Analyzing Strategies for Taking an Egypt Business International

This essay provides a comparative and critical analysis of two peer-reviewed journal articles focusing on strategies for transforming a national Egyptian business into an international enterprise. The analysis explores the rationale behind selecting the articles, highlighting their relevance to competitive strategies and global business expansion for Egyptian companies. It examines the interesting aspects of each article, including discussions on competitive strategy, organizational performance, and factors influencing internationalization, particularly for SMEs in Egypt. The essay identifies key learnings from the research, such as the role of cost leadership and differentiation strategies, and the impact of cultural and commercial traditions. Similarities and differences between the articles are discussed, focusing on their approaches to cost leadership, differentiation, and the factors affecting internationalization. Finally, the essay considers real-life situations where the research findings can be applied, particularly in supporting Egyptian businesses aiming for global expansion. Desklib offers a platform for students to access this and other solved assignments.

Running head: Business Research 1
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The reason behind choosing the articles
There is a difference in competitive strategy orientation when it compares and contrasts in more
and less developed nations. The main purpose behind the selection of these articles is that they
are related to the competitive strategy by taking consideration of the global companies which
would be helpful for the Egypt companies to understand the norms and policies so that Egypt can
expand its business at the global level. The first journal article of Parnell describes different
kinds of strategies in order to expand the business internationally in which the porter’s generic
strategies are explained which elaborates the suggestion of success of any kind of business
(Parnell, 5479). On the other hand, the second article of Islam emphasizes the various factors that
affect the internationalization process in emerging economies in the case of Egyptian SMEs. The
description of Egypt local business has been made under this article which would be helpful to
know more about the efficiency of the business in order to expand the business into globally.
Both articles have a different point of view of the same context which would be helpful for
Egyptians to expand its business globally. There is a proper use of theoretical framework which
refers as the reliable information. The case study method has been taken in one of the articles
that show the relevant information by which one can apply the same in their real life situations
(AbdelKhalik and Ashraf 2).
Interesting articles
It has been analyzed in the first article that the discussion has been made on the current strategy
of the competitive strategy organizational performance boding which can be fetched by the
industrial organization framework of industry behavior. The features of Egypt, as well as Peru,
have been elaborated under this article by taking consideration of the models in which the major

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determinants of organizational performance has been elaborated. The article of Parnell
challenged the inability of International Organization in order to elaborate the performance
variances within the company. The interesting thing under this article is that the labor cost in
both nations are elaborated which would be helpful for the researcher to know more about the
expansion strategy of the Egypt Business into international form. It has been described by the
researcher under this article that the organization is enhancing nations characteristically enjoy a
comparative benefit in production costs when valued to their equivalent in the developed
globally.
Another article of Islam emphasizes the various factors as well as aspects that influence the
internationalization process of small business enterprises in the Egyptian Context. The
interesting thing under this article is that the questions arebeing made under this research in the
context of the Egyptian firms, activities of the internationalization process. The case study has
been taken into consideration for this research that is why semi-structured interviews with
experts will be conducted (Parnell, 5489). Along with that, the findings of this study has opened
up the chances for making effective understanding of the internationalization process in rising
economies such as the Egyptian One. It has been analyzed that this article has taken an overview
of the SMEs in Egypt. The manufacturing and trade activities are considered under this research.
Learning from the research
With the help of the first article, it has been learned that the role of the cost leadership,
differentiation and focus strategy has the potential to link with the performance of the companies
in Egypt. Egypt is the country that has effective culture and commercial tradition, but the present
business and the management practices of this country insulate behind Western nations. It has

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been found under this research article that the western foreign investments, as well as the joint
ventures with the firms of the Egypt, have amplified significantly in latest decades. Along with
that, it has been elaborated that the capital as well as other resourcesneeds to be restricted in
growing countries. Egypt is the country that entirely dependent on the allocations of the
government for resources and the practices regarding management cannot be taken into
consideration solely but it includes the role of the nation-state (Parnell, 5487).
Another article of Islam has elaborated the theoreticalframework which givesa better
understanding regarding the internationalization process of SMEs. It has been learned by this
article that thereare different kinds of the perspective of internationalization. Along with that this
research paper has elaborated the research methodology in which from where the information
has been taken is elaborated. This activity has helped to get know more about the research
method which would be helpful to do further research. There is a discussion regarding the
innovative culture along with the capabilities of INVs that have given vital for developing into
diversified foreign markets. It has elaborated the knowledge that drives organizations to enter
foreign networks and recognize and develop opportunities abroad while capabilities are needed
to solve growth-regarding the issues and conquer survival crises. Therefore, the growth of INV
has best understating regarding the management of the entrepreneurial internationalization
behavior of choices, procedures, and behavior (AbdelKhalik and Ashraf 6).
Similarities and difference
It has been found that both articles have similarities in the context of the description of the Egypt
Business that would be helpful for the researcher to attain an effective knowledge regarding the
internationalization. The first article of this assignment has shown the information regarding the

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manufacturing and the service organization. On the other hand, the second article has given the
information by taking consideration of SMEs of Egypt and the internationalization process of
those SMEs (AbdelKhalik and Ashraf 6). It has been cleared from the analysis of both articles
that the main focus of both researchers on the cost leadership, differentiation,and focus
conceptualization. However, both papers have the same approach but the way of description is
entirely different from each other.
In the context of the differences of both articles, it has been found that the structure of making
research is entirely different in both researchers. The first article has focused on the factors that
affect the internationalization on the other hand other article has focused on the two countries
Egypt and Peru. This article described the culture difference and its impact on the performance
of the organization. It has been found that the main concern of the first article is on the new
construction that can be more attractive in explaining the management behavior. It has been
found that there is a need for changed research approaches in order to contrast and compare the
practices of diverse people (AbdelKhalik and Ashraf 5). There is one more different in both
articles in the context of the proposed topic. One article has described the information regarding
the SMEs in which banks and manufacturing organizations are considered while another
organization is focused on the strategy and performance of the overall organization of Egypt and
Peru.
Real Life Situations
Both types of research have been completed with core research by taking consideration of the
Egypt business. In the context of the real-life situation, it has been found that both types of
research can be used because the description regarding the internationalization process has been

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given in the article that would be helpful for taking initiative in starting the new business at the
global level (AbdelKhalik and Ashraf 8). For instance, An Egypt business wants to expand its
business globally in such condition, both articles will be supported for the same. The discussion
in the first article is related to the competitive strategy and emerging nations in which the paper
is tried to reduce the gap between the competitive strategy and the organizational performance in
enhancing nations. The finding of this research paper is supported to the differentiation, cost
leadership and focus strategy which are the major part of the business strategy for the nation in
order to expand the business at the global level.
On the other hand, the next article has elaborated the overview of SMEs in Egypt in which
micro, small, medium and large organizations. In a real-life scenario, this article will be
supported in defining the issues at the time of expanding the business. It will be helpful for
companies to understand through this journal article that the economy of Egypt is entirely based
on the small and medium enterprises in the form of the emerging economy that can develop the
specific industries within the range of the global level.

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References
AbdelKhalik, Islam and Seifeldin, Ashraf. “Factors Influence the internationalization process in
emerging economies: The case of the Egyptian SMEs”. The British Academy of Management
(2014) (BAM).1-8.
Parnell, John A. "Competitive strategy orientation in Egypt and Peru." African Journal of
Business Management 5.14 (2011): 5489-5499.