Report on Innovation, Technology, Digital Twins and Oceanarium

This report explores innovation and technology within the context of digital twins and oceanarium environments. It begins by detailing the objectives, rationale, entry criteria, registration process, learning strategies, assessment methodologies, and progression opportunities of a 'Mastering Digital Twins' course. The report then evaluates the challenges and opportunities for an oceanarium by conducting a PESTLE analysis, examining political, economic, social, technological, legal, and environmental factors. Furthermore, it assesses future technologies relevant to the oceanarium and outlines the necessary steps for market-oriented solutions, emphasizing the importance of market research intelligence in adapting to the evolving digital landscape and enhancing visitor attraction.

Innovation and Technology

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................4
MAIN BODY...................................................................................................................................4
PART-A1.........................................................................................................................................4
Explanation of the objective and rationale related to the course “MASTERING DIGITAL
TWINS”:......................................................................................................................................4
Explaining the entry criteria for the course “MASTERING DIGITAL TWINS”:......................5
Explaining the registration criteria and learning process of the also by including the overall
user experience of the course “ MASTERING DIGITAL TWINS”:..........................................5
Explaining the teaching and learning strategies being employed in the course “MASTERING
DIGITAL TWINS” and also with its pedagogy:.........................................................................6
Analysing the assessment methodologies involved in the course “MASTERING DIGITAL
TWINS”:......................................................................................................................................6
Analysing the progression opportunities based on the course “MASTERING DIGITAL
TWINS”:......................................................................................................................................7
PART-A2 ........................................................................................................................................7
Evaluating the challenges and opportunities of the following company by doing its PESTLE
Analysis........................................................................................................................................7
Evaluating the future technologies in context of Oceanarium aquarium by providing the
academic evidence.......................................................................................................................9
Explaining the step which are needed for market oriented solutions ...................................11
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13

INTRODUCTION
Innovation is the idea, on which an individual works up on and transforms it in to the
reality and technology is the basic or the scientific knowledge or any equipment required with in
the industry. The presentation based on massive open online courses would be covering about
the objectives and rationale for the course, its entry criteria and registration and enrolment
process and its assessment strategies that is linked with the methodology and clarity related to
the progression of opportunities.
The adoption of the digitalized technology in the modern world is one of the most
important step for the business to grow their market share and to have the increase in
profitability. The report based on the adoption of the new digital world would be covering about
the pestle analysation of the online educational centres for the visitors attraction centres. The
report will also be including in the evaluation of some of the future technologies that would be in
the relevancy of project. Further the report will be including in the various steps included in the
market oriented solution by gathering in the market research intelligence.
MAIN BODY
PART-A1
Explanation of the objective and rationale related to the course “MASTERING DIGITAL
TWINS”:
This is the course that makes learn about the fundamentals related to the digital twins. Digital
twin is the virtual representation of an object or system that updates its life cycle based on the
real time data, and also uses the simulation, machine learning and the reasoning that helps in the
decision-making process. The concept of the digital twins is based on the response of product
development, prodcution and products itself. The products that are there in the modern world are
completely operating in the complex systems. The rationale of the study based on the mastering
digital twin course will be including in the following:
 What is it and who invented it?
 What purpose this is useful?
 What all benefits would it be providing to the business?
 What is the success story behind this course?
 How this course enables in the technologies?
The objectives defined in this course will be including the following things:

 Understand the fundamentals of Digital twins concept.
 Know the three levels of the digital twin: the master, the shadow and the twin.
 Know the benefits of using Digital twins in different use cases.
Explaining the entry criteria for the course “MASTERING DIGITAL TWINS”:
The steps involved in the entry criteria of the courses like the MASTERING DIGITAL TWINS
that is available for free on the coursera includes the following steps that are as under:
Step 1: the first step that is included in the entry process is to select the course.
Step 2: second step that is available with in the course is to log in to the account of the site.
Step 3: third step involved in the process is to going in to my courses.
Step 4: fourth step included in the procedure is to clicking on the enrol now option.
Step 5: next and the fifth step involved in the process of the entry is to filling up the enrolment
form.
Step 6: sixth step that is there in the entry process is to subscribe the course.
Explaining the registration criteria and learning process of the also by including the overall user
experience of the course “ MASTERING DIGITAL TWINS”:
The registration criteria on the coursera for learning the course named mastering the digital twins
includes the following procedure which is On Coursera's page firstly click on the enroll button
and it would be providing with the different enrolment options available on the site. In the
situation that the course is part of a Specialization category then the site would be giving with the
pop up to enrol for a 7-day free trial for learning in the course but as the course chosen for the
study was free it got directly enrolled for free. Further the individual can sign up for free by
clicking the audit button at the bottom of the pop up showed on the site of the Coursera. Thus,
this is the registration criteria as specified on the site coursera for the course mastering the digital
twins.
The overall experience that is experienced in the time duration of learning through this
course is to have the as this course was very easy to understand and the content available in the
course were easy and understandable in easy way as for the beginners levels. This was founded
as an easy course as based on the fundamentals of the mastering the digital twins and this
provides with the good concept in the clear way and facilitated a good way to start as an
entrepreneur.

Explaining the teaching and learning strategies being employed in the course “MASTERING
DIGITAL TWINS” and also with its pedagogy:
The overall teaching and learning strategies being founded in the course are as stated under:
 Emphasize with the importance of critical thinking.
 Provided with the use of social media for learning and collaborating in the digital
economy.
 Provided with the guidance on how to avoid the plagiarism based on the following
course.
 Teaches to manage the online identity.
 Helped in managing digital distractions.
 Provided with authentic context of practice related with the course.
 Helped in mastering it on the fundamental basis.
The pedagogy involved in learning and participating in the course is stated as below:
 Helped by Incorporating the purposeful free time.
 Helped in managing and Having a regular look on the course.
 Provided with the utilized classes.
 Provides with the Ed Tech Digitalized Promise Framework.
 Helped in developing communicative skills.
 Keep activities interesting with the whole tenure of course.
Analysing the assessment methodologies involved in the course “MASTERING DIGITAL
TWINS”:
 Provided with the assessment activities like Online quizzes.
 Helped to learn with Essay questions.
 Facilitated with various Drag-and-drop activities.
 Provided with the Online polls to learn and experience.
 Provided with Game-type activities based on the virtual concept of the mastering the
digital twins.
 At the last facilitated with the Peer evaluation and review of the overall evaluation of the
learning.

Analysing the progression opportunities based on the course “MASTERING DIGITAL
TWINS”:
Employment opportunities: this learning would be providing with the employment
opportunities to grow personally for future. This would be enabling to have in the improved
living standards and also to make the constructive use of human resources with the possible
learning of this course. This would be providing with the best opportunities to seat and work
with the best peoples in the field of information technologies. This would be providing with the
best opportunities to grow for the future and develop as an individual to and also by working in
the team too.
Individual growth: this would be providing an individual with the growth opportunities in the
personal ways. This would be helping to sub set the growth factor in the personal terms and to
have in the process fulfilled of becoming a better personality in the meaningful way also by
having in the overall respect from the friends and family and also from the different colleagues.
PART-A2
Evaluating the challenges and opportunities of the following company by doing its PESTLE
Analysis
To analyse challenges and opportunity for oceanarium in context of learning by the
online model pestle analysis model is used. Pestle analysis is basically used for identifying or
studying external and internal factor by which business environment is affected with a great
extent weather it is in favour of business or against of business (What is PESTLE Analysis? An
Important Business Analysis Tool. 2022.). The better analysis of business is been done by this
model and evaluate the advantages and disadvantages of business in terms of external factors.
The factors which are involved in this model are Political, economical, social, legal,
technological and environmental.
Political factor
the political factor basically includes taxes, agreements, trade regulation, stability of
government, protection of consumers and regulation of competition that all affect the growth of
business at a great extent. In the selected organization is mainly attraction centre of visitors that
may involve stability of government that create an impact on the business as well as on the
country (Morris and et.al., 2020. ). Government shift towards the online learning and subsidies

also provided so that business growth rate is effectively increase and that is not beneficiary for
UK but also by this all other students have gain knowledge about the aquatic life.
Economical factor
There are many economic factor by which growth rate is affected in the field of aquatic
businesses. The fluctuation of growth rate, currency, interest rate, preference of customers
greatly affects the business. In the selected organization mainly involve the interest and attraction
of visitors that play an essential role in making the business upliftment. The economy of country
greatly affects the business and in this case study main point of concern is online learning and
that is effectively increased from past few years so that result in the positivity of the business.
Social factor
Social factor involve population demographic, cultural traditions, eduction, behaviour of
individuals and society, buying trends and values and that all affect business. People are lived at
different location, and they all have their way of leaving so that online learning helps them to
know about the uniqueness of the business. Online platform basically a connection which bring
distinct culture on the same page. The ideology of operating aquatic company and marine life
events on the online mode for gaining the knowledge about the selected organization is helpful
for those people who didn't have an knowledge of the aquatic life and that enhance the
individual's mind that create an high opportunity in the online learning. In the time of pandemic
online learning is effectively used by the students.
Technological factor
the technology is increased day day and that may create an positive impact on the field of
online learning of aquatic life. Human are shifts towards online mode of transaction which
generally means that population openly accept in making payment online. The the currently
growing world many institute shift towards online learning program for the students which are
living at distinct region. This immensely affects the business in the field of online learning of
oceanarium.
Legal factor
there are certain law in the field of marine industry which are strictly followed by the
company, employment law and tax law is also part of legal factor and that is adhered & maintain
by Oceanarium. Legal factor is most essential for generally all the businesses and their activities.
For online learning there are some specific rules and regulation is implemented by the

government of UK that immensely affects the growth of business so that company of aquatic life
should follow all the law for the betterment in the performance.
Environmental factor
that is last and final factor which create an impact on the business performance. The
climate is not same in the united Kingdom so that is major issue that may affects the growth of
company (Cox, 2021.). Online learning business adopt the sustainability of environment and
knowledge of managing the waste for ocean life. Later the business also focus on the area which
basically involve renewable resources of generating energy so that environment didn't get
drastically affected by the company. That create positive impact on the company in terms of
earning profit and also that enhances market profile of business.
All above factor clearly highlight the outcomes on the business of aquarium. The online
business in the field which grow drastically from past few years.
Evaluating the future technologies in context of Oceanarium aquarium by providing the
academic evidence
Virtual Reality
Define: Virtual reality are the computer generated scenes and objects which appears in
such a way that looks real and makes user feel like they are immersed in their surroundings.
These scenes and objects are created by using a device known as the Virtual Reality Helmet and
Headset. It allows one to immerse in video games and increases the performance by improving
the quality. It helps the users in a way by experiencing a environment that seems to be real for
creating a feeling of belongingness within the Users(Billingsley and et.al, 2019). By using the
Virtual reality Oceanarium can effectively provide lifetime experiences to its users by utilizing
the virtual reality in its business plan.
Advantages: There are various benefits that helps Oceanarium to get the deployment of
virtual reality in its business plan for creating educational services. It will also help the business
to make customers experience more satisfying and make customers explore the new places
which are companies aquarium without going there physically. Virtual reality will create an
imaginary environment with the help of technological advancements that have a real world
essence in it. It will change the education system by making digital changes to it. This equipment
is used in the field of education and learning by teachers and professionals to educate the
students in a better and attractive manner. It is also known as the cost effective process as it will

cover the major cost incurred and lowers the cost for the students. It will help the students in
increasing there productivity and efficiency in the long run(Chen and et.al, 2019).
Disadvantage: In Virtual reality, The business are likely to faces the initial expenses
regarding the virtual reality technology as it is very high. There is absence of the physical tutor
which can guide the students at the time when the doubt arises. It can cause lack of interaction
among the tutor and students for solving the doubts. It also creates issues related to health to
students and affects it negatively. It can cause physical problems such as weakness of eyesight,
dizziness, nausea are faced by the humans by using Virtual reality.
Augmented Reality
Definition: Augmented reality is the technology where the information passes to each
other in the form of messages, graphics, text, audio and other virtual technologies to show the
real objects. It is different from the virtual reality as it integrates and add more values to the users
communication and its communication with the real world. This technique is mostly used in the
fields related to education, gaming, medical and military etc.
Advantages: It is an interactive and easy to operate and helps the human beings to connect with
the nature and environment easily. It helps in removing the distance between the real and virtual
world to the grate extent(Rauschnabel and et.al, 2022). It is an easy process which can be used
by anyone and it can be taken in use any type of business to enhance its quality. It also helps in
enhancing the customer experience at great level and gives proper knowledge regarding it.
Dis advantages: The application of AR is difficult to be used by a middle class user as it is
expensive, requires huge capital and investment. It is also difficult to maintain the security and
privacy related to the standards in this field. Augmented reality is an risk process which creates a
huge limitation for its use. Students can also face some health issues regarding it and also get
addicted sometimes.
Digital learning
Meaning
the process in which understanding am acquiring new knowledge through online medium
that technology is also known as E learning and is the mixture of verbal and non-verbal format.
Advantages
digital learning technology have many advantages and benefits and is one of the most
relevant technology that is used from past few years. By this technology students should acquire

enough knowledge on particular topic and enhance their mind in the particular (Moldavan,
Edwards-Leis and Murray, 2022. ). It is beneficiary for the students and individuals which are
belongs to the region where no institute is present so that by that they easily in contact with
global world. Through digital average students understands lengthy topic in short period of time
because that is present in the video format a well.
Disadvantages
the main disadvantage is faced by the most of the people is eyesight problem because
continuous learning from the online mode create an negative effect on the person's life and
sometime by the high graphic presentation individual suffer from presbyopia disease. Other
disadvantage is distance, everyone didn't interact with each other so sometime person feal
loneliness that affects the person's mind and create a depression.
Explaining the step which are needed for market oriented solutions
Measures which is important for achieving the required changes and upgrading is digital
learning. Digital learning is the method to learn the information and gain knowledge which
allows students to takes less time in learning and also changes there path and pace of learning.
By using digital learning, students can make a great use of technology by using the systems,
websites and apps related to it. There are various steps to follow in digital learning such as:
Step1- Stay Focussed
Digital learning uses various methods for teaching such as videos, pre-recorded videos
and interactive content by making them user-friendly and easy process. They also offer the
option to record the sessions to avail the content to the students when it is needed. Students need
to stay focused to learn the objectives and to become efficient and productive in their fields.
Step2- Be familiar with the tools and techniques
There are different tools and techniques which are taken in use for schools and colleges.
Students can get familiarize with the tools by using them on daily basis and gets habitual of
them. It also helps in maximising the utility of the tools which are taken in use.
Step3- Be an active student
it is an important to become active in the online learning sessions as it will help in
gaining more knowledge and also increases the communication with the tutor. It enhances the
way of your understanding by answering and solving doubts in the class. Students can

communicate with teachers via email, text and classroom chats to resolve the doubt immediately.
It also helps in creating a open and positive learning environment for its students.
Step4- Prepare an study schedule
Students can prepare there study schedule to study daily which will benefit them in
creating a study routine by managing the time(Miklosik and et.al, 2019) Mark the weekly
schedules by attending the lectures regularly, assignments and exams and learning regularly.
Step5- Create a study station
A attractive classroom setting creates an efficient learning environment and facilitates the
better learning experience for the students. By setting up an attractive learning station, students
online experience can be boost up which will result in academic success.
The outcome of the digital learning will depend upon the efforts and actions of an
individual. This will help in increasing the overall efficiency and productivity of employees and
also helps students in learning new skills.
CONCLUSION
The presentation based on digitalize learning has concluded about the objective and the
rationale of the course. This presentation has also concluded about the entry criteria and the
overall registration process for the course. This also included with the teaching and the learning
strategies in the relevancy of course and it also included about pedagogy based on the learning
from the course. The presentation has also shown about the assessment methodologies and
progression options related with the learning of the course.
The above report has concluded about the challenges and the opportunities of the
educational environment for the visitor attraction centres and critical evaluation of the future
technologies related to the project has also been shown and later the report has concluded about
the market oriented solutions for the project.