Masters Assessment: Design Mindset in Innovation Poster (MGMT20140)

This assignment is a poster designed for a Masters-level course (MGMT20140) focusing on the 'design mindset' in the context of innovation. The task requires students to research and visually represent their understanding of this concept, integrating information from at least five academic sources. The poster must clearly convey the main message, demonstrate logical structure, and be aesthetically pleasing, showcasing synthesis, summarization, and effective use of layout and design principles. The assessment emphasizes the importance of concise visual communication, relevant for design thinking, and adherence to APA referencing standards. The assignment aims to develop skills in research, creativity, and the ability to present complex information clearly and concisely. Students are assessed on their understanding of design thinking, research quality, referencing, summarization skills, and effective use of structure, aesthetics, and layout. The assignment is individual, and late submissions and academic misconduct penalties apply as per university regulations.

DESIGN MINDSET IN
THE CONTEXT OF
INNOVATION
The design mindset concept can be described as a context whereby
the thinking of the decision maker or the problem solver is primarily
based on utilizing of intuition, imagination, reasoning and solving the
problems with respect to looking out for better opportunities (Gray,
2016). After applying the design context mindset, innovation becomes
considerably easier (Leinonen & Durall-Gazulla, 2014).
References
Brenner, W., Uebernickel, F., & Abrell, T. (2016). Design thinking as mindset, process, and toolbox.
In Design Thinking for Innovation (pp. 3-21). Springer, Cham.
Gray, C. M. (2016, May). It's more of a mindset than a method: UX practitioners' conception of
design methods. In Proceedings of the 2016 CHI Conference on Human Factors in Computing
Systems (pp. 4044-4055). ACM.
Leinonen, T., & Durall-Gazulla, E. (2014). Design thinking and collaborative
learning. Comunicar, 21(42).
O'Keefe, A., & Rottenberg, S. (2017). Integrated Design Innovation: A Mindset for Designers of
Tomorrow. Design Management Review, 28(3), 10-16.
Vaajakallio, K., & Mattelmäki, T. (2014). Design games in codesign: as a tool, a mindset and a
structure. CoDesign, 10(1), 63-77.
Source: (Vaajakallio & Mattelmäki, 2014)
Source: Brenner, Uebernickel &
Abrell, 2016).
Source: O'Keefe &
Rottenberg, 2017).