Technology Influence on E-commerce: Annotated Bibliography Project

This annotated bibliography critically examines the influence of modern technology on e-commerce, focusing on how information technology and web technologies shape the sector. It reviews three academic papers, analyzing their perspectives on the role of IT in establishing a competitive advantage through supply chain management, the evolution of e-commerce to social commerce via Web 2.0 technologies, and the impact of social interactions on digital commerce. The bibliography highlights the increasing importance of social commerce and the need for businesses to understand the evolving dynamics between technology and consumer behavior in the digital marketplace. It concludes that web technologies have improved social commerce.

Running head: - INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
Name of the Student:
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1INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
Introduction
Several firms across the world have been adopting e-commerce in order to improve
competitive advantage as well as business performance. With increasing rate of information
technology, electronic-commerce in recent times has been recognized as critical model in
contemporary business environment and thus is considered as a fundamental dimension in
producing a value and importance of business enterprises, regardless the fact that several
organizations still encounter challenges and complexities in generating the estimated revenues of
e-commerce technology investments (Zhou et al.). The following paper aims to evaluate the way
modern mobile information delivery technologies (IT) have been influencing the development of
mobile or e-commerce in contemporary business environment.
Discussion
Marinagi, Catherine, Panagiotis Trivellas, and Damianos P. Sakas. "The impact of
information technology on the development of supply chain competitive
advantage." Procedia-Social and Behavioral Sciences 147 (2014): 586-591. doi:
10.1016/j.sbspro.2014.07.161
The paper explicitly investigates the role of significant Information Technology (IT) and
the impact it generates on efficiently establishing competitive advantageous position of any
business enterprise throughout the supply chain. The authors of this article primarily shed light
on contemporary aspects on the process of strategic supply chain management, whereby supply
chains are implemented as effective means in order to develop modern and globalized business
enterprises into a highly competitive advantageous position and further improve the level of

2INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
performance and growth of the organizations. It has been observed in the article that the role of
several proficient IT practices and mechanisms are used in order to facilitate the process of
information or knowledge distribution process across wide-range of supply chain associates by
comprehensively incorporating both internal as well as external production and business
operations. The article is a well-established one as it comprises comprehensive knowledge
related to process of data integration which further ensures the level of accuracy of the data
shared and further prevents data redundancy as well as recurrence of those data. However, the
authors of the article conclude with suggestions for process of Supply Chain Management to deal
with the highly elevated rate of consumer demands along with global competitiveness in the
business environment.
Huang, Zhao, and Morad Benyoucef. "From e-commerce to social commerce: A close look
at design features." Electronic Commerce Research and Applications 12.4 (2013): 246-259.
http://dx.doi.org/10.1016/j.elerap.2012.12.003
The aim of this article is to provide an inclusive idea of the rapid growth and
development of social media and web technologies which has been providing greater level of
potentialities and competence to evolve the nature of digital commerce from a highly product-
driven environment towards a social as well as customer-sensitive one. One of the primary areas
of this article has been the way e-commerce and its relevant practices have been experiencing an
evolution through the embracing of web technologies as Web 2.0 aptitude in order to improve
the level of engagement and participation of the customers and further obtain higher level of
economic value. The authors further have casted lighted on the research of some authors who
have inquired the practices and applications of Web 2.0 for a comprehensive open internet
source called Openbravo for both small as well as medium sized digital business enterprises. The

3INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
observation has further claimed that this open source of web technology has efficiently aided
modern business enterprises to successfully incorporate a wide-range of Web 2.0 attributes into
the contemporary mechanisms which has extensively enhanced modern organization along with
other social as well as collaborative competencies. The article can be considered to a successful
one, as it has efficiently applied the model as well as directives to two of the most renowned
social commerce domains namely Amazon as well as Starbucks on social networking sites.
Hajli, Mahmood. "A research framework for social commerce adoption." Information
Management & Computer Security21.3 (2013): 144-154. DOI 10.1108/IMCS-04-2012-0024
The article has provided an inclusive understanding of social associations on the
advanced technologies or internet with the development of Web 2.0 practices and applications.
These practices as per the article has been successfully creating greater level of areas of avenues
for modern and globalized business enterprises primarily due to the development of social-
networking platforms which has fundamentally developed the domain of digital commerce. The
author significantly has focused on the level of experiences and knowledge of the users in digital
context that varies significantly from offline platforms as the user tend to constitute social
interactions with other people. It further emphasized the way social support has been
comprehensively observed in domains of psychology, social studies and other health care
studies. The author concluded his article by focusing on trust as a persistent area of concern in
domain of e-commerce as well as social commerce whereby this issue is identified as an
elevating importance among customers as social networking sites like Facebook has been
attaining greater degree of recognition in recent times.
Conclusion

4INFLUENCE OF TECHNOLOGY IN THE ECOMMERCE SECTOR
Therefore it can be noted that social commerce has been obtaining increasingly level of
attention as has been recognized as a fundamental phenomenon which requires to be inclusively
understood. The paper has fundamentally evaluated three articles which reflect on the way web
technologies have been improving social commerce.

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References
Hajli, Mahmood. "A research framework for social commerce adoption." Information
Management & Computer Security21.3 (2013): 144-154. DOI 10.1108/IMCS-04-2012-0024
Huang, Zhao, and Morad Benyoucef. "From e-commerce to social commerce: A close look at
design features." Electronic Commerce Research and Applications 12.4 (2013): 246-259.
http://dx.doi.org/10.1016/j.elerap.2012.12.003
Marinagi, Catherine, Panagiotis Trivellas, and Damianos P. Sakas. "The impact of information
technology on the development of supply chain competitive advantage." Procedia-Social and
Behavioral Sciences 147 (2014): 586-591. doi: 10.1016/j.sbspro.2014.07.161
Zhou, Lina, Ping Zhang, and Hans-Dieter Zimmermann. "Social commerce research: An
integrated view." Electronic commerce research and applications 12.2 (2013): 61-68.