E-Business E-Commerce Report

This report analyzes the E-Business and E-Commerce strategies of De Montfort University, focusing on current services, resources, and a SWOT analysis. It discusses competitive rivalry, supplier power, and buyer power, while providing recommendations for enhancing digital services and faculty training. The report concludes with insights into the operational activities and future strategies for growth.

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E-Business E-Commerce
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E-Business E-Commerce
Contents
Introduction.................................................................................................................................................3
Part 1...........................................................................................................................................................3
Current services.......................................................................................................................................3
Current resources.....................................................................................................................................3
Summary.................................................................................................................................................4
Part 2...........................................................................................................................................................5
Porters five forces for DMU....................................................................................................................5
Part 3...........................................................................................................................................................6
Addressing the issues and use of line communication tools....................................................................6
Conclusion...................................................................................................................................................6
References...................................................................................................................................................7

E-Business E-Commerce
Introduction
The operational activities and the functionalities which are furnished by utilizing the
online mechanisms and tools and this can be considered as the process of e-commerce. Rapid
developments have been observed in the concept of e-commerce and also most of the
multinational corporations are getting associated with this concept for making accomplishments
of the organizational goals and objectives (Dmu 2017). The below-furnished report has been
summarized on De Montfort University and SWOT analysis has been executed for planning and
strategizing the diversification in services.
Part 1
Current services
Educational service offered, has been considered as the primary services of the university. UG
and PG level and the other online programs offered can also be considered as the products and
the service s of De Montfort University. The association has been providing educational services
to the students all over the globe.
Current resources
The available resources with the business corporation have been considered as the most
empirical components in the success and growth (Laudon and Traver, 2013). The below
described are the resources available the De Montfort University.
Tangible resources: The infrastructure, office and university premises, the furniture, the
equipment’s and the technology and the apparatus used in the laboratory, the workforce, the
faculties, the staff members and the other employees working in the university and also the
students are considered as the human resource are the tangible resources available with the
business corporation (Chaffey, 2015).
Intangible resources: Goodwill, patents and the copyrights are some of the intangible resources.
Moreover, the financial resources are also included and considered as the intangible resource.

E-Business E-Commerce
SWOT diagram
Strength:
 The service and the programs offered
by De Montfort University has been
considered as the major strength.
 The faculty and the staff working with
the institution can also be considered
as one of the strength.
Weakness:
 The staff members and the faculties are
with low morale which also influences
the students and has been proven as a
weakness for the organization.
 Also, the business entity is lacking
financial support which develops several
problems.
Opportunities:
 Promoting and developing awareness
regarding the services and programs
to the students, that from other
regions
 Adoption of digitalization and
modernized approaches for teaching
Threats:
 Lack of financial support can be proven
a threat as it enables the firm in dealing
with the competitors
 Rapid intensification in the competitive
environment

E-Business E-Commerce
Summary
The above-furnished analysis has been focused on De Montfort University which is an
Australian educational service provider. The analysis has been segmented into various parts
which include the current service offered by the business organization to the students that are the
courses and the online programs served by the university. The further explanation has been
presented for the available resources with the business organization. And the last part of the
business entity has been summarized on the SWOT analysis which should be developed so as to
aid the business organization in planning and strategizing for future. The SWOT analysis enables
the business corporation in determining the weakness and threats. Getting aware of the issues
will enable the entity to make provisions and plans for the same. Moreover, identification of
strength and opportunities will also be done which will allow the business organization to plan
for further developments and growth. The below mentioned are some of the recommendations
which can be implemented in the organizational structure:
 Modern and contemporary methodologies should be implemented for providing the
services to the users, for instance, the classrooms should be modified to the digital one.
 The faculty should be provided with the advanced training sessions and enhancement in
their skills and capabilities should be done in order to increase their efficiency.
Part 2
Porters five forces for DMU
Competitive rivalry: De Montfort University has been confronting an extraordinary level of
rivalry from other universities in the area.
Supplier power: Providing the required things which are utilized in offering services and
operating activities, for example, the gears and mechanical apparatus utilized in the laboratories,
the stationary and the other requirements (Niranjanamurthyet al., 2013). The supply of these
things ought to be smooth in order to work legitimately and for this great relations are required to
be working with the suppliers.
Buyer’s power: The service users are the students and they have the power to stimulate the
operations within the organization. So the university is required to develop some offers and
schemes to satisfy the service users.
Threats of substitutions: The online programs and the courses offered by the private institutions
can be considered as the substitutes which will be come-up as a threat.
The threat of new entrants: The new organizations can develop issues for the university and for
that the business entity should have a provision.
Key success factors

E-Business E-Commerce
 The teachers, the trainers, and the staff members
 The office premises and the other infrastructure (Gangeshwer, 2013)
 The online courses and the other programs offered by the University
KPI
 Customer experience
 Modernization and Globalization
Objectives
 Highest level of satisfaction for the service users
 Promoting and creating awareness regarding education all over the globe
Part 3
Addressing the issues and use of line communication tools
 Developments in separate segments and web pages for solving the queries of the students.
 Special options can be offered so as to enhance the experience of accessing the web-
portal (Sultanow, Chircu, and Chircu, 2016).
 Societal and cultural content can be proven helpful in stimulating the students from other
regions and religion.
Reaching potential target
 Considering the religions and culture of the students who are from other provinces can be
proven beneficial for the business entity as more crowd will be influenced by using this
strategy (Boone and Kurtz, 2013).
 Designing and developing the content of the web-pages in the languages which are
familiar to the students will offer them an ease in understanding the process and required
formalities (Gangeshwer, 2013).
Conclusion
In the limelight of the above-executed analysis, it has been concluded that E-business and
E-commerce are the two concepts which are broadly used by De Montfort University. The
further focus of the report has been made focusing on the De Montfort University and the
business operations which are executed by utilizing E-business and E-commerce.

E-Business E-Commerce
References
Boone, L.E. and Kurtz, D.L., 2013. Contemporary marketing. Cengage learning.
Chaffey, D., 2015. Digital business and E-commerce management. Pearson Education Limited.
Dmu, 2017, De Montfort university, Assessed on 28th August 2017,
http://www.dmu.ac.uk/home.aspx.
Gangeshwer, D.K., 2013. E-commerce or Internet Marketing: A business Review from Indian
context. International Journal of u-and e-Service, Science and Technology, 6(6), pp.187-194.
Gangeshwer, D.K., 2013. E-commerce or Internet Marketing: A business Review from Indian
context. International Journal of u-and e-Service, Science and Technology, 6(6), pp.187-194.
Laudon, K.C. and Traver, C.G., 2013. E-commerce. Pearson.
Niranjanamurthy, M., Kavyashree, N., Jagannath, S. and Chahar, D., 2013. Analysis of e-
commerce and m-commerce: advantages, limitations and security issues. International Journal
of Advanced Research in Computer and Communication Engineering, 2(6).
Sultanow, E., Chircu, A. and Chircu, F., 2016. E-commerce Adoption: A Revelatory Case Study
in the German Oncology Pharmaceutical Supply Chain. In Proceedings of the Conference on
Information Systems Applied Research ISSN (Vol. 2167, p. 1508).

E-Business E-Commerce