USQ CIS5100 E-Business Strategy: Research Journal & Recommendations

This document presents a personal research journal focused on developing an e-business strategy for Dr. Little's business. The research activities span from September 30th to October 11th, 2018, and cover various aspects of establishing an online presence. Key areas of investigation include identifying the benefits and challenges of adopting e-business, recommending a suitable e-business model, exploring e-commerce tools for communication and customer connection, investigating mobile business opportunities, and determining the optimal hardware and software infrastructure, including a comparison between in-house and cloud computing solutions. The journal also delves into collaboration systems, knowledge management, content management, and the privacy issues associated with online business, including relevant Australian laws and acts. The research culminates in final recommendations for Dr. Little, aiming to provide a comprehensive strategy for successful e-business implementation. Desklib provides access to this and other solved assignments.

Personal Research Journal 1
Date of
research
activity
Description of research
activity
Student(s)
Involved
Resources Used Time on
Activity
30th
September,
2018
Identifying the various benefits
that the business will gain from
adopting the online presence.
Secondly, to determine the
challenges that the business my
face by implementing E-
business.
Chen, L. and Wang, J. (2018). Business Strategy, Compensation
Policy and Innovation Performance: A Behavioral
Perspective. Compensation & Benefits Review, p.42.
Nicolau, C. (2010). Sources, Methods and Techniques – Tools
Used by Business Intelligence in the Present Context of the
Economy Based on Knowledge. SSRN Electronic Journal.
3 hours
1st October,
2018 Identification of different
models of E-business,
recommending a model that
will best suit the business, and
justifying the model.
Adhikari, B. (2011). Innovation: Tools to Create Competitive
Advantage for Business. SSRN Electronic Journal.
Brodzinski, J., Crable, E., Ariyachandra, T. and Frolick, M.
(2013). Mobile Business Intelligence. International Journal of
Business Intelligence Research, 4(2), pp.54-66.
5 hours
3rd October,
2018 Investigating the E-commerce
tools that the business can
employ in communicating and
connecting with the consumers.
Additionally, the research
extended to identifying the
various tools of measuring the
success of E-business.
Sahni, N., Wheeler, S. and Chintagunta, P. (2018). Personalization
in Email Marketing: The Role of Noninformative Advertising
Content. Marketing Science, 37(2), pp.236-258.
Zhao, Z. and Balagué, C. (2015). Designing branded mobile apps:
Fundamentals and recommendations. Business Horizons, 58(3),
pp.305-315.
3 hours
5th October,
2018 Investigating the benefits and
the opportunities that the
business will gain from
implementing Mobile Business.
Also, investigation of the
challenges associated with M-
Kaplan, A. (2012). If you love something, let it go mobile: Mobile
marketing and mobile social media 4x4. Business Horizons, 55(2),
pp.129-139.
5 hours

Personal Research Journal 2
business.
7th October,
2018 Research on the best hardware
and software infrastructure that
Dr. Little can use while setting
up IT infrastructure. Also,
comparing on the best option
either in-house or cloud
computing solution and
recommending it.
Al-Shboul, M. and Alsmadi, I. (2010). Building an e-Commerce
Infrastructure in Jordan: Challenges and
Requirements. International Journal of Interactive Mobile
Technologies (iJIM), 4(4).
Sana, C. (2014). Hardware Requirements for Web and Database
Servers. [online] Help.sana-commerce.com. Available at:
https://help.sana-commerce.com/sana-commerce-83/installation/se
tup-web-and-database-server/hardware-requirements-for-web-and-
database-servers [Accessed 17 Sep. 2018].
6 hours
9th October,
2018
Investigation collaboration
system and its benefits with
externa players. How the
business can adopt such a
system from unstructured and
structured approaches. In
addition, identifying the
benefits of employing the use of
knowledge management
systems and types of knowledge
that can be managed. A further
investigation on content
management, its types various
CMS that can benefit the
business.
Babeley, R. (2016). Review & Critical study of content
management system software. International Journal of
Contemporary Research and Review, 7(12).
Bansal, J. and Kumar, V. (2014). Knowledge Management as
Strategic Tool for Group of Institutions: A Modular Approach to
Library Knowledge Management System. Journal of Knowledge
& Communication Management, 4(1), p.82.
Kim, D. and Lee, R. (2010). Systems Collaboration and Strategic
Collaboration: Their Impacts on Supply Chain Responsiveness and
Market Performance*. Decision Sciences, 41(4), pp.955-981.
Vijai, J. (2018). Examining the relationship between system
quality, knowledge quality and user satisfaction in the success of
knowledge management system: an empirical study. International
Journal of Knowledge Management Studies, 9(3), p.203.
4 hours
10th October,
2018
Identifying the privacy issues
associated with online business.
Secondly, to find out the
various Australian laws and acts
on information privacy and
their impact on how the
Bagchi, K., Udo, G., Kirs, P. and Choden, K. (2015). Internet use and
human values: Analyses of developing and developed
countries. Computers in Human Behavior, 50, pp.76-90.
Baruh, L., Secinti, E. and Cemalcilar, Z. (2017). Online Privacy Concerns
and Privacy Management: A Meta-Analytical Review. Journal of
3 hours

Personal Research Journal 3
business gathers information
and use it.
Communication, 67(1), pp.26-53.
Chen, H., Beaudoin, C. and Hong, T. (2017). Securing online privacy: An
empirical test on Internet scam victimization, online privacy concerns,
and privacy protection behaviors. Computers in Human Behavior, 70,
pp.291-302.
Gurses, S. and Diaz, C. (2013). Two tales of privacy in online social
networks. IEEE Security & Privacy, 11(3), pp.29-37.
van Dissel, B. (2014). Social media and the employee's right to privacy in
Australia. International Data Privacy Law, 4(3), pp.222-234.
von Dietze, A. and Allgrove, A. (2014). Australian privacy reforms--an
overhauled data protection regime for Australia. International Data
Privacy Law, 4(4), pp.326-341.
11th October,
2018
Review the findings and make a
final recommendations to Dr.
Little.
Research report 5 hours