The Implications of Digital Technologies on SMEs: Research Project
VerifiedAdded on 2023/03/24
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Project
AI Summary
This research proposal and project investigates the implications of digital technologies on Small and Medium Enterprises (SMEs), specifically using the Apple House guest house as a case study. The research aims to determine the types of digital technologies used, analyze their significance, and identify their impact on business activities. The project includes research questions about the meaning and types of digital technologies, their significance in business, and their impact on SMEs. The research methodology involves data analysis techniques to interpret survey data and identify key themes related to digital technology adoption and its effect on various aspects of the business, such as cost reduction, customer satisfaction, and employee training. The findings, based on survey responses, reveal insights into the current usage and perceived benefits of digital technologies within the business context.
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