Developing Manager: Management Skills, Communication & Career Plan

This report examines the principles and practices of management behavior, focusing on different management styles, leadership characteristics, and communication processes within businesses like PKF Hotel Experts and Hilton Hotel. It assesses the potential of a prospective manager by analyzing management skills, personal strengths, weaknesses, opportunities, and threats, and setting objectives for development. The report also demonstrates managerial skills in a business context, including leading and motivating a team, justifying managerial decisions, and recommending improvements. Finally, it outlines a career development plan, explaining how managerial and personal skills support career advancement and reviewing development needs to produce a comprehensive plan.

the developing manager

Table of Contents
INTRODUCTION...............................................................................................................................2
LO1 UNDERSTAND PRINCIPLES AND PRACTICES OF MANAGEMENT BEHAVIOR.........................3
1.1 COMPARE DIFFERENT MANAGEMENT STYLES....................................................................3
1.2 DISCUSS LEADERSHIP CHARACTERISTICS.............................................................................5
1.3 EVALUATE COMMUNICATION PROCESSES IN SELECTED BUSINESSES................................7
1.4 ANALYSE ORGANISATIONAL CULTURE AND CHANGE IN SELECTED BUSINESSES.............10
LO2 BE ABLE TO REVIEW OWN POTENTIAL AS A PROSPECTIVE MANAGER...............................12
2.1 ASSESS OWN MANAGEMENT SKILLS PERFORMANCE.......................................................12
2.2 ANALYSE PERSONAL STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS.........13
2.3 SET AND PRIORITISE OBJECTIVES AND TARGETS TO DEVELOP OWN POTENTIAL............14
LO3 BE ABLE TO SHOW MANAGERIAL SKILLS WITHIN A BUSINESS AND SERVICES CONTEXT...15
3.1 LEAD AND MOTIVATE A TEAM TO ACHIEVE AN AGREED GOAL OR OBJECTIVE...............15
3.2 JUSTIFY MANAGERIAL DECISIONS MADE TO SUPPORT ACHIEVEMENT OF AGREED GOAL
OR OBJECTIVE AND RECOMMENDATIONS FOR IMPROVEMENTS..........................................18
LO4 BE ABLE TO CREATE A CAREER DEVELOPMENT PLAN FOR EMPLOYMENT WITHIN A
BUSINESS AND SERVICES CONTEXT..............................................................................................19
4.1 EXPLAIN HOW OWN MANAGERIAL AND PERSONAL SKILLS WILL SUPPORT CAREER
DEVELOPMENT..........................................................................................................................19
4.2 REVIEW CAREER AND PERSONAL DEVELOPMENT NEEDS, CURRENT PERFORMANCE AND
FUTURE NEEDS TO PRODUCE DEVELOPMENT PLAN...............................................................20
CONCLUSION.................................................................................................................................21
REFERENCES...................................................................................................................................22

INTRODUCTION
The manager plays an important role in the development and growth of the organization. the
manager takes many responsibilities for enhancing the profit and productivity of the
organization. The manager manages all the business activities of the business. The manager
should make effective strategies for achieving the desired targets of the company. A manager is
a person who guides the subordinates for motivating and encouraging them towards their
work. A person who is dedicated towards his work can become a successful manager
(Hollenbeck, et al. 2018). A manager must be supportive of their employees.
The assignment demonstrates the importance of a manager in the growth of the organization.
There are different management styles which are followed by the manager in order to enhance
the productivity and profit of the organization. The different management styles will be helpful
for conducting all the business activities effectively and smoothly. This report will also discuss
the different leadership styles which are helpful in managing the business activities effectively.
This assignment will be discussing the PKF hotel experts which are a leading travel and tourism
company of UK (Dixon, 2017). The manager of PKF hotel expert is using different strategies for
the competing with the Hilton hotel which is also a leading organization in the travel and
tourism sector of UK.

LO1 UNDERSTAND PRINCIPLES AND PRACTICES OF
MANAGEMENT BEHAVIOR
1.1 COMPARE DIFFERENT MANAGEMENT STYLES
There are various management styles which can adapt by a manager for enhancing the growth
of the organization. The manager of PKF hotel experts uses different management styles for
attaining the business goals. The company wanted to compete with the leading and popular
hotels like the Hilton hotel (Bolden, 2016). They need an effective and attractive strategy to
compete with other tourism companies the different management styles are really beneficial
for managing all the business activities smoothly. The different management styles are
described as under:
CLASSICAL MANAGEMENT THEORY
Classical management theory focuses on increasing the profit and productivity of the
organization. It follows the traditional methods of management. This theory involves some
factors such as the division of work, authority, discipline, the unity of command, the unity of
direction and equity (Van Hoorn, et al. 2014). According to this theory, the management should
provide a positive working environment for the employees.
MODERN MANAGEMENT THEORY
According to the management theory, the manager is responsible to make good relationship
with the customers, stakeholders, employees, and suppliers. The PKF hotel experts follow the
modern management theory for effective business functioning. The modern management
involves some approaches which are helpful in conducting the business activities smoothly and
effectively such as quantitative approach, system approach, and contingency approach.
HUMAN RELATIONS THEORY
The Hilton hotel follows the human relation theory. This theory state that the humans are most
important and responsible part of the organization management. The manager should respect

all the human resources and employees of the company (Bolden, 2016). They are working on
attaining the overall goals and objectives of the company.
POPULAR MANAGEMENT STYLES ADOPTED BY PKF HOTEL EXPERTS AND HILTON HOTEL
AUTOCRATIC
The manager of PKF hotel experts follows this management style to manage all the business
activities properly. This management style is really helpful in enhancing the growth of the
business. the manager adopts this management style for guiding the employees towards their
work.
DEMOCRATIC
The successful manager follows the democratic management style for attaining the targets and
goals of the business. it has been observed that the manager of Hilton hotel uses this
management style for managing the business smoothly and effectively (Burnell, et al. 2017). In
this management style, the manager is able to communicate with the employees.
PARTICIPATIVE
This is an effective leadership style which creates a link between the employee a manager of
the organization. In this management style, the manager allows the employees to participate in
the decision-making process of the organization. with the help of this management style, the
leader gets a chance to prove their self. The participative style enhances the confidence and
motivation of employees.
LAISSEZ – FAIRE
The manager provides all the responsibility to his subordinates in the laisse-fair management
style. In this management style all the decision taken by the employees. The employees make
effective plans and strategies in order to attain the desired goals (August and Shanahan, 2017).
The employees need to take an effective decision which positively influences the performance
of a business.

1.2 DISCUSS LEADERSHIP CHARACTERISTICS
A leader is a person who guides and direct others regarding their work. There are various
qualities of a leader which are really beneficial for the growth and development of the
organization. There are some qualities of a leader which is described as under:
COMMUNICATION
Communication is an essential element which is really important for a manager. A manager
must have excellent communication skills for dealing with the employees. Effective
communication is helpful in developing the healthy relationship with the employees. A manager
or leader should regularly communicate with the employees. Good communication between
the employees and the manager bring a positive environment in the workplace.
POSITIVE ATTITUDE
The positive attitude is really important for becoming a successful leader. With the positive
attitude, a manager can handle all types of situations (Busse, et al. 2014). If a leader handles the
situation with the positive attitude it will be helpful in encouraging the employees. It can be
said that positive attitude brings equality in the business organization.
SUPPORTIVE
A leader is should be supportive of his followers. The supportive leader is appreciated by all. A
leader must have the quality of supporting others in their issues and problems. The supportive
leader is really helpful in guiding and directing his subordinates towards the work. The leader of
the PKF hotel expert is really supportive of his employees.
HONESTY
A leader must be honest towards his work and organization. honesty is the best policy which is
really helpful for becoming a successful person. The leader should guide his employees for
being loyal towards their work. An honest person can be a successful leader that can be
admired by others (Crosson-Tower, 2017).

ABILITY TO INSPIRE OTHERS
A leader must have some qualities that are different from others. He should be a person who
inspires others for becoming a successful leader. It can be said that a person who is having
extraordinary qualities can impact others in a positive manner. There are some qualities of a
leader which can inspire others like effective communication skills, positive attitude, innovative
thinking, honesty, supportive and humble. A leader should have these qualities to inspire
others.
RESPECT
A leader should respect every employee who is working in the organization. They should
respect the thoughts and perception of the employees (Avgerou and Walsham, 2017). If a
leader respects the employees it will enhance the motivation level of them.

1.3 EVALUATE COMMUNICATION PROCESSES IN SELECTED
BUSINESSES
Communication is an essential element for the growth and development of the organization.
The manager of PKF Hotel experts uses different communication styles for communicating with
the employees. There are different management styles which can be adopted by the manager
of Hilton Hotel and PKF hotel experts in order to improve understanding with the employees.
VERBAL COMMUNICATION
Verbal communication can be defined as one of the most important types of communication
styles. In this communication style, a person can orally communicate with another person. The
verbal communication is the basic style of communication which is adopted by the manager of
PKF hotel experts and Hilton hotel both (Smith and Wong, 2016). It can be said that the verbal
communication is really helpful in managing healthy communication and understanding with
the employees.
Types of Communication
Verbal Communication
Written
Communication
Nonverbal
Communication

Figure- verbal communication
Source- (McCleskey, 2014)
NON-VERBAL COMMUNICATION
Non-verbal communication is an essential part of the communication process. This
communication process involves expressions, signs, voice tone, body language and gestures and
postures of a body, and eye movement. With the help of non-verbal communication, a person
can communicate with others easily.
Figure- Non-verbal communication
Source- (Rojot, 2016)

WRITTEN COMMUNICATION
The written communication is helpful in sharing some private or confidential information with
others. There are different forms of written communication such as emails, SMS, letters, and
manuals. In this style, the person can communicate his feelings in written form (Mukumbang, et
al. 2016). This can be beneficial for maintaining the healthy relationship between the manager
and employees.
There are some barriers to effective communication in the organization which are described as
under:
1. The communication gap between the manager and employee create misunderstanding
and conflicts.
2. The less planning will be really risky for the growth and development of the
organization.
3. Words, phrases and expressions can create miscommunication between the manager
and employees which is not good for the business structure.
4. The different departments need to communicate with each other otherwise,
communication can be breaking down.
5. Sometimes the miscommunication can impact the person negatively.
Thus, these are some conditions which can occur at the time of communicating with others.
The management needs to maintain effective communication for enhancing the growth and
development of the organization.
6.

1.4 ANALYSE ORGANISATIONAL CULTURE AND CHANGE IN
SELECTED BUSINESSES
There are different values, beliefs, mission and vision of the company which develop the culture
of an organization. Culture represents the standards and status of the organization.
Organization culture highly influences the activities of the organization. The cultural values are
helpful in adopting the uncertain changes easily (Hancock, 2017). There are different types of
organizational structure which follow different culture such as:
FUNCTIONAL STRUCTURE
In this structure, all the departments are framed according to the need and requirement of
organizational activities. In the functional organizational structure, all the department have
their particular goals and objectives. All the employees work for attaining the goals and target
of the department. There are different departments in the organization such as finance, sales,
human resource, marketing and operational department.
DIVISIONAL STRUCTURE
The divisional structure is a costly organization structure which cannot adopt by small size
organization. with the help of the divisional structure, the goals of the organization can be
achieved easily and effectively. The popular organizations like PKF hotel experts and Hilton
hotel can adopt the divisional structure. It will be helpful in attaining the organizational goals
easily.
MATRIX STRUCTURE
It is a mixed structure which is really helpful in attaining organizational goals. The PKF hotel
experts and Hilton hotel follow this organizational structure because it contains the benefits of
functional and divisional structure. In this structure, the manager manages dual management at
the same time for the growth and development of the organization.
ORGANIZATIONAL CULTURE AND CHANGES OF PKF HOTEL EXPERTS AND HILTON HOTEL

It has been observed that the organizational culture of both the organization is really
supportive towards their employees. Both the companies have a popular and leading position
in the tourism industry. The PKF hotel experts need to maintain a healthy working culture in the
organization for maintaining the leading position in the industry. While the Hilton hotel needs
to develop some strategies to create the healthy organizational culture in order to compete
with the hotel like PKF hotel experts (Dubey, et al. 2016). The technology is enhancing day by
day so that the tourism industry is also improving the traditional style into the Morden styles.
The companies need to adopt the technology and modern management techniques for
competing with the other companies. It can be said that adopting the change is really important
for maintaining the position in the industry. the manager should have the quality to maintain
the business activities properly and effectively. The manager of Hilton hotel needs to involve
their employees in the decision-making process of the company for the growth and
development of the organization. The effective and strong organizational culture is helpful in
adopting the changes easily.