This project report presents the design and development of an e-commerce website, ABC Fashion. The report details the features and functionalities of the website, including the homepage, navigation, product pages, shopping cart, and login/registration processes. It includes detailed designs of web pages and interfaces, focusing on user experience and ease of navigation. The report also covers prototype development with testing and screenshots to evaluate the website's performance and usability. The website, designed for both men and women, features a wide range of apparel and accessories. The navigation bar is designed to provide better accessibility towards the customers. The project aims to create a user-friendly online shopping experience for customers, ensuring efficient product handling, easy login, and seamless navigation. The report concludes with recommendations for further improvements and enhancements to the website.