Assessing Digital Technology Impact on NISA's Future Performance

This report critically evaluates the impact of digital technology on the future performance of NISA, a UK-based retail firm. It aims to analyze the role of digital technology in the firm's success, identify factors affecting future performance, assess the impact of technology, and recommend improvements. The research, based on survey responses, indicates that customers are generally satisfied with NISA's services, and digital technologies are considered useful tools. Staff members are perceived to use technology effectively for advertising, promotion, and meeting company targets, leading to benefits such as international market expansion and increased profit margins. Factors influencing future performance include the effective use of advanced technology and employee knowledge. The report recommends that NISA should update its technology to gain competitive advantages and maintain customer information effectively. The conclusion emphasizes that digital technology is crucial for enhancing company performance, expanding business, and improving returns. Desklib provides access to this report, along with a wide array of study resources including past papers and solved assignments.

RESEARCH PROJECT

Introduction
 Digital Technology has been considered as foundation course for
computer programming.
 In this modern era, numerous organization use digital technologies for
promote their goods and services in international market and maintain
performance in effective manner.

Aims and Objectives
 Aim- To critically evaluate the impact of digital technology on future
performance of NISA
 Objectives-
 To analyze the role of digital technology in success of firm.
 To identify the factors affecting future performance of organization
 To access the impact of digital technology on future performance of
NISA.
 To recommend the ways to improve future performance of NISA.

Theme 1: Customers are satisfied with the
products and services of NISA.
Are you satisfied with the services of
NISA?
Frequ
ency
Yes 18
No 2

Theme 2: Digital technologies are useful tool of
business organizations.
Do you agree that digital technology is
useful tool for companies?
Frequ
ency
Highly satisfied 7
Satisfied 5
Neither satisfied nor dissatisfied 3
Dissatisfied 3
Highly dissatisfied 2

Theme 3: Staff members of NISA effectively use
advance technology in order to meet set of target.
As per your opinion, members of
NISA appropriately use digital
technology for attain set of target?
Freq
uenc
y
Yes 12
No 5
Can’t say 3

Theme 4: Digital technology majorly used in
advertisement and promotion function.
Do you think that digital
technology is useful for
advertisement and promotion?
Freq
uenc
y
Yes 15
No 3
Can’t say 2

Theme 5: Implementation of technology is the
beneficial to meet target of company.
What are the benefits of implementation of
technology?
Freque
ncy
Expand business in international market 8
Increase profit margin 6
Attract large number of customers 4
Aware consumer 2

Theme 6: Different factors having impact on the
future performance and work quality of NISA.
What are the factors which having
impact on the future performance of
company?
Freq
uenc
y
Effectively use of advance
technology
10
Knowledge of employees to
working on technology
6
Appropriately use of available
resources
4

Theme 7: Companies can easily expand business with
the help of advance technologies.
Can NISA expand its business performance
through use of technology?
Freque
ncy
Yes 16
No 3
Can’t say 1

Theme Recommendations
 Most of respondents have said that, NISA needs to make alternations in
their technology as per the trends through which maximum benefits
could be gained right on time.
 With the help of this, NISA will directly gain competitive advantages.
 Digital technology and making regular updates among systems would
directly help company in maintaining the customer related information.

Conclusion
 From the above mentioned PPT it is concluded that digital technology
is the helpful tool for the betterment of company’s performance in
effective manner.
 Through this, companies can expand business and get opportunity to
earn better return. Nisa is UK based retail sector firm which offer best
quality of products and services to large number of people at reasonable
price which is easily affordable by customers.