Economic Impact of Eco-Tourism on London Communities: A Study

This report presents a research project analyzing the economic impact of eco-tourism on local communities, specifically focusing on London. The study outlines aims and objectives, including defining eco-tourism, identifying its pros and cons, analyzing its economic effects, and recommending ways to maximize positive impacts. The research employs an interpretivism philosophy with an inductive approach and exploratory design, utilizing both primary and secondary data collected through non-probabilistic sampling. Findings are presented thematically, revealing eco-tourism's role in employment generation, infrastructure improvement, and the balance of benefits between visitors and locals. The report also examines factors influencing eco-tourism, such as visitor behavior and employment sources. Recommendations include educating travelers on eco-tourism practices. The study concludes that eco-tourism positively impacts the London community, raising living standards and contributing to economic development, while also suggesting areas for further research, such as comparing findings across different countries and considering additional social and political factors.

RESEARCH PROJECT
ANALYZING ECONOMIC IMPACT OF ECO-TOURISM ON
LOCAL COMMUNITIES: A CASE STUDY OF LONDON
TOURISM, BRITAIN

Outline of presentation
 The presentation will depict about the aims and
objectives of the study.
 It also showcase the findings as well as research
methodology used for the present study.
 The presentation will also outline the area for
further study.

Aims and objectives
For the present study on analysing the economic impact of eco-tourism
on local communities of London following objectives are set. Here,
with the help of given objectives scholar can set its direction and
thereby can draw an effective conclusion for the particular study:
 To assess the meaning and concepts of eco-tourism.
 To identify the pros and cons of eco-tourism on the local community
of London.
 To analyze the ways in which eco-tourism makes economic impact
on local community.
 To recommend the ways through which positive economic impact
can be attained from the eco-tourism practice.

Research methodology
 Research Philosophy: interpretivism philosophy
 Research Approach: Inductive approach
 Research Design: exploratory research design
 Data Collection: Primary and secondary
 Sampling: non-probabilistic sampling

Research objective
 To assess the meaning and concepts of eco-
tourism.
 To identify the pros and cons of eco-tourism on
the local community of London.
 To analyze the ways in which eco-tourism makes
economic impact on local community.
 To recommend the ways through which positive
economic impact can be attained from the eco-
tourism practice.

Data analysis
Theme 1: Eco-tourism is playing crucial role in generating employment for
the individual who resides in remote areas
Strongly agree Agree Neither agree nor disagree Disagree Strongly disagree
0
0.05
0.1
0.15
0.2
0.25
0.3
0.35
0.4
0.45
Percentage

Theme 2: Infrastructure facility has improved in the
residential area of London due to eco- tourism popularity
Strongly agree
Agree
Neither agree nor disagree
Disagree
Strongly disagree

Theme 3: Development of eco-tourism in London
benefits visitors more than locals
Strongly agree Agree Neither agree nor disagree Disagree
0
0.05
0.1
0.15
0.2
0.25
0.3
0.35
0.4
0.45
Percentage

Theme 4: Eco-tourism provides you an opportunity to earn
foreign exchange without destroying the environmental
resource base
Yes No
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
Percentage

Theme 5: Visitor behaviour is the major factors
which negatively affects the eco-tourism of London
Terrorism Natural disaster Visitor behavior Economic recession Other
0
0.1
0.2
0.3
0.4
0.5
0.6
Percentage

Theme 6: Sources of employment is the major factors
which positively affects the eco-tourism of London
Sources of employment
Development of infrastructure and
transport facility
Promotion of wildlife and natural
resources
Others

Recommendation
 It is recommended to the firm that it must educate
its travellers about the benefit of adopting the eco
tourism practices
 Here, through such type of efforts only eco-tourism
can be promoted by the firm in an effective way.