Effective Business Communication in a Multinational Company: Analysis

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This report examines the effectiveness of business communication, particularly focusing on the use of social media within a multinational company operating in Australia, Vietnam, India, Oman, and Nigeria. It identifies issues related to the use of social media platforms like blogs and social networks for sharing ideas among different business groups. The report analyzes the current situation, highlighting the importance of social media as a communication medium, and the challenges associated with the accuracy of information found on platforms like Wikipedia. It concludes that identifying and addressing communication issues is vital for improving business processes and recommends the use of reputable sources and fostering cooperation in social media conversations. The report provides recommendations for improving social media usage and offers references to support its findings.
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EFFECTIVE BUSINESS
COMMUNICATION
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Introduction
Development of the business communication is considered as to vital
for the growth and enhancement of the concerned organization
The primary motive of this paper is to evaluate the causes of the
ineffective use of the social media like various blogs and different
social networks in sharing ideas for supporting different business
groups.
The organization is a multinational company that present in five
different countries like Australia, Vietnam, India, Oman, and Nigeria.
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Analysis of the current situation
Issue one- social media
Social media becomes the most effective and important medium of
communication that helps a business associate to communicate with
the employees, supplier, investors and so on.
The main purpose of the social media in an organization is to share the
opinion and ideas regarding the product and services to the customer
and also to the supplier for the needs of the firm.
The Wikipedia that are mainly used for searching any types of
information becomes edited by everyone so the information are not
properly correct and thus the people learn the wrong things from this
site.
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Conclusion
The paper effectively concludes that identification of the issues that
prevail within the execution of the business processes is vital.
There are communication issues while executing the work processes
in any team members and thus, the paper reflects reducing of the
issues is vital.
There are few of the websites which does not process accurate
information to the customers and there are certain issues in providing
support to the team for sharing ideas.
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Recommendation
Issue one
It is recommended that the evaluation of the effectiveness of the
social media is crucial as it helps in promoting the desired growth of
the firm throughout the concerned market areas.
It is recommended that reputable sources should be used as they
helps in providing the correct data which finally reduces the
communication issues executed with the help of effective
communication processes.
It is strongly recomended that the persons involved in the
conversation throughout the social media should cooperate and
understand the actual meaning conveyed in the messages sent by
one person.
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References
Bargiela-Chiappini, F. and Nickerson, C.R., 2014. Writing business: Genres, media and discourses.
Routledge.
Cardon, P.W. and Marshall, B., 2015. The hype and reality of social media use for work collaboration and
team communication. International Journal of Business Communication, 52(3), pp.273-293.
Cook, N., 2017. Enterprise 2.0: How social software will change the future of work. Routledge.
Nickerson, C., 2015. The death of the non-native speaker? English as a lingua franca in business
communication: A research agenda. Language Teaching, 48(3), pp.390-404.
Rubtsova, M., Kapustkina, E., Karapetyan, R., Kovalev, I. and Rasskazov, S., 2015. The social environment
and business communication in English: A small-scale research on front-line staff performance in Russia,
Spain and France. International Review of Management and Marketing, 5(4).
Scott, D.M., 2015. The new rules of marketing and PR: How to use social media, online video, mobile
applications, blogs, news releases, and viral marketing to reach buyers directly. John Wiley & Sons.
Swani, K., Milne, G.R., Brown, B.P., Assaf, A.G. and Donthu, N., 2017. What messages to post? Evaluating
the popularity of social media communications in business versus consumer markets. Industrial Marketing
Management, 62, pp.77-87.
Wamba, S.F. and Carter, L., 2016. Social media tools adoption and use by SMEs: An empirical study.
In Social Media and Networking: Concepts, Methodologies, Tools, and Applications(pp. 791-806). IGI Global.
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