This case study explores Crystal Travel's people management and organizational performance strategies, emphasizing the utilization of various tools and techniques for improving organizational performance. It examines the role of employee wellbeing in enhancing motivation and performance, highlighting aspects such as productivity improvement, sustaining high morale, talent retention, and improved customer relationship management. The study also incorporates a PESTLE analysis to assess the external factors influencing Crystal Travel's business environment, including political, economic, social, technological, and environmental elements. The report concludes that effective people management and a focus on employee wellbeing are crucial for achieving sustainable organizational success, and that the implementation of appropriate tools and strategies is essential for Crystal Travel to thrive in a competitive market.