Unit 11 Research Project: Cultural Diversity at Marriott Hotel

This research proposal aims to investigate the importance of managing cultural diversity at the workplace, specifically within Marriott Hotel. The study will examine strategies for managing cultural diversity, explore the benefits of diversity in the workplace, and evaluate its impact on the work environment. The research will employ a mixed-methods approach, including both secondary and primary research, with data analysis via thematic analysis. The proposal outlines a 37-day timeline and details the required resources, including a computer system and HR support. The literature review covers themes such as the importance of diversity and the benefits of cultural diversity in the workplace. The research methodology includes positivism philosophy, an inductive approach, and an exploratory research design. Data collection will involve questionnaires and secondary data analysis, with a sample size of 30 Marriott employees. The proposal also includes a detailed ethical approval form addressing participant consent, data storage, and potential ethical concerns. The project is confirmed as original work and not submitted for another qualification.

Recommended Research Proposal Structure
Section One: Executive Summary
the proposal aim is to conduct a study to identify the importance of managing cultural diversity
at workplace on Marriott hotel. Also, the objectives described are to examine strategies of
managing cultural diversity, to investigate benefit of diversity at work place and evaluate
impact of it on work place environment. the topic is important as it will investigate importance
of cultural diversity at workplace and useful in finding out why it is necessary to maintain diversity
and how it benefits to Marriott hotel. moreover, the research aims and objectives will be
answered by conducting secondary and primary research. the data will be analysed via thematic
analysis. furthermore, time required is 37 days and cost incurred is €1000. there will be other
resources required such as computer system, HR, etc. moreover, literature review is been done
based on various themes of topic like importance of diversity, benefit of cultural diversity at
workplace
Section Two: Title, objective, responsibilities
Aims and objectives
Aim – To identity the importance of managing cultural diversity at workplace. A case study on
Marriott
Objectives –
To examine strategies of managing cultural diversity
To investigate benefit of cultural diversity at workplace
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Unit 11 Research Project April 2020
To evaluate impact of cultural diversity on workplace environment
Research questions
What are the strategies of managing cultural diversity?
How it benefit at workplace?
What is impact of diversity on workplace environment?
Section Three: Reasons for choosing this research project
This study is been done to find out that importance of cultural diversity at workplace. It will be
useful in finding out why it is necessary to maintain diversity and how it benefit to Marriott hotel.
Besides that, it will helpful in evaluating benefit of diversity as well on workplace environment.
Alongside it, how work place culture is impacted due to it and what are its outcomes on overall
hotel. Due to this, the study is been conducted.
Section Four: Literature sources searched
As said by Heinecken (2020) cultural diversity refer to managing of people of all caste, creed color
etc in effective way at workplace. An organization consists of many employees who work at
different levels. They follow various ethics and norms. Alongside, when diversity is maintained it
enables in providing a positive environment. In this staff work together and respect each other
dignity and value. It allows in working in team and no discrimination is done by management.
However, diversity results in creating positive impact on employee behavior. They get encouraged
and communicate with one another. Moreover, people interact with each other and respect value
and dignity of them.
As stated by Baporikar (2020) there are several benefit of managing cultural diversity. This can be
analyzed that when people of various caste, creed etc engage and work in team they share
experience and knowledge. In this way there is exchange of knowledge and skills. Also, they
contribute in team work by putting hard efforts and achieving of goals and objectives. In addition,
diversity leds to bringing creativity within team work. The employee try to implement new ideas
and do work. Along with it, people share experience with one another and this result in high and
effective communication with them.
According to Backhaus (2020) when diversity is maintained it enables in reduction in conflict as
there is effective communication between employee. They interact and discuss personal
problems. Furthermore, they gain knowledge about ethics and value of others. There are several
strategies which is followed by company to manage diversity. By providing training to all it led to
enhance in their and development. Besides that, providing equal opportunity for growth makes it
easy to manage staff. There are different ways as well on basis of which employees are motivated.
By providing offer and benefits by measuring their performance diversity is maintained. However,
there are certain policies as well which is followed and applied by organization in diversity. The
policy state of recruiting all candidates regardless on basis of their background, religion etc. It has
to be change in things of how diversity is managed by firm. Having a diverse workforce with multi-
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Unit 11 Research Project April 2020
lingual employees and employees from varying ethnic backgrounds can also be helpful for
organizations who want to expand or improve operations in international, national, regional and
local markets. Also, Suryani, Rustiana and Rahmaningtyas (2020) said that when diversity is
maintained employee are able to understand the organization environment in better way. They
know values of organisation and how it has to be supported. Other than this, there get insight
about type of culture been followed within company. It is identified that managing diversity refer
to removing of individual differences between employee of different caste, creed color etc. For
leadership to effectively manage diversity in the workplace, they need to understand their
backgrounds and how their behavior and beliefs can affect their decision-making within a diverse
environment
Section Four: Research approach and methodologies
Research philosophy- it deals with nature and scope of research and provide a framework of
conducting study. Basically, there are 4 types of philosophy that are positivism, interpretivism,
realism and pragmatism. It is applied as per nature of study and willingness of researcher. In
present study, positivism philosophy will be used. It will enable in gathering factual knowledge by
observing things.
Research approach- it consists of a plan or procedure in which all steps are included of how to
collect and analyse data in appropriate way. Generally, there are two types of approach available
that are deductive and inductive. Thus, in current study, scholar will use inductive approach. This
is because it is suitable to use it in qualitative research and getting answer of research question.
Research design- this consist of elements which enable in getting the answer of problem or
addressing issue in it. Usually, it is of three types that are casual, exploratory and descriptive.
Thus, scholar will use exploratory research design in it to explore how cultural diversity is
managed and what strategies or practices are followed in it.
Research type- this is procedure of identifying research on basis of its objectives and research
question.. There are two common type which is qualitative and quantitative. Therefore, in this
scholar will use qualitative research type to gain theoretical data on managing diversity at
workplace.
Data collection- it is the main method in research where data is collected. Here, in order to get
relevant and accurate data and info data collection is done. It is a process of gathering data from
reliable and arithmetic sources. There are two types of data collection technique which is
available that is primary and secondary. In this study, scholar will use both methods, the
secondary data will be gathered from articles and primary will be through questionnaire.
Sampling- it refer to selecting of target audience from population on which research is to be
conducted. This makes it easy for scholar to gather data from it. There are various types of
sampling technique available like probability, non probability, cluster, etc. So, here scholar will use
random sampling method. It is because it consume less time and easy to identify sample. The
sample size will be 30 employees of Marriott hotel.
Data analysis- this is crucial method in research as it is process of analysing and interpreting data
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Unit 11 Research Project April 2020
to obtain useful outcomes. The scholar needs to have knowledge of using data analysis technique
as well. There are many types of technique available which is used in it. Here, researcher will use
thematic analysis. It will help in interpreting data on basis of themes.
Section Five: Activities and timescales
Activity
2
day
s
5.
day
s
3
day
s
2
day
s
2
day
s
3
day
s
3
day
s
8
day
s
7
day
s
2
days
Identify
research topic
Review of
Literature
Drafting
Methodologies
Complete
Proposal
Designing
questionnaire
Collection of
data
Analyzing data
and
interpretation
Discussion and
Conclusion
How long
this will
take:
37 days
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Unit 11 Research Project April 2020
Submission
Milestone one: .........................................................................................
Target date (set by tutor): ......................................................................................
Milestone two: .........................................................................................
Target date (set by
tutor): .......................................................................................
Reference list.
Inegbedion, H., Sunday, E. and Adebanji, A., 2020. Managing Diversity for
Organizational Efficiency. SAGE Open, 10(1), p.2158244019900173.
Heinecken, L., 2020. Political Reform: Integration, Representivity and Managing
Diversity. In South Africa's Post-Apartheid Military (pp. 71-86). Springer, Cham.
Baporikar, N., 2020. Human Resource Management for Managing Cultural
Diversity. International Journal of Applied Management Sciences and Engineering
(IJAMSE), 7(1), pp.74-99.
Suryani, N., Rustiana, A., and Rahmaningtyas, W., 2020. Diversity perspectives in
teamwork. International Journal of Research in Business and Social Science (2147-
4478), 9(1), pp.24-30.
Dennissen, M., Benschop, Y. and van den Brink, M., 2020. Rethinking diversity
management: an intersectional analysis of diversity networks. Organization
Studies, 41(2), pp.219-240.
Backhaus, N., 2020. Managing diversity: the government of a Malaysian hawker
place. Malaysian Management Journal, 19, pp.65-76.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be submitted for another
qualification and is appropriate.
Agreed: Yes No Name: Date:
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Unit 11 Research Project April 2020
Research Ethics Approval Form
All students conducting research activity that involves human participants or the use of data
collected from human participants are required to gain ethical approval before commencing their
research. Please answer all relevant questions and note that your form may be returned if
incomplete.
Section 1: Basic Details
Project title:
Student name and ID number:
Intended research start date:
Intended research end date:
Section 2: Project Summary
Please select all research methods that you plan to use as part of your project:
Interviews Questionnaires Observation Use of Personal
Records
Data Analysis Action Research Focus Groups Other (please
specify):
Section 3: Participants
Please answer the following questions, giving full details where necessary.
Will your research involve human participants? Yes No
Who are the participants? Tick all that apply: Ages 12-16 Ages 17-18
Adults
How will participants be recruited (identified and approached)?
(Random sampling
Describe the processes you will use to inform participants about what you are doing:
By giving them brief about research in meeting
How will you obtain consent from participants? Will this be written? How will it be made
clear to participants that they may withdraw consent to participate at any time?
(Yes consent will be written)
Studies involving questionnaires: Will participants be given the option of omitting questions
they do not wish to answer? Yes No
If No please explain why below and ensure that you cover any ethical issues arising from this
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Unit 11 Research Project April 2020
(Write your explanation here)
Studies involving observation: Confirm whether participants will be asked for their informed
consent to be observed. Yes No
Will you debrief participants at the end of their participation (i.e. give them a brief explanation
of the study)? Yes No
Will participants be given information about the findings of your study? (This could be a brief
summary of your findings in general) Yes No
Section 4: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance with the GDPR 2018
Yes No
Who will have access to the data and personal information?
The researcer
During the research:
Where will the data be stored?
(In server and computer system
Will mobile devices such as USB storage and laptops be used? Yes No
If Yes, please provide further details:
After the research:
Where will the data be stored?
(In database
How long will the data and records be kept for and in what format?
(In PDF and for 1 year
Will data be kept for use by other researchers? Yes No
If Yes, please provide further details:
Section 5: Ethical Issues
Are there any particular features of your proposed work which may raise ethical concerns? If
so, please outline how you will deal with these:
(Write your answer here)
It is important that you demonstrate your awareness of potential risks that may arise as a result
of your research. Please consider/address all issues that may apply. Ethical concerns may
include, but are not limited to the following: Informed consent; Potentially vulnerable
participants; Sensitive topics; Risks to participants and/or researchers;
Confidentiality/anonymity; Disclosures/limits to confidentiality; Data storage and security,
both during and after the research (including transfer, sharing, encryption, and protection);
Reporting; Dissemination and use of your findings.
Section 6: Declaration
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Unit 11 Research Project April 2020
I have read, understood and will abide by the College’s Research and Ethics Policy: Yes
No
I have discussed the ethical issues relating to my research with my Unit Tutor: Yes No
I confirm that to the best of my knowledge:
The above information is correct and that this is a full description of the ethics issues that may
arise in the course of my research.
Name: Date:
Please submit your completed form in the designated section on Moodle (Turnitin)
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