Corporate Social Responsibility: A Literature Review Report

Verified

Added on  2020/12/10

|7
|2379
|59
Report
AI Summary
This report presents a literature review on Corporate Social Responsibility (CSR), examining its definition, significance, and various perspectives from authors. The review explores how CSR activities contribute to societal and economic well-being, including the benefits of CSR such as satisfied employees and customers, positive public relations, and increased business opportunities. It also discusses the influence of CSR on brand image and its impact on industries, particularly in developing countries. The report emphasizes the importance of CSR for businesses to maintain stability in a competitive market, covering various CSR programs and their role in building a strong brand image. It also highlights the viewpoints of various authors and the role of CSR in the extractive industries of developing countries, concluding with the importance of literature review for research and the essential role of CSR in achieving organizational goals and sustainability.
Document Page
Study Skills for Higher
Education
tabler-icon-diamond-filled.svg

Paraphrase This Document

Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
Document Page
INTRODUCTION
In today’s context literature review is defined as summary of review which determines a
research paper that consists of knowledge on a particular topic. It is an also known as secondary
research that indicates that data are already being collected which are based on original
experiments. Herein, a researcher can design its literature review by going through book, articles
journals. This report is based on literature review on corporate social responsibility. In this report
it will cover various viewpoints of authors regarding CRS activities and it significance in society
as well as economy.
Literature review and what does it achieves
A literature review is a comprehensive summary of previous research on a particular
topic. It usually explains focus as well as established different knowledge on a particular
topic. Basically, it creates landscape for a reader or a researcher in an appropriate
manner in a particular subject area. Moreover, it informs that the authors has assimilated
all the previous, significant work in field of its research. In other words it can be defined
as a source of summary that are organize in an effective manner that consist of both
summary and synthesis. . Eventually, it is a depth of evaluation of a previous research as
it is a summary or synopsis of a particular area of research. Additionally, it helps an
researcher to gain a depth knowledge on a particular topic so that they can carry out their
research in an appropriate manner. Moreover, it critically helps an individual to gain
proper analysis and identify gab of a particular topic so that accurate result can be
attained in an effective manner. It also help a reader to have proper limitation of thesis,
theories that have be adopted as well as viewpoints that are reviewing areas of
controversy.
Apart from that the main purpose of literature review is to provide appropriate
findings so that they have proper research so that they can complete their research. The
purpose of literature review is that it gives reader and easy access to research on a
particular topic by selecting high quality of articles or studies that are relevant,
meaningful, importance and a valid summary of a complete report. . Literature review
aslo focus on in consistency sand gap of a particular reach that provides a constructive
analysis of a particular topic with effective mythologies and approaches of other
researcher Moreover, it usually provides a excellent starting point of researcher to focus
on new area by forcing them to summarize, evaluate and compare an origin research on a
specific area. Hence, it gives a conclusion with evidence that are presented and shown
with significance.
Document Page
Moreover, there are various objectives for conducting literature review such as
conducting survey, face to face interview on a selected topic in order to produce an appropriate
summary. In this manner an research is presented in an appropriate manner that are conducted
for an effective purpose. Apart from this an individual report can be determined without
spending any penny and time. Additionally, it help us to develop and gain knowledge from
different point of view by different researcher that consist of necessary and relevant data.
Write a literature review on the topic "Corporate Social Responsibility"
In today’s context corporate social responsivity is defined as framework that is conduct by many
organization so that they can achieve their goals and objectives as well as attain sustainability for
longer period of time. With the help of corporate social responsisbity an organization can attain
sustainability for longer duration of time in an effective manner. In this way an organization are
able to maintain their strong brand image with high customer base loyalty so that they can
perform certain responsibility towards a society as well as organization. Apart from this, there
are various influences that help in formulating corporate social responsibility in competitive
market place. It usually depends on owner of a business howit has been representing its business
within society and environment. Secondly, chaining position within a society so that company
needs to change their CSR activities after a time being so that public will analysis it and attract
toward company. Along with this by conducting CSR activities an organization able to enhance
its public concern which help them in increasing profits in effective and efficient manner. Apart
from this there are certain advantages of corporate social responsibility which are determined
below:
Satisfied employees: In organization context each and every employee wants to feel
proud of their organization. Thus, an employee as well as staff members need to have with
positive attitude towards their work lead to less employee turnover.
Satisfied customer: In today’s context an organization need to maintain With strong
corporate social responsibility in order to improves its customer’s attitude toward sits
organization (Tai and Chuang, 2014). Such as if customers like products of a particular
company many purchase same product again and again as well as not feel comfortable switch to
another brand.
Positive public relation: With positive corporate social responsibility an organization
will able to provide a positive public relation throughout online and social media. Moreover,
Document Page
instead of free publicity and benefit of worth of mouth. Thus, in competitive marketplace
appositive public relation isessentail as it help to attain high market share along with loyal
customer base in competitive marketplace.
More business opportunities: A corporate social responsibility creates more business
opportunity as continuous interaction creates benefit in competitive marketplace. If an
organization is accurate involving themselves towards corporate social responsibility that they
will able to attain more corporate social responsivity in competitive market place. As in today’s
environment it is not easy for a particular organization to attain sustainability for longer period of
time.
Strong brand image: If an organization is performing its roles and responsibility by
maintaining government rules and regulation that are being abided by government towards
corporate social responsibility then an organization can have good and strong brand image in
competitive market place. With the help of strong brand image an organization will able to
attract large number of customer so that they can sustain in competitive environment for longer
duration of time.
Thus, the above mention are some of the advantage that help an organization to attain its goal
and objectives in competitive market place. Thus, corporate responsibility is important for a
business to perform certain useful activities towards society as well as economy so that they can
maintain their stability in competitive market place.
Apart from this corporate social responsibility is one of vast and wider concept that consist into
many forms as it all depends on company or industry how they are operating their business in
competitive environment. There are many corporate social responsibility which are practices by
many organization are as various CSR programs, philanthropy and volunteer efforts as business
can benefit their society by boosting up their own brand image in competitive market place.
Moreover, it basically create a strong brand image among organization, society, its employees
and staff members as it bring out transparency among all of them. It also boost up the morale
among employers, employees as well as staff members so that they feel connected to each other
and perform their roles and responsibilities as per their job designation respectively.
tabler-icon-diamond-filled.svg

Paraphrase This Document

Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
Document Page
As per the view pint of Mallen Baker, Corporate social responsibility is a process that a
company manages to produce an overall positive impact on society. It basically covers social
impact and ethics which are done a business in order to maintain their sustainability for longer
duration of time. Eventually, it is a commitment by a business to behave ethically as well as
contribute towards economic development by improving quality of life through workforce and
their families as well as local communities and society at large (Crane, Matten and Spence,
2019). In other words it has been defined as one of the most effective framework in building
sustainable livelihood. Moreover, it respect culture difference and create opportunities in
building skills and development in employees, community as well as work towards welfare of
the company. Additionally it is a self regulated business model that helps a company to be
involve both socially and accountable towards itself, society, economy as well as towards its
stake holders. Many companies or association are conscious of its positive impact in all aspect of
performing their business activities towards society, including economic, social and
environmental. Initial a company engages in corporate social responsibility means a organization
is operating in many different ways such as by enhancing society and environment instead of
contributing in forms of negativity.
As per the view of article given on Out- Law on the topic of CSR is playing a essential or
important role in order to make business successful at marketplace. Along with this government
of almost all countries are supporting to corporate social responsibility in which each and every
company has to conduct some activities in order to do social service. Moreover, such activities
that are help in developing schools, hospitals, charity, providing facilities to needed one and
many more. In this manner a particular organization are contributing towards the welfare of the
society as well as economy. Mostly, many organizations are working to help out the poor and
needy so that they can decline the poverty line so that they can ultimately help an economy
towards growth and development.
It helps a business to embrace responsibility for its actions and encourage positive impact
through its activities relating to protection of the environment and rights of consumers,
employees, communities and stakeholders. It will be correct if we say that Corporate Social
Responsibilities is affecting the Oil and Gas's companies of developing country. Here
Document Page
Developing country refers to those countries that are less developed and has lower per capita
income including low life expectancy and low literacy rates.
In toady’s context, corporate social responsibilities is affecting oil and gas industry in a
way that almost every company has to make some investment in community health and
education. As oil and Gas companies realizes that their main contribution to host societies is
through providing them jobs, investments and paying tax as this was purpose by many
companies started creating employment for the society this helped them to rise in their living
standard. Accordingly, Corporate Social Responsibilities in the extractive industries of the
developing countries. In the above, it was discussed how the CSR of the extractive industries are
doing in the developing countries.
Thus, the main aim of the corporate social responsibility to attain sustainability for
longer period of time. Moreover, they are working towards the welfare of the economy by
declining poverty line so that an economy can progress themselves towards growth and
development in such competitive era.
CONCLUSION
From the above discussed point it can be conclude as well as analysis that for a researcher
literature review is essential because it will also help them in collecting data in appropriate
manner. It is an also known as secondary research that indicates that data are already being
collected which are based on original experiments. Herein, a researcher can design its literature
review by going through book, articles journals. Moreover, a corporate social responsibility is
also one of the major topics on which several type of literature review are available . as CSR
activities are essential to perform by many oragnsioation so that they can achieve their goals and
objectives as well attain sustainability for longer period of time in such completive market era.
Thus, it can be said both cooperate and social responsibility and literature reviews are important
it own place.
REFRENCES
Books and journals
Machi, L.A. and McEvoy, B.T., 2016. The literature review: Six steps to success. Corwin Press.
Document Page
Booth, A., Sutton, A. and Papaioannou, D., 2016. Systematic approaches to a successful
literature review. Sage.
Krumpal, I., 2013. Determinants of social desirability bias in sensitive surveys: a literature
review. Quality & Quantity. 47(4). pp.2025-2047.
Caunhye, A.M., Nie, X. and Pokharel, S., 2012. Optimization models in emergency logistics: A
literature review. Socio-economic planning sciences. 46(1). pp.4-13.
Crane, A., Matten, D. and Spence, L. eds., 2019. Corporate social responsibility: Readings and
cases in a global context. Routledge.
Tai, F.M. and Chuang, S.H., 2014. Corporate social responsibility. Ibusiness. 6(03). p.117.
Jo, H. and Harjoto, M.A., 2012. The causal effect of corporate governance on corporate social
responsibility. Journal of business ethics. 106(1). pp.53-72.
Online
Could CSR boost your business?. 2018. [Online]. Available through:< https://www.british-
assessment.co.uk/guides/an-introduction-to-corporate-social-responsibility-csr/>.
What is Corporate Social Responsibility. 2019. [Online]. Available through:<
https://www.bigcommerce.com/ecommerce-answers/what-is-corporate-social-
responsibility-csr/>.
Corporate social responsibility the UK Corporate Governance Code. 2019. [Online].
Available through:< https://www.out-law.com/page-8221>.
Corporate Social Responsibility in the extractive industries: Experiences from developing
countries. 2019. [Online]. Available through:<
https://www.sciencedirect.com/science/article/abs/pii/S0301420712000037
chevron_up_icon
1 out of 7
circle_padding
hide_on_mobile
zoom_out_icon
[object Object]