Research Project: Cultural Diversity at Eagle Eye Solutions

This report provides an executive summary of a research project focusing on cultural diversity in the workplace, using Eagle Eye Solutions as a case study. The research explores the significance of equality and diversity, their impact on organizational productivity and performance, and the challenges managers face in managing diversity. The report includes a literature review, methodology, data analysis, research outcomes, and recommendations for fostering a more inclusive and effective work environment. The study emphasizes the importance of understanding cultural backgrounds, promoting equal treatment, and implementing strategies to reduce discrimination and bias. It also highlights the benefits of a diverse workforce in terms of enhanced creativity, innovation, and employee satisfaction. The report provides a detailed analysis of the research questions, offering insights into the practical implications of managing cultural diversity within an organization.

Research Project Final

Executive Summary
Equality and diversity is a basic prospect of business under which working stability and its
standards are increases over regular period of time. In this it an essential prospect that also assists
to make systematic implication of various strategies and policies through which working
capabilities is enhanced in productive manner. It is an independent basis through which business
has analysed about various roles and responsibilities to each individual so that ability to promote
working standards and its resource is enhanced systematically. The research below provide
adequate knowledge about cultural diversity and its impact by which working standards by
business or at workplace is increases as by concern of long term effectiveness. The report below
provide adequate finding about the equality and diversity with this ability to make and induce
effective working standards is enhanced over productive manner. In addition to this it is
recommended that company must have worked on to make modified changes as with this its
ability to make productive changes is induced with perfection. For this business also provide
adequate training so that working performance and productivity both get advanced as with this
rate of discrimination and biasness both get reduced with adequateness.

Table of Contents
Contents
Contents...........................................................................................................................................3
Topic: Managing cultural diversity in the workplace. A case study on study Eagle Eye Solutions.
..........................................................................................................................................................1
INTRODUCTION...........................................................................................................................1
Literature Review.............................................................................................................................3
Methodology and data collection.....................................................................................................6
Data analysis and interpretation.....................................................................................................10
Research outcomes.........................................................................................................................15
Conclusion and Recommendation.................................................................................................16
Reflection.......................................................................................................................................18
REFERENCES..............................................................................................................................19
APPENDICES...............................................................................................................................21
Section One....................................................................................................................................21
Aim............................................................................................................................................21
Responsibilities.........................................................................................................................21
Research questions....................................................................................................................22
Section Two...................................................................................................................................22
Reasons for choosing this research project...............................................................................22
Section Three.................................................................................................................................23
Literature review.......................................................................................................................23
Section Four...................................................................................................................................24
Research approach and methodologies.....................................................................................24
Section Five...................................................................................................................................27
Activities and timescales...........................................................................................................27

Topic: Managing cultural diversity in the workplace. A case study on study
Eagle Eye Solutions.
INTRODUCTION
Cultural diversity induces vital prospect under which capabilities, abilities and
effectiveness is enhanced over a continuous period of time. In addition to this working tendency
and its effectiveness both get addressed with better suitability. It means a lot within the
workplace by which business get sustained support from various individual's as on the basis of
age, gender, cultural background, race, career experience, skills, sexual orientation, belief and
many other aspect as well. It is usually get used to promote and advance diverseness that usually
boost the ability to business to gain higher success and more development (Abou-Moghli, 2019).
In is processed as to manage effective discrimination that is featured in relation to disability, age,
gender reassignment, pregnancy and maternity, marriage and civil partnership, religion and
belief, sexual orientation and culture. In this business get promote the working efficiency and
effectiveness as by hiring the individual that is related from different background by which
thinking ability get widen or it get stimulate the level of creativity in which unique ides and
thinking ability is addressed in successful manner. It is also being used to promote and create a
culture under which sustained level of inspiration and motivation is induced with perfection.
The radical recruitment is managed by which working zone and its effectiveness is
enhanced as by making suitable level of activeness. It induces higher level of employee's
satisfaction and encouragement by which gender pay gap is reduced so that efficiency by which
talented staff is introduced so that productiveness is enhanced in systematic manner. It also gets
assist to induce talented workforce by which possibility of addressing and implementing various
strategies is introduced with perfection (Baghizadeh, Cecez-Kecmanovic and Schlagwein,
2020). In order to manage and legal balanced practices is induced that ensure level of
discrimination by which redundancy gets removed and standardised outcome is business is
achieved with certain adequateness. In support of legislation suitable selection of inclusive
workforce is managed as with regard of reduction in discrimination. A cultural diversity is
usually enhanced the quality services that opposed monoculture, global monoculture and
homogenization that reduces the difference with respect of working standards. It is important for
the business but with this country and workplace both get enhanced over continuous time period
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that consist of ethnic groups, cultural and racial forms. In this working culture get facilitate as
with this sustained level of cooperation and collaboration is developed systematically. It actually
get resulted within the advancement of values, practices, belief and tradition of workers that is
furthermore dependent on race, age, gender, religion, culture, nationality, colour and ethnicity.
The following research is based on managing cultural diversity within workplace as on
Eagle Eye Solutions that provide AIR offer as with support of different principles as with digital
marketing platform. It is required for the business to measure aspects of cultural diversity by
which working norms and standards get emphasised on regular basis of time (Berger, 2020). The
research below consist of literature review that provide sufficient amount of knowledge about
adequate topic, methodology and data collection along with data analysis and interpretation and
research outcomes along with recommendation.
Research topic: Managing cultural diversity in the workplace. A case study on study
Eagle Eye Solutions.
Research aim: Managing cultural diversity in the workplace.
Research objectives:
1. For understanding the significance of equality and diversity within the workplace.
2. Managing cultural diversity in the workplace for understanding the significance of
equality and diversity within the workplace.
3. To consider influence of equality and diversity on the organization’s productivity and
performance.
4. For Identifying main challenges which has faced by a manager while managing
equality and diversity.
5. To recommend effective strategies which can support companies to overcome issues
associated with the equality and diversity.
Rationale:
1. The reason behind the processing of this research and the chosen title is basically consist
of:
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2. To determine the fact about cultural diversity within the workplace that assists the
business to gain long term success and development.
3. The investigation also aid the researcher to enhance the learning and knowledge about
importance of managing cultural diversity so that working standards get enhance over
continuous period of time.
Research questions:
1. What do you understand by equality and diversity in the workplace?
2. How equality and diversity can influence organization’s productivity and performance?
3. What are main challenges which has faced by a manager while managing equality and
diversity?
4. Which strategies can support different companies to overcome issues associated with the
equality and diversity?
Literature Review
It is usually get define a scholarly source that is conducted with support of survey as of
about specified topic. It also provides effectual knowledge and information about various
prospects as it allows identifying and analysing different theories, gap and method by
acknowledging existing research (Caldera, Desha and Dawes, 2019). In this summarised and
synthesis ideas and arguments is induced by which better level of information and contribution is
addressed in productive manner. It also emphasis the credibility as collection of comprehensive
knowledge and information is addressed by which all essential requirements of research get
fulfilled with better suitability. In support of research efficient information is collected as about
relevant topic and furthermore suitable reviews are collected in systematic mode of about
research questions and it is as illustrate below as:
What do you understand by equality and diversity in the workplace?
As per the viewpoint of Ruth Maythew, 2017, There are different benefits to equality and
diversity in the workplace. Both are different concept at workplace. Equality is dependent of an
acceptance of diversity for their equal treatment in the workplace. Diversity raise sensitive topics
like colour, caste, gender and other topics. The issues related diversity isn't explainable in the
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workplace. It is reality in every workplace. In every workplace they differentiate according to
their caste, colour and etc. But other hand in many workplace they teach the ethics to the
employees or give them training also (Civitillo, Juang and Schachner, 2018). There are various
advantages of Diversity that is as it is easy to communicate with same gender, same caste, easy
in understand the concern or a problem. Employees explore alternative ways of developing
interpersonal relationships. There are few challenges of diversity as some times language barriers
are major issue in the workplace while employees communicate. Employees face the negative
thought issue and face problems with dress code in the workplace. Equality refers to the variety
of cultural, ethnic and generation gap present in the workplace. It is based on the treating
employees equally with caste, gender, disability and other factors. Equality is equal treatment in
the workplace. For this training is important for achieving equality in the workplace. In
workplace the training is must for equality. Traditional diversity training is huge business for
human resources consultants. In large workplace they hire private agencies for training process
but small industries can't afford this training.
How equality and diversity can influence organization’s productivity and performance?
As per viewpoint of Angle Sharma, 2016, diversity and equality basically used to make
better level of investigation by which effectual relationship is developed in relation to
performance appraisal, socio-cultural issues and affirmative activities. It is also found that
diversity is integrated aspect that assists to make effectual contribution about sustained
management of working. It is required for to meet the adequate understanding by which most of
the companies get worked as in international level by which appealing of customers is getting
managed with balanced level of appropriateness (Collings and et. al., 2018). It is being used to
measure competitive attractiveness as under this spending power get managed and controlled at
larger scale. In order to maintain higher level of possibility effectual involvement and
advancement is processed so that productive amount of changes is addressed with suitability. In
relation to promote diverse culture it is required that language barrier is reduced by which varied
services is provided at global level. Its management induce better opportunities that is
completely associated with right based and tolerance and it is confront on the basis of
conformity. In this balanced level of measurement is induced by which higher value is promoted
as in order to develop clear focus and concern in adequate mode. The effective management of
diversity required certain inclusiveness within working environment, teamwork, participation
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and cohesiveness. In this management induces the better practices by which working capabilities
enhanced as by keeping record of each task and activities. It is essential to introduce
multicultural component by which predominant changes is induced as per business suitability
and effectiveness (Crane and et. al., 2019). To manage workplace abilities appraisal, social
attitude, religion, paternalistic leadership, attitude of managers and standardised goals is
established by which overall capabilities get enhanced by which rate of productiveness and
profitability get enlarged over longer and continuous period of time.
What are main challenges which has faced by a manager while managing equality and diversity?
According to the viewpoint of Kimberlee leonard, 2019, Adopt and handle diversity in
today's business world is not a exhortation. It is an needed part of successful business exercise.
The business experts face the challenges when they run the diversity programs in the workplace.
The business experts have to understand the issues and problems while they run and control the
diversity programs. In the workplaces everyone have different thoughts, abilities, way of
communication, way of doing work and etc. Business experts should observe and understand
their abilities and work process (Danso, 2018). Sometimes there is lack of understanding
between managers and employees so, If Employers, employees and managers work in team they
can understand each other's values, abilities, work and etc. if they share some personal problems,
their culture, then there bond are stronger day by day in the workplace and it helps in business
growth. In workplace sometimes employees face the issue related biased, favouritism and etc.
Issue of favouritism is difficult to handle. So managers should build a good relationship between
each other so they work in team for business growth and self development. Sometimes there is
no rules and regulations for anything in the workplace. Business managers should set the
boundaries and make policies do employees can complaint against the intolerable things or if
they face any problems in the work environment and inspection about the complain and take
action. Sometimes there is lack of involvement of employees and managers in the business
activities. They should take part in every activities related to the business work.
Which strategies can support different companies to overcome issues associated with the equality
and diversity?
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According to the view of point Tom Wells 2016, In different workplaces the managers
faces different issues related to the equality and diversity so they have to make strategies and set
boundaries so they can overcome from issues related to the equality and diversity. Controlling
equality and diversity between men and women is not easy; from past many years women has
major role in business growth. In UK and other European countries they make laws for different
issues like they established rights to flexible working hours, maternity leaves, part time work and
etc. Human resource management should organise the various activities and functions, so it is
easy in handle cultural and social issues (Elia, Petruzzelli and Piscitello, 2019). Handle
employees in the workplace requires the observing, analysing abilities and understanding. In the
workplaces the languages should be easy so there in so no communication barriers. Working
women and men should be active on social media like twitter, LinkedIn etc. So they know about
today's world or what is going surrounding us, it helps in workplace also. In the workplace
leaders should educated so they can lead employees in right direction or on right path. In
workplace many of face the favouritism issue, so they should support and appreciate the right
work and right efforts. Observe the work on daily basis they give then regularly feedback and
motivate them. In every workplace training is must, some business are make a separate training
department so they trained the employees and educate them about their work environment, laws,
language and etc. Build a strong relationship between managers and employees so there is no
communication barriers and better understanding.
Methodology and data collection
Research methodology is usually a procedure that is used to fulfil all the basic need and
requirement and processed with the support of adequate tools and techniques. It is used to
identify, analyse, select, process and measure specified knowledge and information is addressed
with perfection (Godfrey and et. al., 2020). It also allows making sustained evaluation of relative
study so that overall validity and reliability is enhanced in productive manner. It is used by
researcher to make clear direction and path so that overall effectiveness is developed by which
availability of objective and target become transparent and flexible. In this ability to produce
quality standards are enhances by which achievement of objective is processed in support of
authentic outcome.
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Research philosophy: It is a method that is used by the researcher in order to improvise and
enhance working efficiency and it is processed with support of data collection and its
interpretation. It is a process that is basically dependent on two philosophies as positivism and
interpretivism. In order to process this research on Eagle Eye Solutions, researcher make
supportive usage of positivism philosophy by which authentic result is attained that provide
better information in clear manner.
Research approach: It is an approach through which researcher process the investigation as
with support of clear direction under which data is collected as by making transparent
assumptions (Janjić and Rađenović, 2019). It is induce to enhance working efficiency along with
its sufficiency so that better level of interpretation is processed. The processed this research,
exploratory approach is used through which logical reasoning is achieved as with support of
questionnaire so that logical interpretation is improvised. In addition descriptive research also get
used as in this preference, attitude and behaviour of individual is induced by which adequacy.
Quantitative Research: It is an approach through which appropriate data is collected as
in forms of suitable facts and figures. In this adequate accessibility is addressed by which
researcher gets used different theories through which information is collected in form of graph
and numbers. In process of this research structured and statistical information is collected by
which successful utilisation of resources is processed so that constrained focus is maintained in
interpretation. In addition survey is used as in order to collect relative information and data.
Qualitative Research: In this research evaluation and collection of information is
addressed in non-numerical information within which clear understanding about different
concept is induced with perfection. In support of this different method is used by which one
sided survey question is developed, expert opinion, case studies, interview, focus on group etc.
In relation to this research different data is collected by which flexible and comfortable outcome
is developed.
Primary Data: It is a data that is collected for first time as by making interviews,
conduction of survey, personal and direct sources, and observation, experimentation, focusing on
group, interviews and many other aspects as well (Jitpaiboon, Smith and Gu, 2019). It is
beneficial for researcher as with this balanced level of accuracy and specification is addressed. It
is use to make originality about different sources by which suitable designing is addressed in
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systematic mode. As per consideration of research reliable outcome is achieved by which
positive level of possibilities is enhanced in successful mode.
Secondary Data: It is a source of data in which information is usually get collected and
addressed from the already published data and information, census, financial information, books,
journals, newspaper, library, website, diaries, governmental departments and information,
podcast, blogs, internet based devices, bots, radio etc. In this suitable information is gathered and
collected by which better support is addressed by which respondent information is evaluated in
formalised manner. It promote effectual accessibility and time saving prospect by which working
insight get enhanced.
Sampling method: It is a process in which integrated amount is considered as in order to
maintain balanced in stratified manner (Krys and et. al., 2020). It is used to attain selective data
through which better analysis and judgement is addressed in adequate mode. For this researcher
make supportive usage of random sampling method and as by considering of this research on
Eagle Eye Solutions sample size of 10 is selected.
Questionnaire: It basically consists of different set of question which is framed to gain
better information about relative aspects. In this clear focus is maintained to gain adequate
information in satisfactorily manner as by selecting adequate respondent researcher is able to
collect authentic result within stipulated period of time.
In order to process research, researcher make usage of quantitative research as it assist to
make deep understanding as respondents perspective is analysed in clear and flexible manner. It
is also be a cost saving method in which overall working efficiency is increases along with this it
is time saving as well (Leopold, Manktelow and Chan, 2020). In this task is completed in timely
constrained and within the stipulated period of time as well so that rate of effectiveness is
increases in controlled mode. The researcher also able to manage standardised accessibility by
which its ability to understand and acknowledge task performance is enhanced in productive
manner. In addition it is also be dependent as by removal of ethical issue as in relation to
acknowledge cultural diversity working aspect of each individual is noticed so that unbiased
research is accomplished with perfection.
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Questionnaire
Q1) Do you know about the basis of cultural diversity within the working place? Frequency
a) Yes 7
b) No 3
Q2) Do you believe that equality and diversity is essential for the betterment of
working place of an organisation?
Frequency
a) Agree 8
b) Disagree 2
Q3) Do you think managing cultural diversity is required for an organisation
with prospect of productivity and performance?
Frequency
a) Yes 6
b) No 4
Q4) What are the significant impact of equality and diversity within an
organisation?
Frequency
a) Promote work culture 4
b) Productivity is heightened 3
c) Success of business is increases 3
Q5) Do you believe that cultural diversity induce higher level of motivation
within the working employees by which productivity of business is increases?
Frequency
a) Yes 7
b) No 3
Q6) What are the challenges that is faced by business in order to imply equality
and diversity within Eagle Eye Solutions?
Frequency
a) Workplace Discrimination. 4
b) National Origin Discrimination 2
c) cultural and language barriers 4
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