Regent College Research Project: Digital Tech & SME's Impact Analysis

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Added on  2023/03/16

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AI Summary
This research project investigates the impact of digital technology on Handle Recruitment Limited, a small-scale recruitment service provider. The research aims to determine the benefits of digital technology on business processes, examine the outcomes after implementation, and explore the relationship between digital technology and firm growth. Data was collected through questionnaires, focusing on themes such as the benefits of digital technology, maintaining customer relationships, gaining a competitive advantage, fostering innovation, business expansion, and expenditure on technology implementation. The findings suggest that digital technology plays a significant role in enhancing various aspects of the business. The conclusion emphasizes the importance of digital technology in making effective business decisions. The project includes a literature review with relevant references.
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RESEARCH PROJECT
TASK 3
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Introduction
Research is a essential process that is carried out by business
organisation in order to gather relevant information so that effective
decision can taken place. Researcher have to perform number of
interrelated activities to make the research process efficient. Research
highlights the impact of digital technology, aims, objectives and
method adopted by researcher to conduct research process
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Aims and Objectives
To determine the impact of digital technology on business process.
To examine the outcomes of company after implementing digital
technology.
To find out relationship between digital technology and growth of
the firm.
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Theme 1: Benefit of Digital technology
1.) Is it beneficial for
Handle Recruitment
Limited to apply digital
technology concept?
Observation
Yes 10
No 15
Yes
No
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Theme 2: Maintaining healthy relationship with the customers
2.) Is Digital Technology
assists in maintaining
healthy relationship
between consumer and
company?
Observation
Yes 13
No 12
Yes
No
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Theme 3: Digital Technology helps in gaining competitive advantage
3.) Is digital technology
helps in attaining
competitive advantage in
market place?
Observation
Yes 10
No 10
May Be 5
Yes
No
May Be
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Theme 4: Digital Technology helps in bringing Innovation and
creativeness
4.) Handle Recruitment
Limited brings innovation
and creativeness in
services through
adoption of modern
technology?
Observation
Yes 18
No 7
Yes
No
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Theme 5: Digital technology helps in expansion of business
5.) Is digital
technology aids in
expansion of current
business of Handle
Recruitment Ltd?
Observation
Yes 10
No 5
May Be 10
Yes
No
May Be
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Theme 6: Expenditure made by company in implementing digital
technology
6.) Whether company is
expending huge amount on
implementing digital
technology?
Observation
Agree 19
Disagree 6
Agree
Disagree
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Conclusion
It has been concluded that research is conducted by the
researcher in order to examine certain aspect. Research
highlights the impact of digital technology on Handle
Recruitment Limited, which is small scale company delivering
services related to recruitment. Company have gathered
information from customers related through questionnaire and
make effective decisions accordingly. There are number of
sources through which relevant data is collected and make data
analysis for the same.
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References
Alshamaila, Y., Papagiannidis, S. and Li, F., 2013. Cloud computing adoption
by SMEs in the north east of England: A multi-perspective framework.
Journal of Enterprise Information Management, 26(3), pp.250-275.
Apulu, I., Latham, A. and Moreton, R., 2011. Factors affecting the effective
utilisation and adoption of sophisticated ICT solutions: Case studies of
SMEs in Lagos, Nigeria. Journal of Systems and Information
Technology, 13(2), pp.125-143.
Awa, H.O., Ojiabo, O.U. and Emecheta, B.C., 2015. Integrating TAM, TPB and
TOE frameworks and expanding their characteristic constructs for e-
commerce adoption by SMEs. Journal of Science & Technology Policy
Management, 6(1), pp.76-94.
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