Crystal Travel Case Study: People and Performance, BMP4006, Semester 2
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Case Study
AI Summary
This case study analyzes Crystal Travel, a local travel agency, aiming to improve organizational performance and employee wellbeing. The report investigates various tools and techniques, including 360-degree feedback, performance management frameworks, reward programs, and management by objectives, to enhance employee performance and organizational outcomes. It emphasizes the crucial role of employee wellbeing in boosting motivation, productivity, and achieving organizational goals, including effective work-life balance. The report also includes a PESTLE analysis to assess external factors influencing the business. The analysis offers insights into political, economic, social, technological, legal, and environmental factors impacting Crystal Travel's operations. The conclusion summarizes the importance of these tools and techniques for sustainable growth and the role of employee wellbeing. The case study highlights the interconnectedness of people management practices and overall business success.
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BSc (Hons) Business Management
BMP4006
People and Performance
Assessment 1
Case Study: Crystal Travel
Semester 2
Submitted by:
Name:
ID:
1
BMP4006
People and Performance
Assessment 1
Case Study: Crystal Travel
Semester 2
Submitted by:
Name:
ID:
1
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.

Contents
Introduction p
What tools and techniques will help improve organisational performance?
p
The role of employee wellbeing in improving motivation and performance
p
Conclusion p
References p
Appendix: PESTLE Analysis of Crystal Travel p
Introduction
An organizational performance is includes three specific areas of the the
organization outcomes. It is commercial enterprise performance which consider
profits, return on investments, return in assets and product market performance
which consider sales, market share and many more. Specialists in many fields are
concerned with structure performance which is associated with the strategic
planners, operations managers, finance directors, legal advisers and owner of the
2
Introduction p
What tools and techniques will help improve organisational performance?
p
The role of employee wellbeing in improving motivation and performance
p
Conclusion p
References p
Appendix: PESTLE Analysis of Crystal Travel p
Introduction
An organizational performance is includes three specific areas of the the
organization outcomes. It is commercial enterprise performance which consider
profits, return on investments, return in assets and product market performance
which consider sales, market share and many more. Specialists in many fields are
concerned with structure performance which is associated with the strategic
planners, operations managers, finance directors, legal advisers and owner of the
2

administration. The economic performance looks at business as well as market
outcomes which measure the sales, profit, return in investment for shareholders and
other financial matrices. This report is consider the BUNI travel which are located in
Bolton. This report is includes the various types of techniques as well as tools which
are utilized by the management of the company (Jiang and Holburn, 2018). These
are help in the enhance the performance of worker as well as the performance of the
organization. This report is also includes the PESTEL analysis which is help to the
BUNI travel to enlarge their business.
What tools and method will assist improve organizational performance?
The organizational performance can be increased and lead to well-timed
success of the business whether in a stable or an explosive environment. The
efficiency in establishment requires an understandings of various professional and
their role in the business and ways to modify their quality or make use of specific
skills. The main aim of an organization is to attain successful positions in the market.
These are plays an important role in the management of the company to increasing
their functioning (Son and et. al., 2020). In context to BUNI travel some of them is
mentioned as:
360-degree feedback: It is supply the raters with greater insight and
statement into the values as well as behaviors that are important for the
organization. This types of feedback gives a view of worker performance from
various people. It includes the transformation accountability and collaboration among
teams as well as reducing biases. It is assist to each employees assess and interpret
their strengths as well as weaknesses for individual and organizational development.
It is a broad sorting of the individual performance is made in the basis of view of
those group which are around them. This is includes the manager, direct reports,
peers, customers, suppliers and many more. This factor is generally used by the
human resources management of the organization in the development of the
programs as well as training of the employees (Khalaf, Hmoud and Obeidat, 2019).
Performance management frameworks: It is consist the regular feedback
moments that allows supervisor to spot and address difficulty quickly as well as keep
everyone motivated and on track. This is rising involvement of employees as well as
improving company productivity, performance management helps boost a company's
3
outcomes which measure the sales, profit, return in investment for shareholders and
other financial matrices. This report is consider the BUNI travel which are located in
Bolton. This report is includes the various types of techniques as well as tools which
are utilized by the management of the company (Jiang and Holburn, 2018). These
are help in the enhance the performance of worker as well as the performance of the
organization. This report is also includes the PESTEL analysis which is help to the
BUNI travel to enlarge their business.
What tools and method will assist improve organizational performance?
The organizational performance can be increased and lead to well-timed
success of the business whether in a stable or an explosive environment. The
efficiency in establishment requires an understandings of various professional and
their role in the business and ways to modify their quality or make use of specific
skills. The main aim of an organization is to attain successful positions in the market.
These are plays an important role in the management of the company to increasing
their functioning (Son and et. al., 2020). In context to BUNI travel some of them is
mentioned as:
360-degree feedback: It is supply the raters with greater insight and
statement into the values as well as behaviors that are important for the
organization. This types of feedback gives a view of worker performance from
various people. It includes the transformation accountability and collaboration among
teams as well as reducing biases. It is assist to each employees assess and interpret
their strengths as well as weaknesses for individual and organizational development.
It is a broad sorting of the individual performance is made in the basis of view of
those group which are around them. This is includes the manager, direct reports,
peers, customers, suppliers and many more. This factor is generally used by the
human resources management of the organization in the development of the
programs as well as training of the employees (Khalaf, Hmoud and Obeidat, 2019).
Performance management frameworks: It is consist the regular feedback
moments that allows supervisor to spot and address difficulty quickly as well as keep
everyone motivated and on track. This is rising involvement of employees as well as
improving company productivity, performance management helps boost a company's
3

profitability while keeping everyone happy. This tool is also help in the observation
the performance by measuring the what extent the objectives and the priorities
(Raval, Kant and Shankar, 2020).
Reward and recognition program: This is lead to greater employee
engagement, which increases retention as well as it helps to create a more positive
overall workplace. It is assist in enhance involvement of employees which results in
a large number of advantages for the organization such as enhanced employee
retention. It is also help to increasing employees performance by enhancing
employee skills, knowledge as well as capabilities in order to achieve organizational
objectives. It plays an important roles for the organization to provide reward and
incentives to manpower in order to motivate the human resources. In relation to the
BUNI travel, the management of the firm is use this tool for purpose of maintaining
employee morale and greater level of performance (Sari and et. al., 2020). Reward
can be includes the financial reward and simple praise. It help to increasing the
performance of the organization management.
Management by objectives: Management by objectives is a strategic
management which plays as important roles in the improving the performance if the
organization. Its main goal is to improve the performance of the organization by
clearly defining the objectives agreed upon by both the management and the
employees. According to this theory, having a say in goal setting and action plans
encourages participation and commitment among employees and aligns objectives
throughout the organization. It is the establishment of a management information
system to compare the actual performance as well as the achievement of defined
objectives. Professional claims that the major advantages of this that are improves
motivations and commitment as well as it allows for better communication between
employees as well as managers. The main target of this is to attain the individual as
well as administration goals effectively which help in the increasing the productivity
(Baumgartner, Ernst and Fischer, 2020).
The role of well being of employee in improving motivation and performance
The advantages of workplace well-being for the organization are numerous. It
increased staff satisfaction, team morals, productivity, senses of community as well
as company loyalty and it decrease absenteeism and presentiment. The well-being
4
the performance by measuring the what extent the objectives and the priorities
(Raval, Kant and Shankar, 2020).
Reward and recognition program: This is lead to greater employee
engagement, which increases retention as well as it helps to create a more positive
overall workplace. It is assist in enhance involvement of employees which results in
a large number of advantages for the organization such as enhanced employee
retention. It is also help to increasing employees performance by enhancing
employee skills, knowledge as well as capabilities in order to achieve organizational
objectives. It plays an important roles for the organization to provide reward and
incentives to manpower in order to motivate the human resources. In relation to the
BUNI travel, the management of the firm is use this tool for purpose of maintaining
employee morale and greater level of performance (Sari and et. al., 2020). Reward
can be includes the financial reward and simple praise. It help to increasing the
performance of the organization management.
Management by objectives: Management by objectives is a strategic
management which plays as important roles in the improving the performance if the
organization. Its main goal is to improve the performance of the organization by
clearly defining the objectives agreed upon by both the management and the
employees. According to this theory, having a say in goal setting and action plans
encourages participation and commitment among employees and aligns objectives
throughout the organization. It is the establishment of a management information
system to compare the actual performance as well as the achievement of defined
objectives. Professional claims that the major advantages of this that are improves
motivations and commitment as well as it allows for better communication between
employees as well as managers. The main target of this is to attain the individual as
well as administration goals effectively which help in the increasing the productivity
(Baumgartner, Ernst and Fischer, 2020).
The role of well being of employee in improving motivation and performance
The advantages of workplace well-being for the organization are numerous. It
increased staff satisfaction, team morals, productivity, senses of community as well
as company loyalty and it decrease absenteeism and presentiment. The well-being
4
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is generally explained as the quality of life which an individual live. This is plays very
important role and develop the positive feeling of employees within the organization.
The positive feeling of the workers is play important role in the performance of the
organization. It is help to increased the performance of the organization and
motivates the employees as well as individual (Uribetxebarria, Garmendia and
Elorza, 2021). These are explained as below:
Increase the productivity: The employee's well-being is directly associated
with the morale as well as assist in the increasing the productivity. Workers are react
positively to active feedback acting that are connected to individual as well as
structure success. This is help to workers to feel comfortable with their task as well
as comfortable at workplace. These result in the increasing productivity and the
success of the organization. In relation to the BUNI travel, the employees of this
organizational perform their job with diligence and full productivity when they enjoyed
a high level of well-being at workplace. These are may improve the performance of
the organization (Tipu and Fantazy, 2018).
Attaining all the objectives: The organization is need to improve the
connection between the employees as well as supervisor of the company. These are
resulting in achievement of the goals of the company. The workers of the
organization only satisfy with the job role only if the high level of well business enjoy
by them. The management of the organization is able to provide them strong as well
as effective working environment. These are collectively affects their productivity and
if also affect the performance of the administration. In relation to the BUNI travel, the
workers of this organization is required to be motivated on continuous basis. The
management of the company is need to perform this properly then employee of the
organization perform their task with foll productivity in order to attain the objective of
organization. This is collectively enhance the productivity and performance of the
company (Ohemeng and McGrandle, 2021).
Effective work balance: This is help to decrease the stress as well as assist
prevent burnout in the organization. It can lead to physical outcome. When the
employees are healthy, well-rested as well as feeling great, they are more likely to
produce the best work possible. Productivity will change due to adequate energy as
well as motivation. It is also plays an important role of achieving the effective work
balance. The is main aim of this brings worker happiness, engagement as well as
productivity. This is encourages employees to attain a healthy equilibrium between
5
important role and develop the positive feeling of employees within the organization.
The positive feeling of the workers is play important role in the performance of the
organization. It is help to increased the performance of the organization and
motivates the employees as well as individual (Uribetxebarria, Garmendia and
Elorza, 2021). These are explained as below:
Increase the productivity: The employee's well-being is directly associated
with the morale as well as assist in the increasing the productivity. Workers are react
positively to active feedback acting that are connected to individual as well as
structure success. This is help to workers to feel comfortable with their task as well
as comfortable at workplace. These result in the increasing productivity and the
success of the organization. In relation to the BUNI travel, the employees of this
organizational perform their job with diligence and full productivity when they enjoyed
a high level of well-being at workplace. These are may improve the performance of
the organization (Tipu and Fantazy, 2018).
Attaining all the objectives: The organization is need to improve the
connection between the employees as well as supervisor of the company. These are
resulting in achievement of the goals of the company. The workers of the
organization only satisfy with the job role only if the high level of well business enjoy
by them. The management of the organization is able to provide them strong as well
as effective working environment. These are collectively affects their productivity and
if also affect the performance of the administration. In relation to the BUNI travel, the
workers of this organization is required to be motivated on continuous basis. The
management of the company is need to perform this properly then employee of the
organization perform their task with foll productivity in order to attain the objective of
organization. This is collectively enhance the productivity and performance of the
company (Ohemeng and McGrandle, 2021).
Effective work balance: This is help to decrease the stress as well as assist
prevent burnout in the organization. It can lead to physical outcome. When the
employees are healthy, well-rested as well as feeling great, they are more likely to
produce the best work possible. Productivity will change due to adequate energy as
well as motivation. It is also plays an important role of achieving the effective work
balance. The is main aim of this brings worker happiness, engagement as well as
productivity. This is encourages employees to attain a healthy equilibrium between
5

life as well as work is paramount. Better as well as increased employee conflict will
also allow administration to attract and retain the top talent, accentuation the
importance of an excellent effective work equilibrium. It is vert important that
management of the organization is supply employees with high level of well being at
the workplace. It is necessary to maintain effective work-life balance at workplace
(Hasani and O'Reilly, 2020) . According to the BUNI travel, the management of the
organization is require to supply workers with ample vacation time to to spend
effectively with families as well as friends and relieve stress.
Conclusion
From the above discussion, it has been concluded that organization is need
the various forms of tool as well as techniques which is use for the increasing the
performance of organization. This is includes the effective use of these techniques,
the organization can developed growth in the competitive market for long time of
periods. Workers well-being is being well-advised as very crucial factor for motivating
the workers and increase the performance of the organization. There is also
explained the PESTEL analysis with respect to the organization. The management of
the company have responsibilities to provide well-being as well as workers can live
their life with out burden.
6
also allow administration to attract and retain the top talent, accentuation the
importance of an excellent effective work equilibrium. It is vert important that
management of the organization is supply employees with high level of well being at
the workplace. It is necessary to maintain effective work-life balance at workplace
(Hasani and O'Reilly, 2020) . According to the BUNI travel, the management of the
organization is require to supply workers with ample vacation time to to spend
effectively with families as well as friends and relieve stress.
Conclusion
From the above discussion, it has been concluded that organization is need
the various forms of tool as well as techniques which is use for the increasing the
performance of organization. This is includes the effective use of these techniques,
the organization can developed growth in the competitive market for long time of
periods. Workers well-being is being well-advised as very crucial factor for motivating
the workers and increase the performance of the organization. There is also
explained the PESTEL analysis with respect to the organization. The management of
the company have responsibilities to provide well-being as well as workers can live
their life with out burden.
6

References
Baumgartner, K.T., Ernst, C.A. and Fischer, T.M., 2020. How corporate reputation
disclosures affect stakeholders’ behavioral intentions: mediating
mechanisms of perceived organizational performance and corporate
reputation. Journal of Business Ethics, pp.1-29.
Hasani, T. and O'Reilly, N., 2020. Analyzing antecedents affecting the organizational
performance of start-up businesses. Journal of Entrepreneurship in
Emerging Economies, 13(1), pp.107-130.
Jiang, G.F. and Holburn, G.L., 2018. Organizational performance feedback effects
and international expansion. Journal of Business Research, 90, pp.48-58.
Khalaf, R.K.A., Hmoud, H.Y. and Obeidat, B., 2019. Reviewing the mediating role of
job satisfaction on the effect of employee engagement on organizational
performance. Journal of Social Sciences (Coes&RJ-Jss), 8(1), pp.7-23.
Ohemeng, F.L. and McGrandle, J., 2021. Employee perception of inclusivity and
organizational performance: The case of the Ontario public
service. Canadian Public Administration, 64(1), pp.26-50.
Raval, S.J., Kant, R. and Shankar, R., 2020. Analyzing the Lean Six Sigma enabled
organizational performance to enhance operational
efficiency. Benchmarking: An International Journal.
Sari, R.N. and et. al., 2020. Effect of environmental management accounting
practices on organizational performance: role of process innovation as a
mediating variable. Business Process Management Journal.
Son, J. and et. al., 2020. Double-edged effect of talent management on
organizational performance: the moderating role of HRM investments. The
International Journal of Human Resource Management, 31(17), pp.2188-
2216.
Tipu, S.A.A. and Fantazy, K., 2018. Exploring the relationships of strategic
entrepreneurship and social capital to sustainable supply chain management
and organizational performance. International Journal of Productivity and
Performance Management.
Uribetxebarria, U., Garmendia, A. and Elorza, U., 2021. Does employee participation
matter? An empirical study on the effects of participation on well-being and
organizational performance. Central European Journal of Operations
Research, 29(4), pp.1397-1425.
7
Baumgartner, K.T., Ernst, C.A. and Fischer, T.M., 2020. How corporate reputation
disclosures affect stakeholders’ behavioral intentions: mediating
mechanisms of perceived organizational performance and corporate
reputation. Journal of Business Ethics, pp.1-29.
Hasani, T. and O'Reilly, N., 2020. Analyzing antecedents affecting the organizational
performance of start-up businesses. Journal of Entrepreneurship in
Emerging Economies, 13(1), pp.107-130.
Jiang, G.F. and Holburn, G.L., 2018. Organizational performance feedback effects
and international expansion. Journal of Business Research, 90, pp.48-58.
Khalaf, R.K.A., Hmoud, H.Y. and Obeidat, B., 2019. Reviewing the mediating role of
job satisfaction on the effect of employee engagement on organizational
performance. Journal of Social Sciences (Coes&RJ-Jss), 8(1), pp.7-23.
Ohemeng, F.L. and McGrandle, J., 2021. Employee perception of inclusivity and
organizational performance: The case of the Ontario public
service. Canadian Public Administration, 64(1), pp.26-50.
Raval, S.J., Kant, R. and Shankar, R., 2020. Analyzing the Lean Six Sigma enabled
organizational performance to enhance operational
efficiency. Benchmarking: An International Journal.
Sari, R.N. and et. al., 2020. Effect of environmental management accounting
practices on organizational performance: role of process innovation as a
mediating variable. Business Process Management Journal.
Son, J. and et. al., 2020. Double-edged effect of talent management on
organizational performance: the moderating role of HRM investments. The
International Journal of Human Resource Management, 31(17), pp.2188-
2216.
Tipu, S.A.A. and Fantazy, K., 2018. Exploring the relationships of strategic
entrepreneurship and social capital to sustainable supply chain management
and organizational performance. International Journal of Productivity and
Performance Management.
Uribetxebarria, U., Garmendia, A. and Elorza, U., 2021. Does employee participation
matter? An empirical study on the effects of participation on well-being and
organizational performance. Central European Journal of Operations
Research, 29(4), pp.1397-1425.
7
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Appendix:
PESTLE Analysis of Crystal Travel
PESTEL Analysis:
This strategy is plays a crucial role in achieving the macro picture of the
environment of the industry. This tool is used to find the various approaches and
acquiring the effect of the environmental factors which is is directly associated with
performance of the organization. In context to BUNI travel, PESTLE analysis is
explained as:
Political factors: This factor is consider tax systems, fiscal policies,
government stability, trade tariff which are directly effect on the execution of the
organization. In relation to BUNI travels, the various organizational function can be
manage by the management of the organization in the UK. This act as a advantages
for them and efficaciously formulate their plan of action for long term. This are help to
the organization to attaining successful position in market.
Economical factors: This factor is consider the rate of interest, rate of
employment, inflation rate, rate of foreign exchange, GDP of the country and many
more. These factors are use to determine the execution of the economy which are
associated with the performance of the administration for long time periods. In
context to the BUNI travel, UK”s efficiency is very well formulated and these are
directly impact on the people of the UK possess high buying authorities. This is very
advantageous for the organization as the able to defrayal their money on traveling.
These are help in the increasing the sales as well as it increasing profit for
organization. The bank of the UK is also associated with this which are providing
loans for the business growth. It is supply the low interest rates loans which help in
the operating their task in proper manner.
Social factors: This factor is also play an important role in the which are
associated with needs of management of organization. This is includes the
population analysis, culture tends, reviews, beliefs as well as preference of buyers.
In relation to the BUNI travels, the UK culture is very open-mined and people are
love to travel. There are different opportunities are presents which are assist in the
development of the management and increasing their sales.
Technological factors: This aspect is associated with the innovation within
the technology. In order to the BUNI travel, the organization is use the latest and
advanced technology. The management of the organization is need to know the
8
PESTLE Analysis of Crystal Travel
PESTEL Analysis:
This strategy is plays a crucial role in achieving the macro picture of the
environment of the industry. This tool is used to find the various approaches and
acquiring the effect of the environmental factors which is is directly associated with
performance of the organization. In context to BUNI travel, PESTLE analysis is
explained as:
Political factors: This factor is consider tax systems, fiscal policies,
government stability, trade tariff which are directly effect on the execution of the
organization. In relation to BUNI travels, the various organizational function can be
manage by the management of the organization in the UK. This act as a advantages
for them and efficaciously formulate their plan of action for long term. This are help to
the organization to attaining successful position in market.
Economical factors: This factor is consider the rate of interest, rate of
employment, inflation rate, rate of foreign exchange, GDP of the country and many
more. These factors are use to determine the execution of the economy which are
associated with the performance of the administration for long time periods. In
context to the BUNI travel, UK”s efficiency is very well formulated and these are
directly impact on the people of the UK possess high buying authorities. This is very
advantageous for the organization as the able to defrayal their money on traveling.
These are help in the increasing the sales as well as it increasing profit for
organization. The bank of the UK is also associated with this which are providing
loans for the business growth. It is supply the low interest rates loans which help in
the operating their task in proper manner.
Social factors: This factor is also play an important role in the which are
associated with needs of management of organization. This is includes the
population analysis, culture tends, reviews, beliefs as well as preference of buyers.
In relation to the BUNI travels, the UK culture is very open-mined and people are
love to travel. There are different opportunities are presents which are assist in the
development of the management and increasing their sales.
Technological factors: This aspect is associated with the innovation within
the technology. In order to the BUNI travel, the organization is use the latest and
advanced technology. The management of the organization is need to know the
8

requirements of their consumer. They need to update their cars as well as buses
which help the organization to increasing their sales and profit.
Environmental factors: This factor is includes the rules as well as
regulations which are associated with the government of the country to defend the
environment. In context to BUNI travel, it is need to send their cars as well as buses
on day-to-day services in work center. This can help in decreasing the pollution
hazards.
Legal factors: This factor is consider the rules, regulations as well as policies
which are made by the State Council for giving advantage to the society as well as
their employees. In context to the BUNI travel, it is very essential to for the
management of the organization which have complies with all the regulations issued
by the authorities.
9
which help the organization to increasing their sales and profit.
Environmental factors: This factor is includes the rules as well as
regulations which are associated with the government of the country to defend the
environment. In context to BUNI travel, it is need to send their cars as well as buses
on day-to-day services in work center. This can help in decreasing the pollution
hazards.
Legal factors: This factor is consider the rules, regulations as well as policies
which are made by the State Council for giving advantage to the society as well as
their employees. In context to the BUNI travel, it is very essential to for the
management of the organization which have complies with all the regulations issued
by the authorities.
9
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