Digital Business Analysis: Trends, Models, and Tesla's Strategy

This report provides a comprehensive overview of digital business, focusing on key trends, advantages, and emerging models. It examines how Tesla, an electric vehicle and clean energy company, leverages digital technologies for growth, including e-commerce, customer data platforms, and innovative marketing strategies. The report explores the advantages of digital business, such as reduced operating costs and enhanced customer bases. It analyzes various digital business models, including freemium, subscription, marketplace, ecosystem, and on-demand models, and discusses how Tesla utilizes these models. Furthermore, the report investigates the impact of collaborative relationships and strategic alliances facilitated by digital technology, and how Tesla implements e-commerce principles to expand its business. The report concludes by summarizing the key findings and highlighting the importance of digital strategies in today's business environment.