Evaluating Training Effectiveness: EasyJet Customer Satisfaction

This report investigates the relationship between training and development programs and customer satisfaction within the airline industry, specifically focusing on EasyJet. The study examines the effectiveness of different training methods and their impact on customer satisfaction and loyalty. Key objectives include identifying the impact of training on customer satisfaction, evaluating the components that contribute to customer satisfaction, and recommending ways for EasyJet to enhance its performance. The report analyzes various training types provided to employees, customer satisfaction levels with the offered services, and the essential components that attract customers. The research aims to determine how training influences customer perception of service quality and overall satisfaction. The report also aims to understand the importance of customer satisfaction and the role of training in achieving it, thereby providing insights for EasyJet to improve its customer service and business performance. The report also includes research objectives and questions.

TO IDENTIFY THE IMPACT OF TRAINING AND DEVELOPMENT ON CUSTOMER’S SATISFACTION AND
LOYALTY
Introduction
Customers satisfaction is the most essential component in each business
firm, this can also have considered as the fundamental duty of any business
firm. Each business organisation put various efforts in order to providing
satisfaction to their customers through offering high quality goods and
services.
RESEARCH OBJECTIVES & QUESTION
 To measure the effectiveness of training and development in
airline industry.
 To ascertain the component that are useful for customer’s
satisfaction in airline industry.
 To evaluate the impact of training and development on
customer’s satisfaction in EasyJet.
 To recommended various ways through which EasyJet can
enhance their performance for providing customers
satisfaction.
Theme 7: Customers give different rank to the offered services of EasyJet.
Excellent Good Average Poor
0
2
4
6
8
10
12
14
16 15
10
3
2
Column B
Theme 1: Training and development program has a
huge impact on organisational performance.
Strongly Agreements Strongly Disagree
0
5
10
15
20
25
25
5
Column B
Theme 2: Training is effective in generating
customer’s satisfaction in airline industry.
Yes No
0
5
10
15
20
25
30 28
2
Column B
Theme 3: There are some essential components
which are followed by EasyJet for gaining attention
of customers.
Low cost
Best Offers
High quality products
Suitable services
0
2
4
6
8
10
12
12
10
5
3
Column B
Theme 4: Different kind of training is provided
by EasyJet to their employee.
On the job training Off the job training
0
5
10
15
20
25 22
8
Column B
Theme 5: Large number of customers are very
much satisfied with the offered services of firm.
Yes No
0
5
10
15
20
25
30 27
3
Column B
Theme 7: So many essential components are
there which are most attractive thing of EasyJet.
Quality Price
0
2
4
6
8
10
12
14
16
18
13
17
Column B