Digital Business Management Report: IT Project Reflection & Analysis

This report reflects on the application of digital solutions to work processes within the context of an IT project at Max Lionel Realty. The student analyzes the project's needs, focusing on customer engagement, building goodwill, and supporting innovative thinking. The report details the determination of reliable information sources, emphasizing authority, accuracy, objectivity, and currency. It also addresses data storage strategies, including traditional filing and digital options. Furthermore, the report outlines strategies for staying current with digital market trends, such as prioritizing client needs, auditing SEO, prioritizing blogging, hosting webinars, and refining email distribution efforts. The student provides a reflection on the ethical considerations and practical implementations of these digital solutions.

Running head: DIGITAL BUSINESS MANAGEMENT
Digital Business Management
Name of the Student:
Name of the University:
Author Note:

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Table of Contents
Introduction................................................................................................................................3

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Reflection
Being the team of the IT Project at the Max Lionel Realty, I have analysed and
learned the needs and the issues of the project. Concerning to these, I would like to reflect the
technological and ethical process I undertook with regards to determining the digital
information needs for the team.
In the first place, I determined the
plans and policies that the project would be
undertaken into. In this connection, it was examined that the major ones are considered to be
the effective engaging with the customers as well as the clients. Building a recognisable
goodwill in the eyes of the business market to gain the integrity stands important for the IT
industry. In addition to this, the concerned IT industry is to be responsible for supporting the
aspect of innovative thinking, management of the projects as well as the leadership skills to
maintain the connected employees and their ethics in work.
Secondly, I focused on determining the
validity as well as the reliability of the
sources needed at the Max Lionel Realty. Concerning to this investigation, it was determined
that the four main criteria for the same are the authority, accuracy, objectivity as well as the
currency coverage. In addition to this four, the appearance of the project have also been
considered to be crucial for the concerned IT firm. The authority is needed to solve the
queries related to the project and setting the need of the sources (Sekaran and Bougie 2016).
The accuracy is needed to be maintained in the quality and the quantity of the sources to
avoid future escalations in the firm (Mitra 2016). The objectivity of the project is important
because it would set the needs and requirements of the process and ethics that are to be
followed in the project period. The currency coverage is considered to be crucial in the
concern that the evaluation of the website of the project is done in an effective and efficient

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manner (Meredith, Mantel Jr and Shafer 2017). The appearance of the project matters in the
scenario that the clients would be interested and attracted towards the same.
As stated by Sloane (2018), the regulations implemented by the recent government
requires the business firms to maintain as well as keep a back-up for the variety of data the
company uses or may have deleted. Not only this, but the data can be helpful to the frim itself
for the future use. In this context, the next process I undertook was the process being set for
the
storage of the research and the presentation done at the present for use in the future
projects of the firm. As opined by Fink (2019), the smartest options for the storage of the
research and presentation done for one project and saving it for future use is the
documentation of the same in the traditional form of filing it as the databases in the systems
may be lost, but the traditional file would remain. However, the several options that are
available to the concerned firm are the storing of the data in the e-mail, spreadsheets, pen
drives, disk spaces as well as the traditional files.
Last, but not the least, I would like to reflect the
strategies I used in order to ensure
that the digital trends of the market are kept up to date for the application of the same in the
desired workplace. The list of the strategies are specified below.
 Prioritizing the needs of the clients and the customers over the belts and the whistles
of the firm (Zetterberg and Wojcik 2017).
 Auditing as well as updating the SEO of the company in a more frequent and
continuous manner to ensure ethics as well as integrity in the firm.
 Prioritizing the blogging as well as the lead generation tools (Beginner’s 2019).
 Hosting high quality of webinars as well as live events.
 Expansion as well as refining the distribution efforts of the e-mail.

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References
Beginner’s, A., 2019. Guide To Generating Sales Qualified Leads.
Fink, A., 2019. Conducting research literature reviews: From the internet to paper. Sage
publications.
Meredith, J.R., Mantel Jr, S.J. and Shafer, S.M., 2017. Project management: a managerial
approach. John Wiley & Sons.
Mitra, A., 2016. Fundamentals of quality control and improvement. John Wiley & Sons.
Sekaran, U. and Bougie, R., 2016. Research methods for business: A skill building approach.
John Wiley & Sons.
Sloane, J.N., 2018. Raising Data Privacy Standards: The United States' Need for a Uniform
Data Protection Regulation. J. Marshall LJ, 12, p.23.
Zetterberg, U. and Wojcik, C., 2017. Technology Is Changing the Way Legal Works: A Look
at How Technology Is Driving Better Business Practices in Legal. In Liquid Legal (pp. 325-
340). Springer, Cham.