Digital Technology: Driving Innovation at Ryder Architecture

This project investigates the impact of digital technology on small businesses, focusing on Ryder Architecture as a case study. It aims to identify the importance of digital technology in small business operations, analyze growth and innovations within Ryder Architecture, and interrelate growth and innovation with the implementation of digital technology. The project employs both qualitative and quantitative research methods, including a questionnaire to gather primary data, and analyzes the collected data to provide recommendations on how digital technology can be effectively implemented in a business environment to enhance performance and achieve desired goals. The research also includes a project management plan with a WBS and Gantt chart outlining the time frame and stages of the project, along with a reflection on the research process and its limitations.

Managing a Successful
Business Project

Table of Contents
TITLE: “To identify impact of digital technology with support to small business with
innovations and creativity.”.............................................................................................................1
PART 1............................................................................................................................................1
P1 Aims and objectives...............................................................................................................1
P2 Project management plan with consider different elements..................................................2
P3 Produce WBS and Gantt chart with time frame and stages...................................................4
PART 2............................................................................................................................................6
P4 Small scale research through qualitative and quantitative research methods........................6
PART 3..........................................................................................................................................15
P5 Analysis research with using data and implement appropriate tools and techniques..........15
P6 Recommendation with draw valid conclusion.....................................................................16
P7 Reflection.............................................................................................................................17
REFERENCES..............................................................................................................................19

TITLE: “To identify impact of digital technology with support to small
business with innovations and creativity.”
PART 1
P1 Aims and objectives
Background of the research
Digital technology consider several aspects of innovations and growth which helps to
attain desired results in the business environment. In this regard, functions and operations of the
business develop so that small business will get several benefits in the market. With the help of
different tools, techniques, resources, devices, etc., performances could be increasing that helps
to attain more significant results at workplace. These aspects assist to grow in the market and
develop their effectiveness in systematic manner (Oldham and Da Silva, 2015). It also aids to
attain competitive advantages which increasing efficiency, revenue, profits, etc. Internet consider
major source which helps to maintain profits and revenue with developing results. It is the tool
which helps to operate successfully in the different areas of the world. With this regard, different
activities design that helps to promote business operations and outcomes in systematic manner.
Digital technology consider fruitful results to cope up with the value and innovative functions to
consider growth at workplace (Kehoe and Mateer, 2015). It plays important role to ascertain
creativity and outcomes. Hence, there are different activities integrated in the marketing to
develop results and profitability as well.
Rationale
In this consideration, present report based on the Ryder Architecture which consist small
business operations. In this way, design practices develop to attain more significant results in the
business to maintain effectiveness. Further, with implementation of digital technology, the
selected enterprise able to easily expand their functions in new areas with consider several
responsibilities as well. It helps to improve effectiveness and performance to meet with the
desired goals. High quality of products and services also implemented to create effective brand
image and develop many operations in the international areas (Taylor, Fritsch and Liederbach,
2014).
Aims and Objectives
1

Aim: To identify impact of digital technology with support to small business with innovation
and creativity – A Case study on Ryder Architecture.
Objectives
 To identify importance of digital technology in small business operations.
 To analysis growth and innovations in Ryder Architecture.
 To interrelated growth and innovation with implementation of digital technology in the
enterprise.
 To recommend ways through digital technology could be implemented in the business
environment.
Research questions
 What are the importance of digital technology in small business operations?
 How to analysis growth and innovations in Ryder Architecture?
 How interrelated growth and innovation with implementation of digital technology in the
enterprise?
 What are the ways to develop performances with implement digital technology at
workplace?
P2 Project management plan with consider different elements
Task Name Duration Start Finish Predecessors
Research Project
Planning
Topic name 5 days 15/04/18 18/04/20
Statements of the research
issue 1 day 19/03/18 19/03/18 2
Allocation of resources and
time frame 4 days 20/0318 24/03/18 2
Implementation
Review of literature 5 days 22/03/18 27/03/18 3
Selection of correct research
methodologies 1 day 28/03/18 29/03/18 4
Data analysis and
interpretation 5 days 30/05/18 18/05/35 5
Evaluation of results and
outcomes 2 days 01/04/18 02/04/18 5
Project closure
2

Giving conclusion and
recommendation 1 day 03/04/18 03/04/18 6
Results of documentation 1 day 04/04/18 19/03/18 7
In respect to determines systematic analysis, it is important to focus on the systematic
work performances in the business environment. In this regard, it is essential to cope up with the
activities and functions that helps to signify tasks and activities in systematic manner. According
to the time, activities has been design so that it helps to maintain effectiveness at workplace
(Fenwick and Edwards, 2016). Following elements are considered in the project management
plan: Cost: In the present research, several activities has been considered that helps to attain
more effective functions and operations. In this way, tasks carry with certain amount of
cost. Therefore, around £600 needed to complete the project. Furthermore, activities has
been designed to perform tasks and increase effective functioning at workplace. Primary
and secondary data helps to explore systematic analysis at workplace (Arts, van der Wal
and Adams, 2015). Risk: Furthermore, there are several risks exist that create impact on the results due to
limited time and cost. It creates risk to attain more systematic analysis in the business.
With the help of the aims and objectives, it can be stated that targets will be completed in
systematic manner. Along with this, issue need to solve with consider proper outcomes
and results in the business analysis. Several customers are engaged to take response in the
questionnaire (Simoni, Kutner and Horvath, 2015). As results, it creates problem to
researcher to find effective consideration at workplace. Scope: In order to undertake systematic research, it is important to focus on the scope
which helps to attain more significant results at workplace. In this way, innovations and
creativity helps to maintain effectiveness in the business environment. Revenue and
profitability also increasing that helps to maintain functions and operations at workplace. Resources: In order to carry the research, there are different resources needed through
researcher able to find useful results (King and Mackey, 2016). Hence, primary and
secondary information could be provided to undertake effective results at workplace.
3

 Quality: Quality helps to attain more systematic analysis that consider parameter to
develop significant results. Primary data helps to gather fresh and relevant information
which require perform functions and operations.
P3 Produce WBS and Gantt chart with time frame and stages
Gantt chart consider several activities which determines better opportunities to fulfil
objectives. In this way, project manager consider dependency on relationship of different
activities that are needed to attain systematic results. It assists to attain desired results.
Illustration 1: Gantt chart
4

Illustration 2: Network plan
Work break down structure also consider important to in which different activities broke
down and attain desired results in systematic manner. In this way, effective activities and
efficient outcomes to make systematic work performance.
5

Illustration 3: Work break down structure
PART 2
P4 Small scale research through qualitative and quantitative research methods
In order to collect data, it is important to focus on the different kinds of data that ascertain
to gather relevant outcomes in the business. In this way, researcher able to collect relevant
information for analysis present issue and problem. To gather relevant information, it is
important to focus on the qualitative and quantitative information at workplace. It can be
undertaken on the basis of article, online, journals, etc. (Scott-Parker and Senserrick, 2016).
Along with this, present study consider questionnaire which develop primary data to attain
effective results. There are secondary information has been carry to gather relevant information
and meet with the aims and objectives.
Questionnaire
Name:
Age:
Gender:
1. Does Ryder Architecture consider innovative and creative elements to focus on the desired
results?
6

 Yes
 No
 Can't say
2. According to your point which is main aspect consider by digital technology in chosen
business?
 Online payment
 Collecting relevant information
 Integration of social media
 Customised value
 All the above
3. Which is the main strategy has been adopted by Ryder Architecture to promote their
outcomes at workplace?
 Implement social media strategy
 Advertisement with printing strategy
 Online form to collect customer information
 All the above
4. How are you satisfied with implementation of digital technology in the selected business?
 Strongly agree
 Agree
 Neutral
 Disagree
 Strongly disagree
5. Does Ryder Architecture able to attain their aims and objectives with implement digital
technology?
 Yes
 No
 Can't say
6. According to your point, digital technology implementation is the effective consideration for
chosen business?
 Yes
 No
7

 Can't say
7. Which is the most important consideration to increase effective function in Ryder
Architecture?
 Increase advertisement
 Enhance ability of employees to perform several functions
 Increment in the goods and services
8. With digital technology, the chosen business able to attain more significant advantages to
perform several tasks?
 Yes
 No
 Can't say
Theme 1 Ryder Architecture consider innovative and creative elements to focus on the
desired outcomes
Does Ryder Architecture consider innovative
and creative elements to focus on the desired
results? Frequency
Yes 18
No 2
Cannot say 0
8

Interpretation: In order to carry effective functions, present graph shows that there are 18
people exist that stated Ryder Architecture create their focus on the effective and creative
elements. It will assist to develop systematic results in the business environment. This is because,
it helps to focus on the new features in the enterprise. Furthermore, there are 2 candidates stated
that company does not provide creative element at workplace to attain more significant results at
workplace.
Theme 2 Integrated social media activities helps to consider digital technology
implementation in the business environment
According to your point which is main
aspect consider by digital technology in
chosen business? Frequency
Online payment 2
Collecting relevant information 2
Integration of social media 14
Customised value 1
All the above 1
9
18
2
Yes
No
Cannot say