DeGrandis Sporting Goods: Project Performance Evaluation & Ethics

This presentation provides a comprehensive performance evaluation of DeGrandis Sporting Goods, focusing on three key projects (Project A: DeGrandis Running Shoes, Project B: Australian Olympic Committee, and Project C: Lady Bird Apparel) implemented to achieve strategic goals such as doubling revenue from private label products, building strong supplier networks, and maintaining high product quality. The evaluation assesses each project's alignment with both strategic objectives and ethical standards, using a PPS (Project Performance Scorecard) snapshot to score stakeholders, project process, innovation and learning, quality, benefit, and use. Project A demonstrated strong performance but raised ethical concerns regarding supplier selection. Project B faced ethical violations due to bribery, negatively impacting its overall success. Project C scored lowest due to quality issues and customer dissatisfaction. The presentation concludes with recommendations for improving project management practices, emphasizing ethical conduct, stakeholder consultation, and thorough product testing. Project A was the best output, Project C was the worst output, and Project B had the most ethics violations.

Performance Evaluation
Presentation
DeGrandis Sporting Goods
[Student Name] – [Student Number]

Introduction
DeGrandis is one of the largest retail company that mainly
sell exercise and sport equipment. The company sells the
shoes of the international brands puma,nike,adidas. The
company has a private brand which it wants to promote to
a higher level. For this the company have proposed a new
strategic plan to create more revenues. The following
projects were implemented with the plan
o Three key projects:
1. Project A – DeGrandis Running Shoes
2. Project B –Australian Olympic Committee
3. Project C – Lady Bird Apparel

DeGrandis Strategic Goals
The key strategic goals that company wanted to achieve
through this project.
• Key Strategic Goals:
1. double revenues generation from the private
label products range in next three years.
2. building better and stronger network with the
reliable sporting goods’ suppliers.
3. maintaining highest quality of the private
product range and be the highest quality
providing sports company in Australia(Fleming &
Koppelman, 2016).

DeGrandis Ethical Standards
These ethical standard was needed to justify that the
projects should follow these rules before
implementation.
• Key Ethical Standards:
1. The company follows a code of conduct that says the
company would not collaborate with the suppliers if they
have child labours working under them(Lock,2017).
2. Bribery is strictly prohibited in the company
3. the company focuses on customer’s satisfaction and try
to inferior quality is cancelled if it cause the
inconvenience to the society.

Project A: Strategy & Ethics
Alignment with strategy:
• The new shoes where launched with new cushioning technology.
• The project was done within the timeframe.
• The shoes got 5/5 ratings from the customers.
• Increased company revenue more than 5 million(Serra &
Kunc,2015).
Alignment with the ethics:
• The project A did not align with the ethical code of conduct to reach
its success.
• the project team did not consult board of directors before the
selection and collaborating with the organisation.
• There are chances that suppliers had child labour in their factories
which break the code of conduct.

Project A: PPS Snapshot
Dimension Score Explanation
Stakeholders
4/5 • the project team did not consult the board of directors
• The project was liked by the customers
• 5/5 review ratings
Project Process
4/5 • The new product of running shoes with cushion sole
was launched in the market
• the project was completed within the given timeframe.
• Loved by the customers.
• Collaborated with Chinese organization which had child
labour working under them
Innovation and
Learning
5/5 • new technology of cushion sole technology
Quality 5/5 • the customer loved the product .
• 5/5 rating from online site
Benefit 5/5 • gave better platform to the company
• Increased the revenue over 5 million
Use 4/5 • the company’s first step towards their strategic goals

Overall Performance score
• Total score: 30
• Score achieved: 27
• This shows that Project A has achieved major success
for the company. the company was in good reviews and
was uprising. There was just one setback that they
should have considered consulting their seniors and the
board of directors(Crawford,2014).

Project A: Conclusion
• The idea of launching the new running shoes with the
technology was top-notch idea that helped the
company to generate better products for the people
• Had the project team should have consulted the
board of directors than the outcomes would have
been more celebrating
• The project did break some rules of ethics which
must be considered in future

Project A: Recommendations
1. There must be consultation and equal participation
under all the level. Before any step is being taken
there must be a proper permission taken to bring the
plan in action from the board of Directors(Bucero, A.,
& Englund,(2015).
2. Code of conduct must be followed without
discretion. The organisation that have child labours
must not be entertained by the company.
3. there must be transparency maintained when any
project or plan is being carried out in the company.

Project B: Strategy & Ethics
Alignment with strategy:
• The DeGrandis is discuss of being official sport
equipment supplier of Australian Olympic team.
• They met all the requirements within the project
timeframe
• The sale was estimated to increase revenue by 3
million dollars
Alignment with ethics:
• The company broke its code of conduct by making an
incentive payment to one of the AOC official.
• The news of bribery was handled by press ruined the
reputation of the company(Kerzner & Kerzner,. 2017).

Project B: PPS Snapshot
Dimension Score Explanation
Stakeholders 3/5 • made incentive payment to the official of
AOC to confirm the business
Project Process 4/5 • met all requirements in the given time
frame
Innovation and
Learning
5/5 • the company was the official sport
equipment supplier of the Australian
Olympic participants.
Quality 4/5 • the company provided satisfactory
products and there was an increased
revenue of 3 million dollars
Benefit
2/5 • the leakage of the news in the press
ruined the reputation of the company that
was earned till date
Use 1/5 • the bribery to conduct a business is crime
the project efforts could not generate
anything

Overall Performance Score
• Total score:30
• Score achieved: 23
• The project A achieved more score than Project B which
indicates that Project A was better than Project B
(Shields&Wright,2017).