Design Mindset in the Context of Innovation: A Research Poster

This assignment is a poster presentation that explores the concept of 'design mindset' within the context of innovation, emphasizing its importance in business education for fostering creativity, design skills, summarization, prioritization, and synthesis. The poster visually displays research from academic and practitioner literature, addressing the question of what constitutes a 'design mindset' in innovation. It highlights the advantages of a design mindset for innovators and entrepreneurs, such as aiding in the development of innovative ideas and understanding customer needs. Key elements of the design mindset, including empathizing, defining, ideating, prototyping, and testing, are outlined. The poster also underscores the need for collaboration to generate creative solutions and references several academic sources to support its claims.

References
•Brown, B., Bleecker, J., D'Adamo, M., Ferreira, P., Formo, J., Glöss, M., ... & Karlsson, A. (2016,November). The IKEA
Catalogue: Design fiction in academic and industrial collaborations. In Proceedings of the 19th International Conference on
Supporting Group Work (pp. 335-344). ACM
•Suciu, C., & Baughn, C. (2016, September). Design Thinking and Organizational Change: Developing a Human-Centered
Culture. In European Conference on Innovation and Entrepreneurship (p. 787). Academic Conferences International
Limited.
•Cahyadi, A., & Prananto, A. (2015). Reflecting design thinking: A case study of the process of designing
dashboards. Journal of Systems and Information Technology, 17(3), 286-306.
•Sirkin, D., Mok, B., Yang, S., Maheshwari, R., & Ju, W. (2016). Improving design thinking through collaborative
improvisation. In Design Thinking Research (pp. 93-108). Springer, Cham.
•Garrette, B., Phelps, C., & Sibony, O. (2018). Structure and Solve the Problem Using Design Thinking. In Cracked it! (pp.
169-195). Palgrave Macmillan, Cham.
Design mindset in
context to innovation
“Design mindset in
Context to
Innovation”
Design mindset
It is related with the way of
thinking that assist in solving
problems in innovative ways
(Cahyadi & Prananto, 2015).
Innovation and design mindset
It has been evaluated that design
mindset helps to attain the
competencies and innovation
keeps ahead from the
competitor(Suciu & Baughn,
2016).
• Empathizes
• Define
• Ideate
• Prototypes
• Test
Importance of design mindset
It helps to evaluate the mind set of the
people. Through this it can be easy to
design the products (Sirkin, Mok, Yang,
Maheshwari & Ju, 2016).
Example of
design mindset
IKEA
considered
various
techniques that
helps to achieve
success (Brown,
et al., 2016).
Advantages to innovators and
entrepreneurs
Design mindset helps to consider proper
innovation ideas and assist in assessing
customer wants (Garrette Phelps &
Sibony,2018). Also, it has been
evaluated that companies need to focus
on collaboration so that creative solution
to the issues can be considered.

• Brown, B., Bleecker, J., D'Adamo, M., Ferreira, P., Formo, J.,
Glöss, M., ... & Karlsson, A. (2016,November). The IKEA
Catalogue: Design fiction in academic and industrial
collaborations. In Proceedings of the 19th International
Conference on Supporting Group Work (pp. 335-344). ACM
• Suciu, C., & Baughn, C. (2016, September). Design Thinking and
Organizational Change: Developing a Human-Centered Culture.
In European Conference on Innovation and Entrepreneurship (p.
787). Academic Conferences International Limited.
• Cahyadi, A., & Prananto, A. (2015). Reflecting design thinking: A
case study of the process of designing dashboards. Journal of
Systems and Information Technology, 17(3), 286-306.
• Sirkin, D., Mok, B., Yang, S., Maheshwari, R., & Ju, W. (2016).
Improving design thinking through collaborative improvisation.
In Design Thinking Research (pp. 93-108). Springer, Cham.
• Garrette, B., Phelps, C., & Sibony, O. (2018). Structure and Solve
the Problem Using Design Thinking. In Cracked it! (pp. 169-195).
Palgrave Macmillan, Cham.