This report presents a thorough analysis of Deliveroo's business strategy, focusing on both its internal and external environments. The analysis begins with an examination of the macro environment using the PESTLE framework, assessing the impact of political, economic, social, technological, legal, and environmental factors on Deliveroo's operations and strategic planning. The report then delves into the internal environment and capabilities of Deliveroo, utilizing SWOT analysis to identify the company's strengths, weaknesses, opportunities, and threats. The report provides a critical analysis of the macro environment to inform strategic management decisions, and it uses relevant frameworks and models to interpret and devise strategic planning for the company. The report covers Deliveroo's operations, its response to market dynamics, and the implications of various factors on its growth and sustainability, providing insights into the company's position in the food delivery sector.
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