Business Practice Development: Leveraging Data Through Questionnaires
VerifiedAdded on 2023/06/18
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AI Summary
This report assesses the effectiveness of using questionnaires as a primary data collection method for business development, particularly in understanding the impact of the COVID-19 pandemic. It highlights the benefits of questionnaires in gathering specific, unfiltered insights from stakeholders and customers, which is crucial when limited information is available. The report outlines essential data points for businesses to collect, including market performance, changing consumer behavior, and effective marketing strategies. A sample questionnaire is provided, focusing on the pandemic's negative impacts, strategies for overcoming challenges, key features of customer decision-making, and overall company performance. The conclusion emphasizes the strategic importance of primary research, especially questionnaires, in navigating the challenges posed by the COVID-19 pandemic and informing effective business strategies. Desklib offers a range of study tools and solved assignments to aid students in their academic pursuits.
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