Implementing CSR Activities within LSI Architects to Meet Objectives

This report provides a comprehensive analysis of Corporate Social Responsibility (CSR) activities implemented by LSI Architects to achieve sustainable objectives. The study investigates the firm's current CSR practices, including financial services to educational institutions and community engagement, analyzing their impact on competitive advantage and alignment with sustainable goals. The research employs a qualitative approach, examining customer perceptions and identifying areas for improvement. Key findings highlight the importance of CSR in enhancing brand image, gaining customer loyalty, and fostering positive relationships with stakeholders. Recommendations focus on expanding CSR initiatives, particularly in empowering women and environmental sustainability, and improving training and development programs. The report concludes with a reflective statement, summarizing the learning outcomes and insights gained throughout the research process. This report provides valuable insights for businesses looking to integrate CSR into their operations.

MANAGING
SUCCESSFUL BUSINESS

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Aim and objectives of the firm LSI Architects......................................................................1
P2 Preparing activities for project management plan..................................................................2
P3 Preparing work breakdown structure as well as Gantt chart..................................................4
TASK 2............................................................................................................................................5
P4 Research at small scale using qualitative approach of the research methods.........................5
TASK 3............................................................................................................................................9
P5 Analysing research and data...................................................................................................9
P6 Recommendations to LSI Architects as per the above analysis...........................................16
TASK 4..........................................................................................................................................17
P7 Reflective statement.............................................................................................................17
CONCLUSION..............................................................................................................................18
REFERENCES................................................................................................................................1

INTRODUCTION
TASK 1
P1 Aim and objectives of the firm LSI Architects
Topic: Implementing CSR activities within organisations to meet sustainable objectives
Introduction
In today’s era, to be in the competition and attain set goals and objectives within
stipulated time period in an efficient and effective manner, to fulfil corporate social
responsibilities (CSR) is highly significant. CSR and sustainable objectives say about the way in
which organisations become able to attain their enhanced ethical standards as well as it leads to
keep a balance over economic, environmental and social imperatives (Eckerson, 2010). It proves
to be highly effectual in addressing the concerns and expectations of stakeholders associated
with business. It can be said that with the help of CSR activities, sustainable objectives of firm
like healthy community, protecting the environment as well as maintaining social equity and
justice will be attained (Keller, Parameswaran and Jacob, 2011). In the present research, the aim
of study is to implement CSR activities for meeting sustainable objectives with respect to the
firm, LSI Architects.
Background of research
In the construction industry where LSI Architects is operating, there is cut-throat
competition between firms because of which it is important for the selected organisation to
implement CSR activities within organisation so that sustainable objectives can be achieved. As
there are many firms in the sector which are compromising with their quality of products and
services so as to earn maximum profits at low cost (Freeman, 2010). Due to the same, trust and
loyalty of customers from LSI Architects is decreasing even when it is offering good quality.
This is the reason; if firm will implement CSR activities in organisation then it can gain several
advantages like increased satisfaction of employees and customers, rise in the goodwill and
brand image of firm as well as enhanced customer base (Karaibrahimoglu, 2010). Therefore, to
make the company able to sustain for longer span of time, implementing CSR activities within
organisations to meet sustainable objectives is important.
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Aim: To implement CSR activities in order to achieve sustainable objectives: A case study on
LSI Architect company.
Objectives:
 To analyse about different number of CSR activities which are used by the LSI
Architects.
 To identify regarding relations among CSR activities as well as competitive advantage in
the firm.
 To analyse that CSR activities are up to which extent helpful to achieve sustainable goals
and objectives.
 To recommend regarding implementation of new CSR activities at the workplace of LSI
Architects.
Research Questions:
 Which type of various CSR activities are used by the company LSI Architects?
 Is there CSR activities and competitive advantage both are interrelated at the workplace
of LSI Architects?
 CSR activities are up to which extent helpful to achieve sustainable goals and objectives?
P2 Preparing activities for project management plan
Task Name Duration Start Finish
Research project 84 days Sat 4/1/17 Thu 6/29/17
Plan for project 17 days Sat 4/1/17 Thu 4/20/17
Finding a topic for carry out
research 7 days Sat 4/1/17 Mon 4/10/17
Making problem statement
related to project 2 days Tue 4/11/17 Wed 4/12/17
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Producing a time frame and
allot required resources 8 days Tue 4/11/17 Thu 4/20/17
Implementing plan 51 days Thu 4/13/17 Tue 6/13/17
Selection of the literature
review 9 days Thu 4/13/17 Tue 4/25/17
Choosing research
methodologies 14 days Fri 4/21/17 Wed 5/10/17
Calculation of various
expenses which will incur in
research
4 days Thu 5/11/17 Tue 5/16/17
Data analysis and conclusion
along with interpretation 16 days Thu 5/11/17 Thu 6/1/17
Carry out evaluation of the
findings 8 days Fri 6/2/17 Tue 6/13/17
Closing stage of the
research project 16 days Wed 6/14/17 Thu 6/29/17
Presenting findings and
results 6 days Wed 6/14/17 Wed 6/21/17
Giving appropriate
recommendations and
suggestions
4 days Thu 6/22/17 Tue 6/27/17
Documenting of analysis in
structured form 5 days Thu 6/22/17 Wed 6/28/17
Submit the final report 1 day Thu 6/29/17 Thu 6/29/17
Network Diagram
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P3 Preparing work breakdown structure as well as Gantt chart
Structure of Work Breakdown
Gantt chart:
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TASK 2
P4 Research at small scale using qualitative approach of the research methods
Research methodology refers to all tools and techniques with the help of which study is
conducted depending on the nature of subject on which the investigation is to be made. To
conduct the study in an accurate manner, it is vital for the researcher to use appropriate methods
of research. In research methodology, if conducted in an appropriate manner, validity and
feasibility of the study is justified by making effectual use of techniques through which aim and
objectives of research will be achieved in an accurate manner (Johnson and Christensen, 2010).
For implementing CSR activities within organization for the purpose of attaining sustainable
objectives in LSI Architects, tools and techniques being used by the researcher are stated as
below:
 Research design: Research design is a blueprint in which all activities being conducted
by the researcher for completion study are stated. In the present study, descriptive
research design will be used by the researcher among all, that is, explanatory, descriptive,
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diagnostic and experimental. It is because of the reason that topic is theoretical and thus,
in-depth knowledge as well as details regarding topic are required.
 Research philosophy: It refers to variety of dimensions that proves to be helpful for the
scholar to perform research in an effectual manner. There are four kinds of research
philosophies, that is, Positivism, Interpretivism, Pragmatism and Realism (Jackson,
2010). However, as per the nature of present research, scholar will use Interpretivism
research philosophy in which various elements of study are included that ultimately
integrates with the interest of people. Apart from that, it helps in understanding several
aspects of the research issue that helps in attaining accurate results of study.
 Research approach: A crucial role is played by the research approach in a study by
which validity of assumptions are tested by the scholar in relation with the subject of
investigation. Deductive and inductive are the two research approaches used in a study
depending on its nature (Hassan, 2010). In the present research, scholar will use inductive
research approach in which conclusion will be made from specific to general based on
implementing CSR activities within company for attaining sustainable objectives in LSI
Architects that can be applied on the organisations belonging to other sectors as well.
 Data collection: Both primary and secondary methods of data collection will be used by
researcher to implement CSR activities within firm for the purpose of attaining
sustainable objectives. Under primary data collection method, information will be
collected for the first time through undertaking survey in which tool of questionnaire will
be used (Johnson and Christensen, 2010). However, in secondary data collection method,
sources like journals, online articles and books will be used through which plenty of
information will be gained by the scholar based on topic of research.
 Sampling: Sample size for the present research is 15 customers of LSI Architects that
will be selected with the use of random sampling technique in which each participant
from the research universe will be having equal probability to get selected (Jackson,
2010).
 Data analysis: There are majorly two methods of analysing data, that is, qualitative and
quantitative. For the present study, qualitative research technique will be used under
which tool of thematic analysis will be taken in use by the scholar. In this, different
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themes based on the topic of research will be made that will help in making the final
conclusion in an accurate and relevant manner (Guest, MacQueen and Namey, 2011).
 Ethical considerations: While performing research, for the researcher, it is highly
important for him to conduct all activities in an ethical manner. For the same, when
he will tale the interview, it is his responsibility to inform the selected respondents in
the sample that they will be informed prior the interviewer asks information from
them (Hammersley and Traianou, 2012). They must be ensured that the data taken
from them will not be used for any purpose other than research as well as will be
kept confidential.
Questionnaire (Sample of 15 customers)
Demographic information
Name _________________
Age ___________________
Gender ________________
Que. 1: Do you know about the Corporate Social Responsibilities are taken by LSI Architects ?
 Yes
 No
Que. 2: From the following which type of CSR activities implemented by LSI Architects in the
business?
 Provide capital to charity sector
 Provide financial services to educational institutes
 Social business project
Que. 3: Do you agree that, CSR activities are helpful for the LSI Architect in order to gain
competitive advantage in the construction industry?
 Highly agree
 Agree
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 Neutral
 Disagree
 Highly disagree
Que. 4: Do you think that, CSR activities and sustainable aims and objectives both are related
with each other?
 Yes
 No
Que. 5: In the company LSI Architects which is the responsible department for formulating and
implementing CSR activities?
 Senior manager of LSI Architects
 Corporate governance
 Manager of Human Resource
Que. 6: Up to which extent you think that, company must implement at least one or two CSR
activities at the workplace?
 Greater extent
 Medium extent
 Low extent
 Lower extent
Que. 7: Other than current CSR activities, from the following activities which you will
recommend to LSI Architects to implement in the firm?
 Provide vocational skills
 Empowering woman
 Environmental sustainability
Que. 8: Do you agree that, training and development programmes arranged by LSI Architects in
effectual way?
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 Highly agree
 Agree
 Neutral
 Disagree
 Highly disagree
TASK 3
P5 Analysing research and data
Theme 1: LSI Architects carries out CSR activities
From the analysis it can be identified that most of their customer states that they know
about the CSR activities which are carried out by LSI Architects. This means that the
organizatoon is succesful in delivering their positive impact towards their customers. it is
beneficial to them because their motive is provide healthy and proper style of living to the
individual. Out of 15 customers only few says that they do not know that LSI architects provides
any type of CSR activity in the organization. So in this case, it has become essential for the firm
to make them about the activity because it will help in developing positive image in the minds of
the customers towards them.
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Theme 2: LSI Architects provides financial services to the educational institutes
From the analysis it can be clearly visible that most of the customers agrees that LSI
Architects provides financial services to the educational institutes. They help the institutions ho
are in the need of money. Out of 15 customers, 10 said that they give huge funds to the
educational sector so that it can helo the studennts in their growth. For the insitution it is
beneficial and even for the LSI Architects also as it is the first step in the way of sustainablity.
Besudes this, 3 of the customers said that, they largely provides funds to the social business
project. Sometimes, there are companies who are contributing in the sicial project, the same way
also for the public development, LSI Architects also contributes their share. But compartive;ly
other people they believe that they mostly focuses on giving the amount to the educatioal
ssectors. On the other hand, 2 of the customers also said that they provide capital to the charity
organization. There are many charitable institutes who are in the need of the money so in this
case, they help them by giving finance.
Theme 3: CSR activities are helpful in gaining competitive advantage
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