This report investigates the impact of digital technology on the business performance of Small and Medium Enterprises (SMEs). It presents findings from a survey-based research, analyzing the effectiveness of digital tools, techniques offered by companies like 'A One Communication', and the benefits of digital technology across various sectors. The research covers themes such as the execution of digital tools, the importance of digital technology for business operations, advantages of implementing digital technologies, customer satisfaction, and measures for consumer retention. The conclusion emphasizes that technology and innovation significantly enhance business performance and profitability, highlighting the crucial role of marketing surveys in analyzing digital technology's impact on enterprise performance. Desklib provides access to similar solved assignments and study resources for students.