Managing Successful Business Project: Ensoft Ltd. Report

This report examines the impact of digital technology on the growth and innovation of Ensoft Ltd., a small software development company. The report begins with an introduction to digital technology and its importance for modern businesses, followed by a discussion of the project's aims and objectives, which include evaluating the benefits of digital technology, identifying tools for improving business efficiency, and recognizing challenges in implementation. The report then details a project management plan, covering aspects such as scope, quality, time, risk, cost, and communication, along with a work breakdown structure and Gantt chart. Small-scale research is conducted using qualitative and quantitative methods to gather data. The research findings are presented, along with recommendations for Ensoft Ltd. to effectively utilize digital technology. The report concludes with a summary of the project's key findings and outcomes.

Managing Successful
Business Project

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Project aims and objectives....................................................................................................1
P2 Project management plan that covers aspects of cost, scope, time, quality, communication,
risk and resources........................................................................................................................3
P3 Work breakdown structure and a Gantt chart........................................................................4
..........................................................................................................................................................6
TASK 2............................................................................................................................................6
P4 Small-scale research by applying qualitative and quantitative research methods.................6
TASK 3............................................................................................................................................7
P5 Research and data using appropriate tools.............................................................................7
P6 Appropriate recommendations as a result of research.........................................................17
TASK 4..........................................................................................................................................18
P7 Undertaking the research to meet stated objectives.............................................................18
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................19
APPENDIX....................................................................................................................................20
.......................................................................................................................................................23

INTRODUCTION
Digital technology refers to electronic systems, devices, tools and also resources which
store, generate and process data and information with an organisation. Under this included online
games, multimedia, applications, social media, cloud computing etc. The business organisations
seeking digital bound business models, process transformation and also experience with the help
of exploiting digital connections among people, things, places and systems. In this modern era,
there is more affect of digital technology on development of small size business firm and
develop innovation between staff members (Zhao, 2012). It is is helpful in develop new abilities
and capabilities between workers and also enhance their personality as well personality. Ensoft
Ltd. Is small size business firm that develops software to connect world and provides solutions to
complex engineering problems. It is specialise in develop networking software aspects. In this
mention report discuss about aims and objectives for selected topic of this project. This report
will discuss about formulate project management plan that covers scope, quality, risk,
communication, resources and cost. Small scale research through applying quantitative and
qualitative methods for meeting objectives and goals of project will be mentioned under this.
TASK 1
P1 Project aims and objectives
In this present time period, digital technology plays a necessary role. Through using
digital technology, firm can satisfy demands and requirements of consumers in an effective or
better manner. The digital technology gives better platform to organisations for use the
innovative technique for promoting services and products. In manufacturing process, digital
technology gives better opportunity to management of Ensoft organisation. It is helpful in make
improvement in performance level of business and minimize cost of operations. Through this
staff members will be motivated and they will search innovative and creative ideas. Ensoft is
small size organisation and it deals in provide software solution to other organisations. Small
companies use generally five kinds of digital technology i.e. cloud technology, artificial
intelligence, network and communication, big data and mobile technologies (Zarndt, 2011).
Through using digital technology, main objectives of small organisations are to improve process
of communication and minimise cost of operations. With the help of digital tools, they can
increase their consumer base from the local to national or global through expansion programmes.
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In Ensoft , digital technology are used to know regarding consumers, decrease cost, understand
rivals and make improvement in efficiency of operations. To deal with the digital tools, it is
necessary for manager to enhance skills and knowledge of employees. In addition to this, skills
are regarded as organisational resource and also explained through characteristics of person.
Digital technologies are helpful in modifying techniques of business operations (Turban and et.
al., 2017). It will be helpful in achieving the competitive advantage at market place.
Topic: Impact of digital technology supporting small business growth and innovation
Background of Project
It is necessary for small organisations to execute the use of digital tools in process and
production for improve quality of services and goods. It will be helpful in expanding business
operations and activities. Digital technology provides positive impact on business by make
changing in business process, interacting with consumers etc. New and advanced technologies
are helpful in change process of work of small size organisation. It is helpful in set the new
dimensions among machines and also staff members. In addition to this, new models are
developed to achieve competitive advantage by changing production technique. It is important
for Ensoft Ltd, company to determine fields of digitalisation which affect on cost of services and
goods.
The main purpose of this project is to know about effectiveness and importance of digital
technology in growth of company. Small business organisations provide employment to local
people of United Kingdom. It is helpful in enhance performance or business and living standard
of people. Advanced technology can be uncertain in context of product development, delivery
and skills (Shang, 2012). In business, adopting of digital technology can take some time to
provide the expected outcomes.
Aim: “To determine impact of digital technology support small business for growth and
innovation. A Case Study on Ensoft Ltd.”
Objectives
 To evaluate benefits of digital technology on performance of Ensoft firm.
 To determine different tools of digital technology to improve efficiency of business.
 To identify challenges which Ensoft company face at the time of implementing digital
technology.
Questions
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 What are benefits of digital technology on performance of Ensoft firm?
 What are different tools of digital technology to improve efficiency of business?
 What challenges Ensoft company at the time of implementing digital technology?
P2 Project management plan that covers aspects of cost, scope, time, quality, communication,
risk and resources
It is essential for an organisation to set an effective management plan for attaining aims
and objectives with in specific period of time. Plan is helpful in conduct activities or tasks in
systematic manner. Plans are helpful in achieve set targets or aims in proper or chronological
manner. At the time of developing project management plan, it is necessary to include different
aspects such as time, risk, quality, cost, communication, scope and resources (Nograšek, 2011).
Project Management plans are helpful for management to make improvement in performance of
company and develop better team. In addition to this, it is a responsibility of project manager to
make sure that . better management plan is executed. The main objective of this company is to
achieve its business target through using better digital technology. Different aspects of project
plan given below as above:
Scope- The scope of project is wide and digital technology gives many different tools
which aids management to collect data or information from market place regarding customer
behaviour and also their opinions. It is helpful in provide better opportunity to employer to
interpret data and also make some modifications in existing services. In context to the digital
technology, Ensoft Ltd. uses the social media tools to communicate with the consumers and
attract them towards the services and products of company in a significant manner. Ensoft Ltd.
will get distant benefits by using the social media tools in business.
Scope/ stage Expected timeframe
1. Project planning 4 weeks
2. Project implementation and control 8 weeks
3. Project closing and reporting 4 weeks
Quality control- The motive of execute digital technology is to raise quality of products
and services, so that consumers can be attracted towards offerings of business. Ensoft Ltd.
provides software to companies and also make some innovation. It enable this firm to attract
more people and other companies to future development of business. With the help of using
social media tools in digital technology, firm can connect with more consumers and also
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determine their needs and preferences. In addition to this, use of integrated ordering system will
help in supply of perishable products that will assure quality of products. If the quality of
products will be improved then it will help in attract more consumers towards firm.
Time- It consists time period which is necessary to finish project in an effective or
proper manner. In context to this, it is a responsibility of management to segment time of the
basis of activities and ensure their completion. It is helpful in complete project with in set time
period (Lientz and Rea, 2016). Through this, profit and reputation of company will be enhanced.
The Ensoft company set the time on the basis of activities so that employees will focus on
attaining the specific aims and objectives. Under this, time period for completion of project is 80
days.
Risk- IT is involved in every project and it affected on activities and tasks of firm. It is
essential for management of a firm to determine risk that is related with technology use. It can
enhance cost of operations and requires more time in providing training to staff members.
Manager should know about manage risk in proper way so that project can be finish
systematically and with in time period. Due to adopting the digital technology, Ensoft Ltd. Will
have incur more fixed cost for the purpose of infrastructural change and it also consist substantial
risk. It should be use the different digital technologies to develop new competencies which will
help in enable company to capture more value in the return from investment.
Cost- It is related with project cost and it is concerned with planning, controlling,
organising budget for project or business. The cost involved under this project is high. In order to
this, promotional tools used through organisation need more investment amount. Making of
software is costly and that enhance cost of overall project. For manage project, it is necessary to
arrange the money and determine the sources to collect money for completion of project.
Total forecasted budget
Particular 2017-18(£)
Implementing technology cost 20000
Promotional expense 8000
Maintenance cost 3000
Training charges 5000
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Total cost 36000
Communication- At every level of company, communication is necessary for
establishing coordination with people and finish project in an effective manner. The project
communication is helpful in give correct or relevant information or data to right person at right
place. Communication is necessary at every stage of company and also should among manager
and workers (Liebowitz and Frank, 2016). Through better communication, project manager can
communicate with workers and also provide them information or data concerned to operations
and projects in detailed manner.
For an example- For communicate, company will use the different methods for an
instance emails, phone etc.
These all are necessary aspects and it is essential for manager to include them and
develop an effective management plan. It enables an organisation to attain set aims and minimize
operation cost. With the help of this, company can gain benefits and achieve its set targets with
in given time period.
P3 Work breakdown structure and a Gantt chart
Research plays a big role in gathering as well collecting data from number of customers
about company products and services. For this, researcher use various methods such as
qualitative and qualitative. Both are appropriate as manager of the company easily understand
customers taste and preferences by collecting information from them on qualitative and
quantitative grounds. In this, manager of the company use data towards the implementation of
digital technology as it helps in taking right decision in an appropriate way. With the help of this
company use proper resources to increase their profitability level at market place (Eckerson,
2010). In addition of this, research also helps in providing relevant data about market trends and
effectiveness of using technologies.
Work break down structure- It is an organised document under which firm segment its
whole task into smaller activities. It is project deliverable which organize work of team in to the
manageable sections. It is incremental decomposition and also hierarchical of projects in to
deliverable, work packages and also phrases. Its main objective is to minimize difficult activities
to gather tasks in an effective manner. It is necessary that task should be independent,
measurable and clearly defined to ensure its rightful completion.
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Gantt Chart- It gives graphical illustration of whole schedule that aids to coordinate,
track particular task and also plane in project. It is organised and understandable for team of
project so from this there is no issue arise at the time of executing project (Den Hertog, Van der
Aa and De Jong, 2010). Under this, activities are assigned on the basis of time period. Gantt
chart is helpful in doing activities in a systematic manner.
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Illustration 1: Work break down Structure

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TASK 2
P4 Small-scale research by applying qualitative and quantitative research methods
Investigator require to use appropriate method to conduct research in effective manner. It
is essential that best tools are used for executing research and gain adequate results and
outcomes. Different techniques that is primary and secondary sources are used by individual to
collect sufficient information which is transformed through analytical examination (Zarndt,
2011). This helps investigator to formulate strategies and plans which benefits them to conduct
activities properly. Thus, adequate decisions and judgements are made by researcher in context
to topic and problems faced by them.
Primary data helps person to get first hand information which is reliable and accurate.
Besides this, secondary data is gained by investigator from various sources that is newspaper,
journal, books, magazine and so on. These are tactics which help researcher to make appropriate
conclusions and recommendations with help of collected data.
In Ensoft firm, management uses these techniques to evaluate opinions and suggestions
of customers about quality of services and facilities. These are prime methods which are used by
company to accomplish research purposes are as follows: Quantitative: This is one of technique which defines that mathematical devices, formulas
are used by researcher to acknowledge appropriate data for hypothesis or problem which
need to be solved. It is appropriate tactic which helps connecting mathematical
expressions with empirical observations.
 Qualitative: This is another method used by investigator to have complete information
about academic disciplines that is social science. Books, newspaper, journals are
appropriate tools used by individual to collect adequate data for research, so that suitable
conclusion and interpretation is made (Zhao, 2012).
Thus, qualitative and quantitative techniques which are used by management to
anticipate demands of people and quality of services. This helps them to execute research
properly and accomplish positive results. Primary and secondary methods are used for collecting
appropriate data which is stated beneath:
Primary data: Questionnaire, personal interview, survey are various techniques which
are used by investigator to collect first hand information. Manager takes feedback from
customers to have adequate and accurate data about quality of services. 10 questions are
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designed which are asked from 40 respondents from total population to gain appropriate details
about image of firm and demands of people.
QUESTIONNAIRE
Name:
Age:
Gender:
Address:
Contact number:
Q1) Is Digital technology important for enhance growth of an organisation?
a) Yes
b) No
Q2) What is impact of digital technology on small business firms?
a) Collaborate and share
b) Training to staff members
c) Flexible working environment
d) Time management
Q3) Is digital technology provides any limitation to operations and activities of Ensoft
organisation?
a) Yes
b) No
Q4) What are benefits of digital technology to improve performance of business
organisation?
a) Information available easily
b) Cost saving
c) Information sharing
d) Fast communication
Q5) What are different challenges a company faced at the time of implementing digital
technology?
a) Limited Budget
b) Organisational structure
c) Lack of expertise
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Q6) Is execution of technology is helpful in provide competitive advantage to business of
Ensoft?
a)Yes
b) No
Q7) Which department take more advantage of digital technology?
a) Human resource department
b) Operation department
c) Finance department
d) Marketing department
Q8) Which technology is better for company to achieve growth?
a) Hybrid Wireless technologies
b) Virtual Reality
c) IT software and technology
Q9) Is digital technology helpful in enhance effectiveness of operations of firm?
a) Agree
b) Disagree
Q10) Recommend different methods by which organisation can expand its business at
large scale.
Secondary data: This is another collection method which includes books, magazines,
articles, newspaper and so on. These are appropriate tools which provide past information and
data to investigator to have complete knowledge on various facts and information in respect to
specific topic and problem of report.
TASK 3
P5 Research and data using appropriate tools
Research analysis is necessary to interpret data or information. Data is necessary for
taking beneficial decisions related to necessary aspects. It is helpful in expanding operations of a
business organisation. This company gathers information or data with the help of questionnaire
and also get better outcomes in an effective or better manner.
THEME 1: Digital technology important for enhance growth
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