Analysis of DTES Startup Retail Store: Strategies and Objectives

This blog post discusses the DTES general store, a startup retail business located in Pleasantville, Florida, focusing on household and grocery products. The company's primary objective is well-structured business expansion. As a multi-owner limited firm operating as a partnership, DTES aims to attract customers by following current market trends and offering a variety of products, including fruits, vegetables, and cosmetics. The company intends to sell over 1000 private brand products and values its employees, promoting participative leadership. The blog emphasizes the importance of adopting new technologies to increase market share and improve production. DTES aims to provide unique, useful, healthy, and safe products, leveraging social media platforms like Instagram and Facebook to keep customers informed. The long-term vision includes expanding to multiple locations and focusing on diary and milk products to build customer trust and ensure profitability.

Contents
ASSESSMENT3: BLOG.................................................................................................................2
REFERENCES................................................................................................................................3

ASSESSMENT3: BLOG
DTES is the general store that is basically the start up retail store that used to deal with
the products related to household needs. This store also includes the grocery products like fruits,
cosmetics, wheat, veggies, etc. This store is located in the Pleasantville, Florida. This area is
having the large population ratio which helps the company to sell more. The main objective of
the company is to have the well-structured expansion of their business as it is the start up
business. This is the multi owner limited firm that is established and organized in Florida. This is
basically the type of partnership firm as it is basically managed and operated by the two parties.
The business is having the mixture of the well organized products that is related to the
food and grocery store. They used to follow the present trends which helps them to attract the
more customers in the market (Bravenboer, 2018). As the partnership firm used to deal with the
variety of products which includes fruits, veggies, wheat, perishable products, cosmetics and
dairy products. The main aim of business is to sell more than 1000 private brand products to their
targeted and potential consumers. The management of the organization is done by the employees
as these are the most valuable asset of the company. By adopting the participative leadership
style it will hep the company to make the employees to participate the employees in the
organization.
As the company has to increase its sales, so they must adopt the new technology that
helps them to grow its share in the market. By this I help me to learn about the new technology
that helps me in access in life and in future studies as well. This will make me to increase my
technological skills by knowing about the work and use of the technology. The organization
must use this technology which helps them to have the faster production of the products in the
partnership firm (Brunstein and King, 2018). The main aim of the company is to sell and offer
the unique and useful products to the people in the market which helps them to gain the excellent
customer service. They must provide the healthy and safe products as they use to sell the
perishable products as well.
In order to keep updated the organization uses the various online sites which helps them
to provide the latest news to the customers. The social media sites used by the company is
Instagram, Facebook, Twitter, etc. They used to provide link to the people by which it helps
them to know about the company and its new products. By the years growing it will help the
company to grow in the various locations and make them to have good profitability. The focus of

the organization is to provide the best diary and milk products which helps them to make their
customers fit and have trust on the products.

REFERENCES
Books and Journals
Bravenboer, D., 2018. The unexpected benefits of reflection: a case study in university-business
collaboration. Journal of Work-Applied Management.
Brunstein, J. and King, J., 2018. Organizing reflection to address collective dilemmas: Engaging
students and professors with sustainable development in higher education. Journal of
Cleaner Production. 203. pp.153-163.