An Analysis of Disney's Integrated Business Management Structure

This case study examines the integrated business management structure of The Walt Disney Studios, focusing on the advantages and disadvantages of its multi-label approach, where various sub-studios operate with their own specializations. The analysis highlights that this structure allows each studio to focus on its expertise, diversify risks, and foster a unique culture. However, it also presents challenges such as communication barriers, lack of overall brand promotion, and difficulties in managing production and workflow. The assignment notes that employee mobility between studios can also be a disadvantage. The study references key aspects of Disney's film production, including the impact on film releases and the acquisition of future studios. Overall, the analysis aims to provide a comprehensive understanding of Disney's organizational structure and its implications for the entertainment industry.