Research Project: Digital Tech's Impact on 7 Stars UK Employment

This research project investigates the implications of digital technologies on employment relations, using 7 Stars UK as a case study. The project begins with a research proposal and literature review, exploring the role of digital technology in business growth, cost reduction, and customer service, particularly for small and medium-sized enterprises (SMEs). The literature review examines the implementation of digital technology, factors promoting its adoption, and the relationship between SME growth and digital technology. It also covers the role of HR in successful implementation. The project then outlines the research methods, including interpretivism, descriptive research design, qualitative data collection through surveys, and thematic data analysis. The project also considers cost, risk, scope, and resources. The research aims to understand the implementation of digital technology in small businesses, identify factors that promote it, demonstrate the relationship between SME growth and digital technology, and provide recommendations for enhancing the performance of The 7 Stars UK.

RESEARCH PROJECT
(PART 2)

TITLE: Implications of Digital Technologies in employment relationsip– A
case study on 7 Stars, UK.
TASK 1
P1. Research Proposal and Literature Review
Introduction
Digital technology considers important role for business growth and ascertain creative
results in environment. In this regard, several activities help to conduct different business
operations with advancing activities and ascertain more profitability as well. In addition to this, it
also encourages to perform different activities in the market that are needed to increase profits
and revenues (Oldham and Da Silva, 2015). Furthermore, it helps to reduce cost which incurred
in the business enterprise. With the help of creating benefits at workplace, small business able to
create better production and support with customer services. In addition to this, technical support
is also implemented which ascertained to develop international business activities at workplace.
Small business is also getting several benefits with this regard that assists to attain customers in
creative manner. Advertisement and other activities also consider better operations in the target
market.
Background and Rationale
In selected business Apple Guest House, there are several customers has been attracted to
attain more creative work performances. On the basis of aims and objectives, tools and
techniques has been implemented to focus and maintain more relevant work performances. In the
chosen business all time services undertaken that increases loyalty and maintain successful
operations as well (Kehoe and Mateer, 2015). With the help of technical support and services,
effective operations and functions has been revealed to make large business. Implementation of
digital technology in small business ascertained to attain more innovative and creative work
performances so that it would be helpful to perform systematic results at workplace.
Furthermore, this research also assists to make new areas of operations that helps to focus on
significant advantages and creativity as well.
Aims and Objectives
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Aim: To analysis implications of digital technology in employment relationship – A Case Study
on The 7 Stars UK.
Objectives
 To understand the implementation of digital technology on small business.
 To identify factors that promote digital technology in employment relationship.
 To demonstrate relationship between growth of SME and digital technology.
 To ascertain the role of HR in a successful implementation of digital technologies in
SME.
 To recommend ways through SME able to increase their performances in significant
manner
Research Questions
 What do you understand by the implementation of digital technology on small business?
 What are the factors that promote digital technology on SME activities?
 How to demonstrate relationship between growth of SME and digital technology?
 What are the recommendations will you provide to increase performances of The 7 Stars
UK?
Hypothesis
 Digital technology creates major impact on employment relationship
 Digital technology not create impact on SME.
Literature review
Implementation of digital technology on small businesses
According to the point of Piccinini, Hanelt and Kolbe, (2015), digital technology helps to
make creative work performances in small businesses. Therefore, desired results will be attain
with using innovative characteristics. Different issues and problems would be solved through
undertake different areas of operations. Hence, it will help to maintain competitive results and IT
solution that develop with digital transformation. On the basis of this activity, results will be
completed to focus and maintain creative results. On the other hand, Taylor, Fritsch and
Liederbach, (2014) stated that there are several perspectives exist that helps to implement digital
technology such as big data, artificial intelligent, mobile, etc. These elements help to consider
traditional security devices and similar example as well. In order to keep changes in the
technological scenario, companies need to make several changes in their structure which support
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to the business. It is known as the digital transformation to understand meaning of effectiveness
and create positive results at workplace.
In addition to this, Sevillano-García and Vázquez-Cano, (2015) argued that digital
transformation for small business helps to maintain loyalty and attain innovations with mobile
app and website. It is considered as the first strategy which assists to address basic desire such as
convenience, discounts, etc. With the help of the unique experience, loyalty program will be
increasing so that app gives investment to the organisation to develop their profitability and
attain more significant results at workplace. However, Piccinini, Hanelt and Kolbe, (2015)
explored their ideas that in different areas of small business digital technology consider several
advantages to maintain effectiveness. It will help to focus on the more profits and revenue
earning activities that are taken as the more important goals and objectives. Furthermore,
advantages and disadvantages of the research also develop to attain creativity in the enterprise. It
will perceive systematic work performance to deal with innovating results.
Factors included to promote digital technology on SME activities
In order to consider point of Fenwick and Edwards, (2016), digital technology helps to
create operations and functions for small and medium sector businesses. With this consideration,
several elements included to attain more desired and innovative functions at workplace. There
are positive skills also implement that make successful operations which recognised to make
systematic work performances. Changes in the business environment also consider major impact
to regulate capabilities towards the business goals and objectives. It enables to exploit
opportunities for the enterprise. Furthermore, Laudon and Laudon, (2015) stated that range of
high level professional capabilities consider with technical skills. It includes broader
organisational competencies which increase market results such as domain knowledge, strategic
and operational management skills, etc. Digital skills develop thematic focus on the research
with ascertain different kinds of EU initiatives in recent year. It helps to focus on the addressed
digital skills that play very important role on the economic drivers.
Furthermore, Chaudron, Beutel and Mascheroni, (2015) argued that high investment
needed in SME for its development. In this regard, it is important to increase particular
knowledge for up skills programme in significant manner. Finding initiative offers consider
formal educational qualifications which extent into the SME sector. It is related with the in-depth
exploration on the ground of critical success. Along with this, Di Cesare, Harwood and Rowsell,
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(2016) generated their views that small enterprise considers their activities to target new people
in the business. It will help to attain desired goals and objectives in the different areas of the
world. As results, enterprise also able to communicate their goals and objectives in new aspects
of the whole market.
Relationship between growth of SME and digital technology implication
In respect to consider views of Arts, van der Wal and Adams, (2015), digital technology
plays very important role in the business success to focus on the more business development. In
this regard, in global business environment there are major issues occurs due to fundamental
transformation. Information technology create real impact in the most industries so that
enterprise will grow continuously with different changes. Along with this, Enright and Gard,
(2016) consider their views that SME drawing to attention which develop transition in the
country to focus on the environment development. In this regard, it is important to focus on the
economic and social development which proposed for necessary elements. There is positive
relationship between implications and maintain high growth in the business. Therefore, it is
important steadily increasing profits and revenue to make creative impact on the competitive
advantages.
Furthermore, Taylor, Bogdan and DeVault, (2015) consider views that encouragement
digital technology impact positively on the diver’s activities of the chosen business. As results, it
helps to focus on the expertise and explore digital illiteracy in the market. With consideration of
information technology infrastructure, there are high taxation need to regulated which helps to
focus on the information technology development program. Competencies also assists to provide
proper support and helps to SME to use better information technology.
P2. Appropriate Research Methods
In respect to collect information and data, it is essential to use different tools that assist to
meet with desired goals and objectives. With this consideration, effectiveness increasing to make
creative results at workplace. Hence, primary and secondary both kinds of data consider meet
with business goals and objectives easily. It is the most important element that helps to maintain
understanding that is important to analyse aims and objectives (Mackey and Gass, 2015).
Conducting a relevant research helps in identifying fresh and relevant data which is useful to
maintain effectiveness as well.
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Besides this, data analysis is also an important tool that helps to create proper research
and investigation for effective results at workplace. With this way, data interpretation considers
framing of characteristics on the basis of different aspects that assists to conduct proper research
in business environment. Certain questions have been asked from 20 employees of The 7 Stars,
UK.
In the present research, qualitative data analysis method implemented that assists to
perform functions and operations in creative manner. With this regard, as per authors Saunders,
Lewis and Thornton different kinds of business research method implemented such as tutorial
excel, SPSS, etc. Along with this, it also helps to communicate online searching guide which
consider internet in whole research program. On the basis of different methods, it can be stated
that research methodology implemented at workplace. Hence, review and discussion ascertained
to attain overall results.
Research philosophy: In the preset study interpretivism research design has been followed which
helps to find in-depth information with specific tool.
Research design: Furthermore, in the study descriptive research design assists to focus on
gaining descriptive information to collect relevant data and information.
Research strategy: From the qualitative and quantitative research strategy, researcher focus on
qualitative data collection that would be helpful to attain desire results.
Research approach: In the present study deductive research approach has been followed that
would be beneficial to contain information general to specific.
Data collection: In this study, primary and secondary both kinds of data useful that collect to
gain more desired level of results. In order to consider primary data, researcher implement
survey which based on questionnaire that design with SPSS tool. Along with this, secondary
information has been collected with using different sources such as books, journals, articles, etc.
Data analysis: With the help of thematic data analysis, it can be stated that researcher able to
communicate their interpretation as per different themes.
Sampling: On the basis of the data collection, researcher consider simple random sampling in
which 20 sample size has been selected. There are 20 respondents has been selected on which
research consider and attain more specific work performances.
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TASK 2
P3. Primary and Secondary Research with use of appropriate methods and consider different
elements in it
In respect to consider the present research, there are several elements exist that helps to
attain more significant advantages in business unit with different activities. It helps to focus on
tasks and develop relevant consideration in the enterprise. Following elements have been
considered in business that assists to analyse proper research activities (Lewis, 2015).
Cost: In the present research, different aims and objectives have been considered that
helps to attain creative results at workplace. Therefore, targets will be undertaken on the basis of
planned activities and focus on different perspective. Relevant aims and objectives have been
developed with implement cost around £750. Therefore, it will be set on different activity that
assists to attain creative results with collection of primary and secondary data (Flick, 2015).
Risk: With this regard, in the present research consider limited risk and time to
accomplish desired goals and objectives. Along with this, researcher has a duty to focus on the
respondent’s views for proper and effective data collection. It is the best way to conduct proper
research (Vaioleti, 2016).
Scope: In addition to this, implication of digital technology has a wide scope which helps
to maintain effectiveness and ascertained more profitability as well. In this regard, revenue will
be developing successfully to maintain effective functioning at workplace. Innovations and
creativity ascertained to maintain systematic work performance (Nieswiadomy and Bailey,
2017).
Resources: With consideration of several aims and objectives, it is essential to focus on
primary and secondary information. It helps to maintain effective results at workplace with
effective functioning. Ina selected enterprise, there are several resources exist that help to
researcher such as physical, technical, etc. (Vera and Fabian, 2016).
Quality: Quality parameter is also considered as important that assists to operate
significant advantages at workplace. In this way, primary data helps to consider fresh and
revenant information in business environment from different respondents. As a result, it helps to
perform several functions in creative manner (Dumay and Cai, 2015).
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P4. Analytical tools and consider research findings
Research methodology consider important role in business success. In this regard,
different tools and techniques included that helps to make proper findings in whole program.
Most important focus require consider right solution that assists to increase positive work
performances. Along with this, systematic procedure has been developed that organise to find
useful information. In the selected business, research consist following tools and techniques:
 Research philosophies: Research philosophy implement to attain more significant
advantages towards results and performance. Different consideration also develop
successfully to conduct study and investigate path to find appropriate information. There
are mainly two methods implemented such as interpretivism and positivism. As results,
research use interpretivism method that help to analysis different kinds of data and collect
information (Patino, Au and Vollmer, 2016).
 Research approach: This tool of research also used to consider systematic work
performance to attain desired results. With the help of right information, investigation
also undertaken at workplace. On the basis of proper investigation, it can be interpreted
that there are two approaches has been considered such as inductive and deductive. In the
present study, effective results ascertained to attain subjective measurement to make
creative work performances (Taylor, Bogdan and DeVault, 2015).
 Research design: With respect to determines effective results proper and significant
results will be attain in creative manner. It is important to find more relevant information
with using appropriate design so that researcher consider different types of elements
such as exploratory, experimental, descriptive, etc. On the basis of descriptive design,
researcher ascertained their performances to find more relevant and in-depth information.
It helps to attain more systematic and smooth functioning that assists to conduct research
(Arts, van der Wal and Adams, 2015).
 Data collection: It is another important element that used to find effective information in
research. With the help of investigation of proper information, researcher able to collect
desired results in whole program. On the basis of primary and secondary data, useful
information has been collected to attain desired results. In order to consider primary data,
researcher implement survey which based on questionnaire that design with SPSS tool.
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Along with this, secondary information has been collected with using different sources
such as books, journals, articles, etc.
 Sampling: In respect to design sampling tool, researcher need to find appropriate
information that helps to analysis appropriate results at workplace. There are two kinds of
sampling methods has been considered such as non-probability sampling and effective
results (Sevillano-García and Vázquez-Cano, 2015). There are 20 respondents has been
selected on which research consider and attain more specific work performances.
TASK 3
P5 Communicate research outcomes in appropriate manner
In order to communicate the effective results and outcomes, there are several activities
has been considered to attain more systematic work performance in the business environment.
This is because, qualitative elements to gather relevant information. With the help of thematic
analysis, it can be stated that relevant information at workplace. In the present research, primary
data collected with the help of questionnaire which prepare to focus on the relevant results:
Questionnaire
Name:
Age:
Gender:
1. Does The 7 Stars UK Ltd. Consider important role to implement digital technology?
 Yes
 No
 Can't say
2. Which is the most important function in the chosen business to develop effective results?
 Integrated social media tool
 Online payment with internet marketing
 Customised activities to attain desired results
 All the above
3. According to your point, which is most important element to consider digital technology at
workplace?
 Social media
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 Undertake printing advertisement
 Paid research
4. What are the advantages to implement digital technology in the chosen business?
 Expansion of businesses
 Expansion of profits and revenue
 Attract more customers
5. How are you satisfied with the implementation of digital technology at workplace?
 Strongly agree
 Agree
 Neutral
 Disagree
 Strongly disagree
6. As per your point which recommendation need to implement to increase advantages in
selected enterprise?
 Diminish operations cost
 Increase staff performance with provide them training and development program
 Improve quality of business products and services
7. Digital technology increases advantages to perform functions in international market?
 Yes
 No
 Can't say
8. Implication of digital technology requires high cost to operations and functions?
 Yes
 No
 Can't say
9. Is it possible to consider large business operations with implication of digital technology?
 Yes
 No
 Can't say
10. Does the chosen business consider proper implementation of policies and regulations
towards staff members with a foremost role of HR in it?
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