E-commerce Retail and Services: Business Models and Strategies

This e-portfolio provides a comprehensive overview of e-commerce retail and services. It begins by defining retail business and its benefits, then explores the services e-commerce provides, such as online payments and delivery. The document delves into website design, extensions used in e-commerce, and the components of a successful retail business proposal. It covers reasons for starting a retail business, planning elements, various business models, and different retail categories. The analysis includes retail marketing strategies, infrastructure components (suppliers, logistics, resource requirements), and opportunities for suppliers. Customer benefits, payment services, and potential issues in e-commerce are also examined. Furthermore, it addresses barriers, emerging technologies like IoT, and concludes with recommendations for companies. References from academic sources are included.

E-commerce retail and
services
Maintaining your customers happy

Introduction of E-commerce retail and
services
 Retail-business: It is a process of selling goods or services to the customers with
varied multiple channels of distribution to attain a profit.
 Benefits of Retail-business: It allows to reach a client base that may be carried
off by the online market.
 Inventory alternatives: it offers with more inventory alternative due to the reason
that not all merchandise is accessible on the wholesale market.
 Retail-business is a type of business in which retailers can sell a varied
assortment of products and expose to clients, which enhances the sales potential.
 E-commerce provide many services to customers, such as online payments,
delivery of products, exchange offers, returns, and many others.

Retail business and services

Retail Business Services Website:
 The commercial market has evolved to the extent where customers are more
relied on the retail outlets for their needed products (Rohani & Chua, 2018).
 It provides various services, such as EMI services from banks, email services.

Design and configuration of the E-
commerce website
 E-commerce website is
designed to permit visitors to
purchase your products and
services directly from your
website.
 It delivers clients with user-
friendly tools that will develop
their shopping experience.

Extensions used in ECommerce
 Offline Integration,
 contact us,
 Consumer Ratings,
 Affiliate Location,
 Loyalty Rewards,
 Store Financing, and
 other appropriate extensions

Retail Business and services proposal
 Retail Business proposal is
based on different things, which
makes it successful in future,
such as mission, strategy,
technology, stakeholders,
engagement, and many others
(Venkatesh, Rathi & Patwa,
2015).

Reason of start Retail business and
services
 Client spend more money
 Expending market reach
 Increasing their local Credibility
 Display of products
 Enhance sales potential
 Easy data processing
 Data analytic reports
 Responsiveness

Retail Business planning
 Including mission statement,
 Strategic Opportunities,
 Specific Resources,
 Strategic analysis,
 E-commerce presence map
(Grimmer, Miles & Grimmer,
2016).

Retail business model(s)
 There are different models are
used for retail-business, such as
Retail-as-a-service Platform
and transformative retail
business model.
 Retail-business is famous and
popular because of its different
models and benefits (Cheah,
Ho & Li, 2018).

Retail business categories
 Department Stores
 Discount Stores
 Supermarket
 Hypermarkets
 Warehouse Stores
 Specialty Stores
 Malls
 E Tailers (Griva, Bardaki, Pramatari
& Papakiriakopoulos, 2018).

Retail business marketing
 Retail Business marketing can
be done using different
methods, such as SMS,
eReceipt, Consumer Insights,
Email, Social networks, and
many others
 Retail marketing is also used
for online businesses