Leadership & Management for Service Industries: Digital Tech Impact

This report examines the influence of digital technology on management and leadership skills within the service sector, focusing on establishments like Tas, Haz, and Hazev in comparison to McDonald's. It highlights essential management skills such as personal skills management, technology utilization, results achievement, change facilitation, and direction provision, alongside crucial leadership skills like influence, technological vision, analytics leveraging, and communication. The report assesses the importance of these skills in McDonald's, emphasizing their role in maximizing efficiency and achieving organizational objectives. Furthermore, it compares the management and leadership skills of staff in Tas, Haz, and Hazev after digital technology implementation with those in McDonald's, noting improvements in creativity, innovation, and collaboration. The analysis extends to the development of both hard and soft skills due to digital transformation, including digital proficiency, communication, flexibility, teamwork, quantification, consistency, and learning. It also explores management and leadership styles, such as scientific, bureaucratic, administrative, situational, democratic, and strategic approaches, utilized to navigate digital technology integration, contrasting them with McDonald's transactional leadership style. The report concludes by discussing the steps managers take to address digital technology implementation and its effects on organizational dynamics.

Management and
Leadership Skills of Staff
in Tas, Haz and Hazev to
McDonald’s
Name of the Student
Name of the University

Important Management Skills of
Staff within Tas, Haz and Hazev
The major and important management skills of staff within
Tas, Haz and Hazev are given below:
• Managing Personal Skills.
• Using technology based resources.
• Achievement of results.
• Facilitating changes.
• Providing direction.

Important Leadership Skills of Staff
within the Tas, Haz and Hazev
The vital leadership skills of employees
in Tas, Haz and Hazev are provided
below:
• Proper influence to members.
• Vision for technological
advancements (Tannenbaum,
Weschler and Massarik 2013).
• Ability in leveraging analytics.
• Great communication skills.

Importance of Management Skills in
McDonalds
• The management skills are being used by
managers in McDonalds and these skills are
required for performing managerial tasks
successfully (Northouse 2017).
• Such skills are required in each and every
level of management in McDonalds and it is
important as it encompasses the core ability
to work with, encourage and motivate.
• They are able to eradicate the
communication gap with these skills.

Importance of Leadership Skills in
McDonalds
• The leadership skills are the most
important functionalities of management
that are helpful for maximizing overall
efficiency and achieving organizational
objectives.
• These leadership skills provide guidance
to the managers and play guiding roles
for their sub ordinates.
• McDonalds is a significant service sector
organization and hence it is required to
follow leadership skills.

Comparison of Management Skills of Staff in
the Tas, Haz and Hazev after implementing
Digital Technology in Comparison to McDonalds
• The digital technology is responsible for bringing some
of the basic and significant changes in terms of
digitization.
• There had been changes in the management skills of
employees after implementation of digital technology
and creativity and innovation are enhanced with this
purpose.
• The restaurant, marketing and finance managers of Tas,
Haz and Hazev are able to technological advancements
within the staff in comparison to other organizations.

Comparing Leadership Skills of the Staff
within Service Sector after Digital
Technology Implementation with
McDonalds
• The leadership skills ensure that every staff of
the organization is able to manage and get
adapted to the changes in technology
(Northouse 2017). Improved communication is
one of such benefit that is obtained from
digital technology.
• McDonalds has to improve collaboration in
their business and this is different with the 3
restaurant chains as the managers in those 3
restaurant chains have been able to involve
better collaboration amongst their staff.

Digital Technology Enabling Hard
and Soft Skills of Staff in Service
Sector Organizations like Tas, Haz
and Hazev
• There are two types of skills that enhance
digital transformation within staff.
• Hard skills as well as soft skills are being
enabled after successful implementation
of digital technology (Giones and Brem
2017).
• These skills ensures efficiency and
innovation in business processes.

Digital Technology Effects on the Development of Few
Soft Skills
• Soft skills are quite important for all staff to ensure
that there is an enhancement in productivity and
efficiency.
• These soft skills, which are eventually developed
after successful implementation of digital
technology are digital skills, effective
communication skills, flexibility and team work and
responsibility.

Digital Technology Effects on the
Development of Few Hard Skills
after Comparing with McDonalds
• Hard skills for leadership are responsible for
enabling the abilities and measurements to
understand the technological advancement
(Ciulla 2014).
• The major hard skills, which are subsequently
developed after successful implementation of
digital technology are easy quantification,
efficient consistency and effective learning.
• These skills are similar to McDonalds’ staff as
even they have developed hard and soft skills.

Achieving the Hard and Soft
Skills
• The soft and hard skills is easily and
promptly achieved by the staff of
McDonalds and Tas, Haz and Hazev within
service sector only after understanding the
major requirements (Daft 2014).
• Hard and soft skills are achieved after
involvement of leadership styles and skills.
Within these leadership styles, the most
significant style is democratic leadership,
however McDonalds is following
transactional leadership style.

Analysing Step utilized by Managers
for dealing with the Digital Technology
• An effective step, which managers have used
for dealing with implementation of digital
technology would be communicating about
main requirement for change (Ciulla 2014).
• This specific step has helped staff in
understanding digital technology efficiently.

Management Styles Followed in
Tas, Haz and Hazev
Examples for management styles that
help in dealing with change in Tas, Haz
and Hazev are provided below:
• Scientific Management.
• Bureaucratic Management.
• Administrative management.

Examples for Leadership Styles
followed in Tas, Haz and Hazev
Examples for leadership styles for
dealing with change of digital
technology are provided below:
• Situational Leadership Style.
• Democratic Leadership Style.
• Strategic Leadership Style.

References
Ciulla, J.B. ed., 2014. Ethics, the heart of leadership.
ABC-CLIO.
Giones, F. and Brem, A., 2017. Digital technology
entrepreneurship: A definition and research agenda.
Northouse, P.G., 2017. Introduction to leadership:
Concepts and practice. Sage Publications.
Tannenbaum, R., Weschler, I. and Massarik, F.,
2013. Leadership and Organization (RLE:
Organizations): A Behavioural Science Approach.
Routledge.