Analysis: Economic and Environmental Impact of Wimbledon, London

This dissertation analyzes the economic and environmental impacts of the Wimbledon Tennis Tournament in London. The study explores the tournament's history, its significance as a Grand Slam event, and its influence on the UK economy. The research utilizes both primary and secondary data, including questionnaire surveys of local residents, to assess the economic benefits and drawbacks of the tournament. The report examines the impact on tourism, revenue generation, and local businesses, while also considering the environmental consequences such as increased traffic, waste management, and pollution. The dissertation includes a literature review, detailed methodology, data analysis, and recommendations for mitigating negative impacts and enhancing the positive contributions of the Wimbledon Tournament to the local economy and environment. The study aims to provide insights for policymakers and event organizers to manage the tournament in a sustainable and beneficial manner.

Analysis of economic impact of
Wimbledon tournament in London

Abstract
Wimbledon Tennis Championship is one of the oldest and historic tennis grand slam that played
in Wimbledon, London. Since, it's inception, the tennis tournament greatly impacts on the
national economy of United Kingdom. The tournament held in All England Club in Wimbledon,
London, since 1877. It is the only grand slam tennis tournament which is played on grass. The
research paper covers the aspects of Wimbledon Tennis Tournament that impacts national
economy of United Kingdom. The research methodology framed in precise and appropriate
manner that guide the end users to comprehend the concepts of the dissertations. The data has
been analysed and collected from both primary and secondary sources. The primary sources
includes the questionnaire survey which has been asked from the local citizen of the country.
Data analysis is done with the thematic analysis in which tables and charts that represents the
response of residents efficiently. Recommendations and suggestions in order to improve the
environmental and issues of local residents has been made appropriately.

Table of Contents
CHAPTER 1: INTRODUCTION....................................................................................................1
1.1 Title...................................................................................................................................1
1.2 Introduction......................................................................................................................1
1.3 Background of research....................................................................................................2
1.4 Rationale of the study.......................................................................................................2
1.5 Aim and Objectives..........................................................................................................3
1.6 Research Questions..........................................................................................................3
1.7 Potential implication of study on future research.............................................................3
1.8 Structure of Dissertation...................................................................................................3
CHAPTER 2: LITERATURE REVIEW.........................................................................................1
2.1 Introduction......................................................................................................................1
2.2 About Wimbledon Tournament........................................................................................1
2.3 Reasons for Wimbledon Tournament in London.............................................................3
2.4 Economic impact of Wimbledon Tennis Tournament in London....................................4
2.5 The effects of Wimbledon on environment......................................................................5
2.6 Conclusion........................................................................................................................6
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................8
3.1 Introduction......................................................................................................................8
3.2 Research Philosophy........................................................................................................8
3.3 Research Approach...........................................................................................................9
3.4 Research Design...............................................................................................................9
3.5 Research Strategy...........................................................................................................10
3.6 Data Collection Method.................................................................................................10
3.7 Sampling.........................................................................................................................11
3.8 Data Analysis..................................................................................................................11
3.9 Ethical Consideration.....................................................................................................12
3.10 Research Limitation......................................................................................................12
CHAPTER 4: DATA ANALYSIS................................................................................................13

4.1 Introduction....................................................................................................................13
4.2 Analysis of primary data................................................................................................13
4.2 Analysis of Secondary Data...........................................................................................23
4.3 Discussion.......................................................................................................................24
CHAPTER 5: CONCLUSION & RECOMMENDATIONS.........................................................26
5.1 Conclusion......................................................................................................................26
5.2 Recommendations..........................................................................................................27
REFERENCES..............................................................................................................................29
Personal Reflection........................................................................................................................32
APPENDIX I.................................................................................................................................33

CHAPTER 1: INTRODUCTION
1.1 Title
“To analyse and identify the economic and environmental impact of Wimbledon Tournament in
London”
1.2 Introduction
Wimbledon Tennis Tournament championship is one of the oldest tennis tournaments
across world and is considered as the most prestigious tennis championship. The tournament held
in All England Club in Wimbledon, London, since 1877. It is the only grand slam tennis
tournament which is played on grass (Rakovská and Svoboda, 2017). It is a two week
tournament that begins in late June and finished in early July. Since its inception, the Wimbledon
Tennis tournament greatly impacts on the economic condition of London, United Kingdom.
Large number of people visiting the area increases worries in the local residents of neighbouring
towns such as Wimbledon and small villages such as Southfield. Southfield tube station is the
nearest station to championship and therefore, brings a large amount of tourism. With the
increase in tourists, local market and restaurants got benefited as their productivity and
profitability increases at that time. This helps in the growth and development of national
economy of country. Albeit there were some negative aspects of the Wimbledon Tennis
tournament (Bizzozero, Flepp and Franck, 2016). The local residents and natives found trouble
to walk on pavement due to increase in crowd. Further, traffic sometimes become uncontrollable
and unbearable due to increased crowd and tourists. Thus, in this context, this dissertation will
analyse the impacts on Wimbledon Tournament on the economy of London. Economic
conditions in London have been greatly influenced by organising Wimbledon Tennis
tournament. It is one of the four Grand Slams that played on the grass lawn and players from
different countries arrived in Wimbledon, London in order to participate in the Grand Slam. In
this context, the economic and social environment of the country have been impacted both
positively and negatively. For attaining research objective, the current investigation will follow a
systematic process. This process will comprise literature review, research methodology and data
analysis chapters. All these segments of investigation process will help in getting appropriate
solution of the research problem. The dissertation will covers the aspects of Wimbledon Tennis
Tournament that held in London. How it impacts on the national economy and what are it's after
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effects on environment will be assessed in this dissertation. In this manner, the researcher will
formulate the precise structure of dissertation that will help the end users to comprehend the
concepts efficiently. Further, critical analysis of literature will be made and on the basis of it
appropriate recommendations and suggestions will be provided by the researcher.
1.3 Background of research
Wimbledon tennis tournament has been played for two week and millions of visitors
arrives from different country came to Wimbledon in order to cheer and support their respective
players. Further, it aids in generating ample amount of revenue that helps the government of the
country efficiently. Wimbledon Tennis Tournament is one among the four Grand Slam
Tournament that played on the grass lawn. It was organised first by All England Croquet Club
when it opened in 1869. Since the beginning of Wimbledon Tennis Tournament which held in
London, the economic situations of country blooms tremendously. The hospitality and food
industries generate ample amount of profits due to increase in tourists. Further, it also aids in
promoting the national culture. Though, it impacts on the local residents and natives as their
normal routine work get disturbed due to increase in traffic and crowd. Further, the waste
generated within the tournament becomes issues for the local authorities. The tournament runs
for two weeks and put high impact on the national and social economy of the country. The
tournament greatly impacts on natural environment as well. Further, with increase in number of
tourists, taxi services rise rapidly and pollution in the country increases simultaneously.
1.4 Rationale of the study
Economic conditions in London have been greatly influenced by organising Wimbledon
Tennis tournament. It is one of the four Grand Slams that are played on the grass lawn and
players from different countries arrived in Wimbledon, London in order to participate in the
Grand Slam. In this context, the economic and social environments of country have been
impacted both positively and negatively (Paolo, Flepp and Franck, 2016). On one side of coin,
the government is able to generate ample amount of revenue with increase in tourists and on
another side, they have to face issues regarding increasing pollution, waste and infuriation
among the local residents. In this context, researcher aims to present reasons for organising
Wimbledon Tournaments in London and will aim to identify its impacts on the local
environment.
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1.5 Aim and Objectives
Aim:
“To explore the impact of Wimbledon Tournament in London”
Objectives:
 To analyse the reasons for Wimbledon Tournaments in London
 To examine how Wimbledon will have an impact on the economic position of London
 To evaluate the effects of Wimbledon on environment and economy
1.6 Research Questions
1. What are the impacts of Wimbledon Tennis Tournament on economic position of London
and the effects of Wimbledon Tournament on the environment of London?
1.7 Potential implication of study on future research
The research on analysing and identifying the impact of Wimbledon Tennis Tournament
on the national economy of the country is very important. It will aid in providing brief
information that why Wimbledon tournament held in London along with its positive and
negative impacts on society and economy of the country. Further, it will also aid the government
of United Kingdom to improve facilities on those two weeks so that local residents and natives
will not have to face any issues regarding traffic. The recommendations will aid the authorities to
control waste and other issues effectively so local residents would not have to face this issue.
Thus, in order to analyse the positive and negative impact on environment, society and economy
of London, present study is useful and significant.
1.8 Structure of Dissertation
In order to make an effective research, the dissertation structure plays a vital and essential
role. It must be well structured which helps both; the researcher and the readers to comprehend
the aspects and concepts that will be present in the research projects (Trapp, 2014). Thus, in this
context, the research project will follow a systematic and precise structure of different chapters
of dissertation which will help in achieving the whole examination in a suitable way. The
structure of dissertation is provided as below: Chapter 1 – Introduction: In this chapter, the introduction of the research will be made
by the researcher. The brief information will provide glimpse to the readers about the
whole research. It will be made effectively and efficiently by the researcher that will help
the readers to comprehend the aspects and concepts of research.
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 Chapter 2 - Literature Review: This is the second chapter of dissertation in which
researcher makes comparison and contrast on various articles of different authors who
have conducted research on similar topics (Biggam, 2015). This helps the researcher to
understand the views of other authors and on the basis of comparison, the researcher will
able to move forward in research. Chapter 3 - Research Methodology: It is the third chapter in the dissertation and research
project. It is the framework on which the whole research will be framed and analysed.
Research methodology is the complex and vital component of the dissertation and it must
be appropriate and efficient in order to increase the effectiveness in research. It is the
responsibility of researcher to carry out research methodology of dissertation
appropriately so that study can provide appropriate results. Chapter 4 - Data Analysis: It is fourth chapter of dissertation in which the researcher
will aim to analyse the collected data systematically and efficiently. The collected data
can be analysed in multiple ways and it depends on the researcher that which method will
be suitable for research (Flick, 2014).
 Chapter 5 - Recommendations and conclusion: This is fifth and last chapter of
dissertation in which the outcomes are derived from the analysis of research. The
recommendations are based on the investigation made by researcher. This chapter is very
important as it provides the users and readers to comprehend the concepts that are
discussed in research.
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CHAPTER 2: LITERATURE REVIEW
2.1 Introduction
Wimbledon Tennis Championship is one of the oldest and historic tennis grand slam that
played in Wimbledon, London. Since, it's inception, the tennis tournament greatly impacts on the
national economy of United Kingdom. In accordance with this context, this chapter will assist in
reviewing and exploring the impact of Wimbledon Tennis Tournament on the economy of
London by analysing the research done by senior researchers and authors. Economic conditions
in London have been greatly influenced by organising Wimbledon Tennis tournament. It is one
of the four Grand Slams that played on the grass lawn and players from different countries
arrived in Wimbledon, London in order to participate in the Grand Slam. This will assist the
researcher to gain the knowledge about the championship and the researcher can move forward
towards accomplishment of research goals and objectives.
2.2 About Wimbledon Tournament
Wimbledon or the Championship of Wimbledon is the oldest tennis tournament in the
world. According to Wagg, (2017) the first tournament 125 years ago in 1877, The
Championships have been hosted by the All England Lawn Tennis and Croquet Club in
Wimbledon, London and take place over two weeks in late June – early July. Of the four major
annual tennis tournaments known as the ‘Grand Slams’, Wimbledon is the only one to still be
played on grass, which is where the name lawn tennis originated. Grass is also the surface which
provides the fastest game of tennis. Of the other three, the Australian Open and the US Open are
both played on hard courts and the French Open is played on clay. Kubik, (2014)said that the
first year of the Championships took place with very little fanfare (Lake, 2017). The All England
Club had originally been called the All England Croquet Club when it opened in 1869, but as the
new game of lawn tennis, an offshoot of the original indoor racquet sport known by
traditionalists as ‘real tennis’ – began to grow in popularity at the end of the nineteenth century,
the club decided to provide tennis courts for their visitors. On 14 April 1877 the Club introduced
the first of a number of name changes to become the All England Croquet and Lawn Tennis
Club. As per Embar, Pandit and Vaculin, (2015) no tournaments were held at Wimbledon during
1915-1918 and 1940-1945 because of the First and Second World Wars, the game continued to
grow in popularity. In 1884 the men’s doubles competition was introduced and the same year
women were also invited to join the tournament. In the fifties the club moved from its original

rented site on Worple Road to the larger, present day Church Road site and in 1967 the
tournament made history when the event became the first broadcast to ever be televised in
colour. Lumpkin, (2015) argues that through the years, there have been hardly any changes made
to this tournament. There have only been changes made to improve the facilities for the
audience, players and other members of the club. Many new building were built in addition to
extra grass courts and extensive facilities for the players, press officials and the members of the
club. The Millennium building today hosts an entrance building, museum, and bank and ticket
office. Since, its inceptions many players from different countries participated in the tournament
in order to win the huge prize money offered by the club. According to Mallard, (2016) the prize
money as of 2017 is 31.6 million pound. The winner of the Gentlemen's Doubles, Ladies'
Doubles, and Mixed Doubles events receive silver cups. A trophy is awarded to each player in
the Doubles pair, unlike the other Grand Slam tournaments where the winning Doubles duo
shares a single trophy (Goossens, Koning and Spieksma, 2015).
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2.3 Reasons for Wimbledon Tournament in London
According to Raab and Gigerenzer, (2015) the popularity of the tournament and large
amount of visitors which helps in generating the revenue and boosting up the national economy
of the London is the main reason for Wimbledon Tennis Tournament in London. Since the
inception of tournament, the operators observed the tremendous amount of spectators that got
attracted towards the tournament. As it is the oldest tennis tournament in the world and one of
the Grand Slam, players from more than 60 nations participated in Wimbledon Tennis
Tournament. Sanchis-Gomar, Mattiuzzi and Lippi, (2017) said that in 1877, The All England
Croquet Club's name was changed to include 'Lawn Tennis', a game devised one year earlier by
Major Walter Clopton Wingfield. To celebrate the name change, the club held its inaugural
Lawn Tennis Championship on 9 July 1877, with rules which are almost identical to the ones
used today. In this context Coate and Sun, (2013) argues that the popularity of the tennis
tournament that held in Wimbledon impacts on the national economy of United Kingdom
effectively. Millions of visitors arrives at Wimbledon and London in order to view the matches.
The Wimbledon Tennis Tournament has the historic status and there are lots of traditions that aid
in maintaining its prestige and appeal (Hitchings, Surrage and Atkinson, 2014). As there are lots
of tourist destination surrounding Wimbledon, the tournament provide an excuse for the visitors
to experience the culture of United Kingdom. George, (2014) said that the hospitality and food
industries generate ample amount of profits due to increase in tourists. Further, it also aids in
promoting the national culture. Though, it impacts on the local residents and natives as their
normal routine work get disturbed due to increase in traffic and crowd. Further, the waste
generated within the tournament becomes issues for the local authorities. Litchfield, Osborne and
Jones, (2016) argued that Wimbledon Tennis tournament is the oldest tournament that held in
London. The tennis match played on the grass lawn and is one of the Grand Slam tournament.
Players from different nations visits the country in order to be the evidence of the match and also
enjoy the tradition and culture of London adequately. This aid in boosting up the national
economy of United Kingdom and also provides a precious platform to the players on the basis of
which they can show their talent and competencies efficiently. Further the Championships
attract attendance of around 450,000 people (Jefferys, 2014). Ninety per cent of the financial
surplus that the Club generates from running The Championships is used to develop tennis in
Great Britain by generating surplus around 25 to 40 million pound per year. This aid in growth
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and development of the national economy and also assist in increasing the revenue and surplus
that benefits the government and localities.
2.4 Economic impact of Wimbledon Tennis Tournament in London
Rose, (2016) said that Wimbledon Tennis Tournament greatly impacts on the national
economy of United Kingdom. The tennis tournament has been played for two week and millions
of visitors arrives from different country came to Wimbledon in order to cheer and support their
respective players. On an account more than 494000 visitors has been observed in 2016
Wimbledon Tennis Grand Slam Tournament. This aid in boosting up the local market economy
of Wimbledon and its neighbour town Springfield. According to Lake, (2017) that more than
US$65 million has been generated in 2016 Wimbledon Tennis Tournament. This aid in
promulgating the national economy of the country effectively and efficiently. Further,
government of United kingdom promotes the national culture that aid in increasing the amount of
visitors. In other words, both Wimbledon and the other tennis Grand Slams generate a significant
amount of economic activity. As per Goossens, Koning and Spieksma, (2015) Economic
conditions in London have been greatly influenced by organising Wimbledon Tennis
tournament. It is one of the four Grand Slams that played on the grass lawn and players from
different countries arrived in Wimbledon, London in order to participate in the Grand Slam. In
this context, the economic and social environment of the country have been impacted both
positively and negatively. Hitchings, Surrage and Atkinson, 2014 argued that government has to
face loss because of the tournament. Wimbledon Tennis Tournament became one of the most
costliest sports event across the United Kingdom. The estimated loss was calculated around 43.3
million Great Britain Pound. This negatively impacts on the national economy of United
Kingdom. Though, the loss got recover as the amount of visitors was more than expected and
thus, government able to average their losses efficiently in 2016. According to Jefferys, (2014)
since the beginning of Wimbledon Tennis Tournament which held in London, the economic
situations of the country blooms tremendously. The hospitality and food industries generate
ample amount of profits due to increase in tourists. Further, it also aids in promoting the national
culture. The large number of people visiting the area increases the worries in the local residents
of neighbouring towns such as Wimbledon and small villages such as Southfield. Southfield tube
station is the nearest station to championship and therefore, brings a large amount of tourism.
With the increase in tourists, the local market and restaurant industries got benefited as their
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