gap while arranging the most
effective ways that allow in arranging the consequences in order to manage the effectiveness.
This is important enough to organize the resources in the way in order to manage the cultural
differences. It is necessary for arranging the most effective and necessary roles and
responsibilities that will allow in gaining competiveness. It is necessary for generating better
roles and responsibilities. This is necessary to arrange better roles and responsibilities in order to
arrange results for gaining organizational goals(Tenzer, Pudelko & Harzing,2014). It is however
important for valuing the culture at different places. It is necessary enough to arrange
effectiveness in order to manage the cultural gaps. It is effective enough for figuring out a better
plan that will surely arrange long term capacity. This is necessary for arranging effectiveness
and preparing an individual to gear up with the issues that are important enough for ascertaining
long term capacity. This is necessary enough to managing culture difference with effective
process. It is necessary for measuring the issues that are important to be mentioned in order to
generate organizational capacity. It is important for a market where one of the major strategies is
to develop effectiveness which will generate goals. This is necessary for the purpose of
encouraging long term effectiveness.
5. The author argues that 'Focus should be placed on using individual differences'. Why
do you think this approach might be more effective than ‘promoting cultural
adaptation’?
This is necessary for arranging organizational goals and defining effectiveness. It is
necessary for distinguishing results that are important for aligning goals in order to managing
long term role and responsibility. This is necessary for managing the focus in order to gain
effective role and process that has a capacity to encourage sustainable results. It is however
the cultural proficiency. This is necessary for matching the gap while arranging the most
effective ways that allow in arranging the consequences in order to manage the effectiveness.
This is important enough to organize the resources in the way in order to manage the cultural
differences. It is necessary for arranging the most effective and necessary roles and
responsibilities that will allow in gaining competiveness. It is necessary for generating better
roles and responsibilities. This is necessary to arrange better roles and responsibilities in order to
arrange results for gaining organizational goals(Tenzer, Pudelko & Harzing,2014). It is however
important for valuing the culture at different places. It is necessary enough to arrange
effectiveness in order to manage the cultural gaps. It is effective enough for figuring out a better
plan that will surely arrange long term capacity. This is necessary for arranging effectiveness
and preparing an individual to gear up with the issues that are important enough for ascertaining
long term capacity. This is necessary enough to managing culture difference with effective
process. It is necessary for measuring the issues that are important to be mentioned in order to
generate organizational capacity. It is important for a market where one of the major strategies is
to develop effectiveness which will generate goals. This is necessary for the purpose of
encouraging long term effectiveness.
5. The author argues that 'Focus should be placed on using individual differences'. Why
do you think this approach might be more effective than ‘promoting cultural
adaptation’?
This is necessary for arranging organizational goals and defining effectiveness. It is
necessary for distinguishing results that are important for aligning goals in order to managing
long term role and responsibility. This is necessary for managing the focus in order to gain
effective role and process that has a capacity to encourage sustainable results. It is however

Business Ethics 6
important to manage to encourage roles and responsibilities in order to arrange long term
goal(Thomas & Peterson, 2017). The purpose is to promote the culture and to gain effectiveness
in order to manage long term goals. It is necessary for delivering better growth. It is evident
from the point of promoting cultural development. It is however important from the point of
generating promising sustainable growth and development in dealing with the organization.
Professional communication is important to deal with the gaps. It is necessary for arranging
organizational effectiveness and generating sustainable growth(Tjosvold,2017). The purpose is
to sustain challenges and to put forward the effective result that will ensure growth in terms of
cross-cultural gaps. The purpose is to manage the challenges and to develop an approach that is
promising in order to gain competent result. The purpose behind promoting cultural competency
is to manage the sustainable growth and development. It is necessary for organizing effectiveness
and gaining competency. This is necessary for promoting effective cultural competency in an
organization. This will help in gaining continuous growth and development(Tjosvold, 2017).
6. Explain why 'Companies that are successful in communicating cross-culturally have a
competitive advantage' (Genevieve, 2007).
The companies that are able to communicate effectively have a competitive advantage over
the other companies. This is important to understand in a globe; competitive scenario. In such a
systematic scenario it is necessary for the business organization to deal efficiently in order to
reduce the gaps. It is necessary for the companies to communicate effectively by ensuring
regular communication. It is necessary from the point of dealing with the gaps and ensuring
consistency. It is therefore essential for obtaining sustainable growth and development. It is
necessary for generating successful growth(Ang & Van Dyne,2015). This is important to gain
effective growth and development in order to gain effectiveness. It is helpful in managing long-
important to manage to encourage roles and responsibilities in order to arrange long term
goal(Thomas & Peterson, 2017). The purpose is to promote the culture and to gain effectiveness
in order to manage long term goals. It is necessary for delivering better growth. It is evident
from the point of promoting cultural development. It is however important from the point of
generating promising sustainable growth and development in dealing with the organization.
Professional communication is important to deal with the gaps. It is necessary for arranging
organizational effectiveness and generating sustainable growth(Tjosvold,2017). The purpose is
to sustain challenges and to put forward the effective result that will ensure growth in terms of
cross-cultural gaps. The purpose is to manage the challenges and to develop an approach that is
promising in order to gain competent result. The purpose behind promoting cultural competency
is to manage the sustainable growth and development. It is necessary for organizing effectiveness
and gaining competency. This is necessary for promoting effective cultural competency in an
organization. This will help in gaining continuous growth and development(Tjosvold, 2017).
6. Explain why 'Companies that are successful in communicating cross-culturally have a
competitive advantage' (Genevieve, 2007).
The companies that are able to communicate effectively have a competitive advantage over
the other companies. This is important to understand in a globe; competitive scenario. In such a
systematic scenario it is necessary for the business organization to deal efficiently in order to
reduce the gaps. It is necessary for the companies to communicate effectively by ensuring
regular communication. It is necessary from the point of dealing with the gaps and ensuring
consistency. It is therefore essential for obtaining sustainable growth and development. It is
necessary for generating successful growth(Ang & Van Dyne,2015). This is important to gain
effective growth and development in order to gain effectiveness. It is helpful in managing long-
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term sustainable growth and development. It is necessary for generating purposeful growth and
development. It is helpful for ascertaining long term sustainable growth. For managing cross-
cultural communication it is necessary for accomplishing long-term sustainable results. The
companies need to manage the cross-cultural advantage in order to gain competitive advantage.
It is relevant from the point of view of gaining sustainable growth and development. The
competitive advantage is important to ascertain sustainable growth and accomplishing
sustainable growth. It is necessary for generating better roles and responsibilities and creating
abilities among employees. It is necessary for developing better growth and responsibility. The
purpose is to generate effective role and responsibility in order to generate capabilities.
7. Compare and contrast the communication styles of your home country and Australia.
How do they differ? Are there similarities?
There is difference in Communication in between the two countries. Asian is shy while
communicating better growth and responsibility. It is necessary for generating long term
effectiveness and there are issue in managing role and responsibility. It is necessary for
managing long term goals and responsibility. It is important enough for gaining purposeful
growth and development in order to adopt sustainable changes. It is necessary for managing long
term effective roles. It is necessary for managing role and responsibilities. This is necessary for
managing the cross-cultural development. This is important enough for generating better roles
and responsibilities. It is necessary from the point of view of developing better roles and
responsibilities. This is one of the most important targets that are effective roles and
responsibility in order to gain sustainable result. The difference in the cultural growth and
responsibility is evident from the point of focusing on sustainable results(Kraidy,2017). The
cross-cultural communication is important for arranging roles and responsibility. It is known
term sustainable growth and development. It is necessary for generating purposeful growth and
development. It is helpful for ascertaining long term sustainable growth. For managing cross-
cultural communication it is necessary for accomplishing long-term sustainable results. The
companies need to manage the cross-cultural advantage in order to gain competitive advantage.
It is relevant from the point of view of gaining sustainable growth and development. The
competitive advantage is important to ascertain sustainable growth and accomplishing
sustainable growth. It is necessary for generating better roles and responsibilities and creating
abilities among employees. It is necessary for developing better growth and responsibility. The
purpose is to generate effective role and responsibility in order to generate capabilities.
7. Compare and contrast the communication styles of your home country and Australia.
How do they differ? Are there similarities?
There is difference in Communication in between the two countries. Asian is shy while
communicating better growth and responsibility. It is necessary for generating long term
effectiveness and there are issue in managing role and responsibility. It is necessary for
managing long term goals and responsibility. It is important enough for gaining purposeful
growth and development in order to adopt sustainable changes. It is necessary for managing long
term effective roles. It is necessary for managing role and responsibilities. This is necessary for
managing the cross-cultural development. This is important enough for generating better roles
and responsibilities. It is necessary from the point of view of developing better roles and
responsibilities. This is one of the most important targets that are effective roles and
responsibility in order to gain sustainable result. The difference in the cultural growth and
responsibility is evident from the point of focusing on sustainable results(Kraidy,2017). The
cross-cultural communication is important for arranging roles and responsibility. It is known
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Business Ethics 8
for the purpose of developing effective cultural plans that are important enough to measure
effectiveness. It is necessary for generating long term effectiveness and developing prior
results. This is necessary for decreasing the gap. The primary focus is to measure long term
effectiveness. It is important for developing effective results and generating better roles and
responsibility(Thomas & Peterson, 2017).
8. Give an example of how one of the differences that you have identified might lead to
misunderstanding. How could this have a negative effect on business?
The difference in the culture is important enough to manage the changes in order to arrange
role and responsibility. There can be misunderstanding in conveying the message to the person.
It is important to manage the change the pattern in order to manage effectiveness. It is important
to enough to arrange effectiveness by covering up long term goals. It is necessary for generating
sustainable roles and responsibility in order to arrange sustainable results. The purpose is to
generate effectiveness in order to reduce the burden. It is important for developing sustainable
roles and responsibility. It is important to arrange long term effectiveness. . This is important to
gain effective growth and development in order to gain effectiveness. It is helpful in managing
long-term sustainable growth and development. It is necessary for the organization to manage
the changes in order to sustain effective roles and responsibility(Chen,2017).
9. Why might ‘The obsession to overemphasize the differences between different cultures
may result in stereotypes being conceived and such perceived notions may prove to be a
hindrance in communicating with people’?
The obsession to overemphasize the difference between different cultures results in a stereotype
notion that hinders growth and development. The difference in the approach is important to
manage the changes in order to adopt the effective results. This is important to understand the
for the purpose of developing effective cultural plans that are important enough to measure
effectiveness. It is necessary for generating long term effectiveness and developing prior
results. This is necessary for decreasing the gap. The primary focus is to measure long term
effectiveness. It is important for developing effective results and generating better roles and
responsibility(Thomas & Peterson, 2017).
8. Give an example of how one of the differences that you have identified might lead to
misunderstanding. How could this have a negative effect on business?
The difference in the culture is important enough to manage the changes in order to arrange
role and responsibility. There can be misunderstanding in conveying the message to the person.
It is important to manage the change the pattern in order to manage effectiveness. It is important
to enough to arrange effectiveness by covering up long term goals. It is necessary for generating
sustainable roles and responsibility in order to arrange sustainable results. The purpose is to
generate effectiveness in order to reduce the burden. It is important for developing sustainable
roles and responsibility. It is important to arrange long term effectiveness. . This is important to
gain effective growth and development in order to gain effectiveness. It is helpful in managing
long-term sustainable growth and development. It is necessary for the organization to manage
the changes in order to sustain effective roles and responsibility(Chen,2017).
9. Why might ‘The obsession to overemphasize the differences between different cultures
may result in stereotypes being conceived and such perceived notions may prove to be a
hindrance in communicating with people’?
The obsession to overemphasize the difference between different cultures results in a stereotype
notion that hinders growth and development. The difference in the approach is important to
manage the changes in order to adopt the effective results. This is important to understand the

Business Ethics 9
changes that are important enough to focus on different cultural gaps. These gaps can cause
ineffectiveness while dealing with the situation. It is important enough to manage the role and
responsibility that will allow in managing effectiveness. This provides with a surety in order to
manage the effectiveness. It is important enough for sustaining different role and responsibility
and gaining ineffectiveness. The gaps in the communication are important enough to arrange
better policies that will allow in gaining sustainers growth and responsibility(Kreuz &
Roberts,2017). This is important for measuring changes and developing effective role and
responsibility. It is necessary for managing the focus and preparing better roles and
responsibility. It is necessary for managing better role and responsibilities that will allow in
managing cross-cultural difference. It is necessary for developing necessary roles that will help
in arranging effective cross-cultural gaps. The purpose is to furnish better results that will help in
allocating the most effectiveness. This is important for maintaining sustainable results and
arranging long term effective roles and responsibility. The cultural gaps can only be managed if
the efficiency is developed with a focus on generating sustainable growth and competency. It is
important for arranging better roles and responsibility that will allow in gaining sustainable
results.
10. Give examples of how Australians stereotype people from your country, and how
people from your country stereotype Australians. Do you think these stereotypes are
accurate?
In spite of unique history, Australians are not as self-absorbed as expressed by the media. It is
believed that Australians are self absorbed. However the country is cosmopolitan in nature and
celebrates Indian, Chinese, Malaysian and American holidays. This is especially important from
the point of view of gaining popularity in terms of generating popularity in order to gain
changes that are important enough to focus on different cultural gaps. These gaps can cause
ineffectiveness while dealing with the situation. It is important enough to manage the role and
responsibility that will allow in managing effectiveness. This provides with a surety in order to
manage the effectiveness. It is important enough for sustaining different role and responsibility
and gaining ineffectiveness. The gaps in the communication are important enough to arrange
better policies that will allow in gaining sustainers growth and responsibility(Kreuz &
Roberts,2017). This is important for measuring changes and developing effective role and
responsibility. It is necessary for managing the focus and preparing better roles and
responsibility. It is necessary for managing better role and responsibilities that will allow in
managing cross-cultural difference. It is necessary for developing necessary roles that will help
in arranging effective cross-cultural gaps. The purpose is to furnish better results that will help in
allocating the most effectiveness. This is important for maintaining sustainable results and
arranging long term effective roles and responsibility. The cultural gaps can only be managed if
the efficiency is developed with a focus on generating sustainable growth and competency. It is
important for arranging better roles and responsibility that will allow in gaining sustainable
results.
10. Give examples of how Australians stereotype people from your country, and how
people from your country stereotype Australians. Do you think these stereotypes are
accurate?
In spite of unique history, Australians are not as self-absorbed as expressed by the media. It is
believed that Australians are self absorbed. However the country is cosmopolitan in nature and
celebrates Indian, Chinese, Malaysian and American holidays. This is especially important from
the point of view of gaining popularity in terms of generating popularity in order to gain
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Business Ethics 10
effectiveness. No, such stereotype is not accurate. People vision regarding the country is
changing and necessarily important for managing long term focus in order to gain effective
results. The purpose is to gain effectiveness and generating better roles and responsibility. The
increasing popularity has helped in managing effectiveness in order to focus on managing the
better cultural gaps. This type of focus is important enough in dealing with the gaps and
generating better roles and responsibilities. It is important from the point of view of managing
long term focus on managing the cultural gaps(Australian Stereotypes,2014).
effectiveness. No, such stereotype is not accurate. People vision regarding the country is
changing and necessarily important for managing long term focus in order to gain effective
results. The purpose is to gain effectiveness and generating better roles and responsibility. The
increasing popularity has helped in managing effectiveness in order to focus on managing the
better cultural gaps. This type of focus is important enough in dealing with the gaps and
generating better roles and responsibilities. It is important from the point of view of managing
long term focus on managing the cultural gaps(Australian Stereotypes,2014).
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Business Ethics 11
References
Aneas, M.A. and Sandín, M.P., (2009), January. Intercultural and cross-cultural
communication research: Some reflections about culture and qualitative methods.
In Forum Qualitative Sozialforschung/Forum: Qualitative Social Research (Vol. 10, No.
1).
Ang, S., & Van Dyne, L. (2015). Handbook of cultural intelligence. Routledge.
Australian Stereotypes,(2014). (Online). Retrieved from:
http://www.nationalstereotype.com/australian-stereotypes/ (Accessed on: 14 January
2017)
Bochner, S. ed., (2013). Cultures in contact: Studies in cross-cultural interaction (Vol. 1).
Elsevier.
Carbaugh, D., (2013). Cultural communication and intercultural contact. Routledge.
Chen, L. (Ed.). (2017). Intercultural communication (Vol. 9). Walter de Gruyter GmbH &
Co KG.1
Kinloch, P. and Metge, J., (2014). Talking past each other: Problems of cross cultural
communication. Victoria University Press.
Kraidy, M. (2017). Hybridity, or the cultural logic of globalization. Temple University Press.
Kreuz, R. J., & Roberts, R. M. (2017). Getting Through: The Pleasures and Perils of Cross-
Cultural Communication. MIT Press.
Neuliep, J.W., (2017). Intercultural communication: A contextual approach. Sage
Publications.
Samovar, L.A., Porter, R.E., McDaniel, E.R. and Roy, C.S., (2014). Intercultural
communication: A reader. Cengage Learning.
References
Aneas, M.A. and Sandín, M.P., (2009), January. Intercultural and cross-cultural
communication research: Some reflections about culture and qualitative methods.
In Forum Qualitative Sozialforschung/Forum: Qualitative Social Research (Vol. 10, No.
1).
Ang, S., & Van Dyne, L. (2015). Handbook of cultural intelligence. Routledge.
Australian Stereotypes,(2014). (Online). Retrieved from:
http://www.nationalstereotype.com/australian-stereotypes/ (Accessed on: 14 January
2017)
Bochner, S. ed., (2013). Cultures in contact: Studies in cross-cultural interaction (Vol. 1).
Elsevier.
Carbaugh, D., (2013). Cultural communication and intercultural contact. Routledge.
Chen, L. (Ed.). (2017). Intercultural communication (Vol. 9). Walter de Gruyter GmbH &
Co KG.1
Kinloch, P. and Metge, J., (2014). Talking past each other: Problems of cross cultural
communication. Victoria University Press.
Kraidy, M. (2017). Hybridity, or the cultural logic of globalization. Temple University Press.
Kreuz, R. J., & Roberts, R. M. (2017). Getting Through: The Pleasures and Perils of Cross-
Cultural Communication. MIT Press.
Neuliep, J.W., (2017). Intercultural communication: A contextual approach. Sage
Publications.
Samovar, L.A., Porter, R.E., McDaniel, E.R. and Roy, C.S., (2014). Intercultural
communication: A reader. Cengage Learning.

Business Ethics 12
Tenzer, H., Pudelko, M. and Harzing, A.W.,( 2014). The impact of language barriers on trust
formation in multinational teams. Journal of International Business Studies, 45(5),
pp.508-535.
Thomas, D.C. and Peterson, M.F.,( 2017). Cross-cultural management: Essential concepts.
Sage Publications.
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