Dominos Pizza Innovation and Sustainable Business Development Report

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INNOVATION AND
SUSTAINABLE BUSINESS
DEVELOPMENT
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PART 1: PROBLEM
Background of the problem
Dominos Pizza is one of the largest
pizza restaurants in the world
The application of drones can help the
company to reach the customers
effectively
Problems can relate to obtaining
support from the Government
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CONTD..
Definition of the problem
Use of effective technologies for the
application of the innovation
Evidence of the problem
Lack of technical support
Lack of support from investors
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CONTD..
Timing considerations
Dominos Pizza need to consider the
longevity of the product.
Consideration of the broader
context
Gain assist from technical organisations
Materialise the workforce
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PART 2: BENEFITS
Benefits to be delivered
Does not have to be stuck in traffic
Increase technical prowess
Importance of benefits to the
government
Bring about economic improvement
Introduce technology in the country
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CONTD..
Evidence of benefit delivery
Lack of traffic jam
Can deliver products despite lack of
staff
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CONTD..
Interdependence
Improve finances of the company
Rely on the investors to make financial
contribution
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PART 3: STRATEGIC RESPONSE
Method and criteria
Gather new idea through
benchmarking system
Can help to remain competitive in
the business market
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CONTD..
Strategic options analysis
Provide emphasis on hiring talented
employees
Maintain rules and regulations
Check with the ideas of the market
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CONTD..
Recommended strategic option
Provide aid based on the legality of the
business from the Government
Intervene during the delivery to ensure
that the innovation method can be
applied properly
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PART 4: PROJECT OPTIONS ANALYSIS
Project options considered
Managers need to be involved in the
R&D process
Maintain legality of the business
Maintain proper financial and human
resource strentgh
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CONTD..
Stakeholder identification and
consultation
Involve customers and investors
Social impacts
Enhance effectiveness of the delivery
system
Environmental impacts
The drone need to maintain the eco-
friendly nature of the environment
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CONTD..
Economic impacts
Help in maintaining the economic
condition of the market
Improve profitability of the company
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PART 5: DELIVERABILITY OF RECOMMENDED
SOLUTION
Commercial and financial
Can improve delivery services
Implement marketing strategies and
gain a target market
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CONTD..
Management
Improve delivery services
Promote the use of the drones
Run a nearby test to check the validity
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CONTD..
Delivery
Require performance measurement tool
Abide by the rules of the Government
Develop an organised framework
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BIBLIOGRAPHY
Avital, M., Andersson, M., Nickerson, J., Sundararajan, A., Alstyne, M. V., & Verhoeven, D. (2014). The Collaborative Economy: A Disruptive
Innovation or Much Ado about Nothing?.
Busse, C. (2016). Doing well by doing good? The self‐interest of buying firms and sustainable supply chain management. Journal of Supply
Chain Management, 52(2), 28-47.
Candi, M., Melia, M., & Colurcio, M. (2018). Two Birds with One Stone: The Quest for Addressing Both Business Goals and Social Needs with
Innovation. Journal of Business Ethics, 1-15.
Charles Jr, O. H., Schmidheiny, S., & Watts, P. (2017). Walking the talk: The business case for sustainable development. Routledge.
Dominos.com.au (2018). Dominos.com.au. Retrieved 23 April 2018, from https://www.dominos.com.au/
França, C. L., Broman, G., Robèrt, K. H., Basile, G., & Trygg, L. (2017). An approach to business model innovation and design for strategic
sustainable development. Journal of Cleaner Production, 140, 155-166.
Grobbelaar, S. S., Gwynne-Evans, N., & Brent, A. C. (2016). From enterprise development to inclusive innovation–A systemic instruments
framework for regional innovation support. African Journal of Science, Technology, Innovation and Development, 8(2), 233-246.
Johnson, G. (2016). Exploring strategy: text and cases. Pearson Education.
Joyce, A., & Paquin, R. L. (2016). The triple layered business model canvas: A tool to design more sustainable business models. Journal of
Cleaner Production, 135, 1474-1486.
King, A. A., & Baatartogtokh, B. (2015). How useful is the theory of disruptive innovation?. MIT Sloan Management Review, 57(1), 77.
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64-88.
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199.
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changes to sustainable consumption and production. Routledge.
van Westen, G., & Zoomers, A. (2016). Beyond Friend or Foe: Foreign Investment, Responsible Business and Local Development in Africa.
In Local governance, economic development and institutions (pp. 243-257). Palgrave Macmillan, London.
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