Research Project: Cultural Diversity Management in Tesco's HRM

This research project investigates the significance of managing cultural diversity within human resource management, focusing on Tesco as a case study. The research outlines the research aim, objectives, and the analytical tools used, including content analysis. The study explores the concept of cultural diversity, the impact of diversity on organizational performance, benefits of effective diversity management (such as innovation, employee confidence, and brand image), and factors for successful implementation. The findings, based on frequency analysis of themes, highlight the crucial role of cultural diversity in organizational growth. The conclusion emphasizes the benefits of cultural diversity, while the reflection provides insights into the researcher's learning experience. The report includes references to academic sources.

Research Project

Content
 Topic of Research Project
 Research Aim
 Research Objectives
 Analytical tools to analyse research findings and data
 Conclusion
 Reflection
 References

“ To understand the importance of managing
cultural diversity in human resource management.
A study on Tesco.”.
Topic

Research Aim
“To understand the importance of managing cultural diversity in
human resource management. A study on Tesco.”

Research Objectives
• To understand about the concept of cultural diversity in human
resource management.
• To determine the importance that Tesco receive by managing
diverse people in human resource management.
• To ascertain the challenges faced by Tesco in managing cultural-
diversity in human resource management.

Analytical tools to analyse research findings
and data
There are number of tools or techniques that investigator mainly used
for data analysis such as trend analysis, coding, thematic analysis,
content analysis etc. that help investigator in analysing the data in
term of both qualitative or quantitative manner. For evaluating the
quantitative information of this study content analysis will be
adopted as it help the researcher to formulate themes over questions
and then systematically interpret the information in term of current
study.

Theme 1: The role of managing cultural
diversity at workplace
Q1 Are you aware about the
role of managing cultural
diversity at workplace?
Frequen
cy
a) Yes 8
b) No 2
a) Yes b) No
0
1
2
3
4
5
6
7
8
8
2
Frequency

Theme 2: Impact that cultural diversity brings
to an organisational performance
Q2 According to you,
what kind of impact does
cultural diversity brings
to an organisational
performance?
Freque
ncy
a) Positive 5
b) Negative 2
c) Neutral 3
a) Positive b) Negative c) Neutral
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5
5
2
3
Frequency

Theme 3: Benefits that Tesco will get with the
effective management of diverse people
Q3. What are the major
benefits that Tesco will
get with the effective
management of diverse
people ?
Frequ
ency
a) Flow of innovative
ideas
3
b) Boost up employed
confidence
5
c) Improve brand image 2
a) Flow of innovative ideas
b) Boost up employed confidence
c) Improve brand image
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5
3
5
2 Frequency

Theme 4: Factors that must be consider while
implementing the cultural-diversity at
workplace
Q4 As per you view point, what
are several factors that must be
consider while implementing
the cultural-diversity at
workplace?
Frequ
ency
a) Organisational structure 3
b) Workplace environment 5
c) Leadership style 2
a) Organisational structure
b) Workplace environment
c) Leadership style
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
5
3
5
2 Frequency

Conclusion
From the above mentioned information it has been identified that the
cultural diversity plays a significant role in the growth and success
of an organization as it help in fitting the employees as per the
requirement of company. By performing investigation over this it
has been identified that the implementation of cultural diversity
provide several benefits such as Flow of innovative ideas, Boost up
employed confidence and Improve brand image.

Reflection
I am glad that I got this opportunity to conduct an investigation mover
the diversity at workplace which is one of the most interesting topic
which also gaining more attention by majority of organisation
throughout the world. So, conduction of investigation over this topic
support me in enhancing my knowledge as well as understanding
regarding ways through which diversity at workplace is managed
and benefit that it provide to an organisation. This knowledge and
understanding will support me in my future practices.