USQ CIS1101 - Assignment 1: A Web Proposal for Cruise Sales Website

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This project presents a comprehensive web proposal for a cruise sales website, addressing various aspects of its design, development, and maintenance. It begins with research findings on customer needs and competitor analysis, emphasizing the importance of simple navigation, elegant design, and online booking systems. The proposal outlines the website's capabilities, including HTML, XML, PHP, CSS, and WordPress integration, highlighting features like dynamic page creation, customizable user content, and mobile accessibility. A detailed design strategy is presented, covering domain name registration, web hosting, content management systems, SEO analysis, and web promotion. The proposal further describes the website's features, such as custom design, payment gateways, and SEO optimization. The document also includes website maintenance plans, security measures, and cost estimations. The project concludes by summarizing the proposed website's superior quality, addressing user needs, and assessing suitable features for web design, along with a timeline for its implementation. The references provide credible sources that support the project's claims and recommendations.
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WEBSITE
PROPOSALS E L L I N G S H I P S A N D C R U I S E S
A C R O SS VA R I O U S D E S T I N AT I O N S
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CONTENTS:
Research Findings
Capabilities
Web Design, Web Promotion & Website
Maintenance
Costs and deliverables
Q & A
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WHY TRAVEL AGENTS SHOULD SELL
CRUISES?
The cruising is all about to explore foreign cultures,
countries, sightseeing or simply for relaxation at the
middle of the sea.
The travel agents across the world are looking for
various measures for giving that extra bit as well as
building a never ending relationship with the
consumers.
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FINDINGS FOR RESEARCH:
Simple navigation for finding various products.
Sophisticated style and Elegant feel.
Marketing based on customer needs.
Online booking system.
Only selling ships and cruises.
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CAPABILITIES:
HTML , XML
Well formed documents for HTML
W3C Compliant
PHP
Dynamic creation of pages
Customizable User Content
Faster time to load
CSS
A Website that is for multiple platforms
Greater reliability
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CAPABILITIES:
WordPress
Full feature Creation of Website
System for management of Content
Integration of Social Media
Ability for Sharing Content
Assists Information Dissemination
Mobile Accessibility
Compatible with various devices
Usability on platforms based on Mobile
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PROPOSAL:
Visually appealing
User interactive
Informative
Easy to navigate
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EXAMPLE 1:
Easy for navigation but the appearance is boring
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EXAMPLE 2:
This is the example of one of the biggest competitors.
The website is so much user friendly.
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COMPETITOR'S FOR
BUSINESS
A great number of competitors are not
existed there.
There are only 3 or 4 major competitors
are existed.
Most of the competitors look somewhat
underwhelming.
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DESIGN STRATEGY:
Registering name of the domain.
Web host.
Features, design and functionality.
System for managing content.
SEO analysis
Web promotion.
Maintenance.
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SITE MAP:
Dental
practic
e
home check
up
cleani
ng
surger
y
Conta
ct us
About
us
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TITLE / Link to home
Image Slideshow
Donate
S
O
C
I
A
L
M
E
D
I
A
Affiliates Contact
Details
News Letter
Sign Up
M
E
N
U
General page
Elements:
Donation Button
Left Justified Menu
Social Media Links
Affiliates
Newsletter Signup
Contact information
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HIERARCHICAL
ARCHITECTURE:
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FEATURES OF THE NEW
WEBSITE:
The website will be having robust custom
as well as elegant design to display product
list to the users.
The procedure of booking with the
payment gateways as well as hassle free
procedure for booking for ships and cruises.
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MAJOR WEB TECHNOLOGIES:
Web 2.0 Framework
J Query
Google Analytics
Open Graph Protocol
Collaborative tools for integration
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DESIGN OF THE SITE:
The website will be having an effective
design for the customization for the users.
Current discounts and offers as well as
special promotions will also be provided in
the feed as well as also in the home page.
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DOMAIN NAME:
Cruisesales.com or buycruises.com are the
domain names that are proposed as well as
there are so much choices.
Apart from the development of the web
application, there are different value added
services such as system maintenance will
be also provided.
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CUSTOM PROGRAMMING
Site tracking
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CUSTOM PROGRAMMING
It is the functionality which will be added
for the users of the website.
The site will be friendly to the users
which will also support navigation easier.
A solution will be developed which will be
effective for the marketing of the
company.
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UPGRADATION
The site will be updated on a regularly
basis for avoiding boredom.
The contents of the website can include
images, written texts as well as free
downloads.
This should also have the news of the
company for showing the client new
upgrades.
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FUNCTIONALITIES AND
FEATURES:
Site origin
Site origin buddle
Google map
Contact form
Image slider
Payment gate way
Logo
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SEARCH ENGINE
OPTIMIZATION:
It will maximize the number of visitors for spring
fielding within these type of websites.
Colourful selection of phases and keywords.
Ensuring the best practice for the search engine
optimization.
3 to 6 keywords in each of the pagers in the
website.
Keywords that are for the main page will appear
in the URL.
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ANALYTICS:
Using the google analytics within the page.
Understanding the behavior of the customers.
Optimizes ads and contents for increasing
revenue of the website.
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MAINTENANCE OF THE
WEBSITE:
Update text, webpages, photos
Ability for creating flash animations
Graphic work for the design
Assigned to personal team member for dedicated service
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SECURITY FOR THE
WEBSITE:
Virus identification
Daily scanning
Registry security package for $40/month.
Safeguards website for ensuring no expanses
that are unwanted.
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COST FOR THE WEB DESIGN
Function Cost
Name of the domain 10 dollars per year
Host 100 dollars per year
Development 20000 dollars (300 hours)
Maintenance 750 dollars per year
Marketing of the website 5000 dollars per year.
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CONCLUSION:
Superior quality of the website has been shown.
The needs and requirements has been analyzed.
Suitable features for the web design has been
assessed.
Web host and domain registration.
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TIMELINE:
1st October 2019 start
Activity Weeks Date
Design 2 01/10/19 - 14/10/19
Development 3 15/10/19 - 03/11/19
Site Content 3 04/11/19 - 24/11/19
Launch & Testing 1 25/11/19 - 01/12/19
Advertisement 7 15/10/19 – 01/12/19
Total 9 weeks total
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REFERENCES:
Scipioni, J. (2019). You can buy a $2.4 million apartment on a
cruise ship — take a look. CNBC. Retrieved 25 August 2019,
from https://www.cnbc.com/2019/07/26/blue-world-voyages-
selling-luxury-residences-on-cruise-ship.html
Erl, T. (2016). SOA Principles of Service Design (paperback).
Prentice Hall Press.
Perdomo, E. G., Cardozo, M. T., Perdomo, C. C., & Serrezuela, R.
R. (2017). A Review of the User Based Web Design: Usability and
Information Architecture. International Journal of Applied
Engineering Research, 12(21), 11685-11690.
Makovey, J., Metcalf, B., Zhang, Y., Chen, J. S., Bennell, K., March,
L., & Hunter, D. J. (2015). Web-based study of risk factors for
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