Impact of Digitalization on Business: A Comprehensive Analysis

This report delves into the impact of digitalization on various aspects of business. It examines the transformative effects of digital technologies, including their influence on business operations, strategies, and overall performance. The report includes a literature review that synthesizes key concepts and findings from existing research, such as the impact of digitalization on the raw material industry, digital technologies in the economy, and the use of virtual reality. It explores how digitalization affects industries like banking and marketing, referencing key management models, and providing insights into consumer behavior. Furthermore, the report also considers the challenges and opportunities presented by digitalization, offering a comprehensive analysis of its effects on business, supported by a range of sources.

REFERENCES
Books and journals
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MAIXÉ-ALTÉS, J. C., 2018. The Digitalization of Banking: A New Perspective from the
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Canning, P., 2011. A revised and expanded food dollar series: a better understanding of our
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Rose, R. and Pulizzi, J., 2011. Managing Content Marketing: The Real-World Guide for
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