Elevator Pitches and Case Discussions: Management and Value Conflicts

This assignment presents a comprehensive analysis of elevator pitches and case discussions, focusing on key management theories and strategies. It includes elevator pitches for topics such as the relevance of planning and customer retention strategies. The case discussions cover conflicting values within organizations, offering advice on conflict resolution and highlighting essential management competencies for leaders in a VUCA (Volatile, Uncertain, Complex, Ambiguous) world. Specific examples from companies like Typware AG and Parivar are used to illustrate these concepts, addressing issues like strategic human resource management, organizational culture, and the importance of innovation and employee motivation. Desklib provides access to this and other solved assignments to aid students in their studies.

Assessment 3
Elevator pitches and case discussions
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Contents
PART: A ELEVATOR PITCHES...................................................................................................3
Elevator pitch for Topic: 6 - is planning dead?...........................................................................3
Elevator pitch for Topic 7 - Walking both sides of the street......................................................4
PART: B Case discussion activity...................................................................................................5
Case discussion activity for topic: 9............................................................................................5
Case study activity for topic: 8....................................................................................................8
References......................................................................................................................................11
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PART: A ELEVATOR PITCHES
Elevator pitch for Topic: 6 - is planning dead?
The management theories and concept are imperative to the success of the business. The
concepts relay work in the realistic situations when the organization needs to plan and
accomplish its goals and objectives in an organized and successful manner. Planning is really
essential as it regulates the other functions of the management. The concepts related to planning
helps in the development of organizational policies and rules. The effective concept of planning
helps in improving the procedures conducted in an organization. The concepts and theories of
planning align with current technological changes. These concepts make the organization more
competitive and viable. Planning concepts brings a significant change in the business
environment and helps the leaders to develop a better insight into developing the business.
Management theories and concept clearly states that planning is vital for the business
environment.
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Elevator pitch for Topic 7 - Walking both sides of the street
It is significant for the organisations to get the attraction of the new customers as well as retain
the loyal customers in order to gain the competitive advantage in the market. Companies aim at
establishing its position and holding the largest market share as compared to that of the
competitors. For the purpose of the same, effective marketing strategies are required to be
implemented. When the customers are not responding to the price matching strategy adopted by
the company, it is imperative to apply new and innovative techniques to gain the desired
attention of customers. The company can go for another option that is a great lead magnet.
Through great lead magnet, issues and concerns of the focused customers are targeted solutions
are presented accordingly. This strategy helps an organisation to gain the confidence of its
customers back and establish a strong customer base.
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PART: B Case discussion activity
Case discussion activity for the topic: 9
What are conflicting values evident in this case?
There can be a different type of conflicting case that can be elevated the given case study.
Typware AG is suffering from the different conflicting situations that are impacting on the
effective management of the people that are working in this organisation. There is a situation in
which there is not a strategic management of the people that are working in this organisation.
There are ethical and legal issues that are accomplished in this organisation. The officials are
working in this organisation not able to form good Industrial Relations that can provide a
competitive advantage to this organisation (Hoch & Dulebohn, 2013). Employees are the Assets
of this organisation. Therefore this organisation is not able to optimise the competitive advantage
from its competitors because of ineffective management of the people that are working in this
organisation. There is the need for effective management of employees of the organisation. This
will result in good functioning and working of this organisation.
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2 What advice would you give Renate Schmidt about a way forward that resolves the
values conflict?
The accomplishment of strategic human resource management can be done by Renate Schmidt
for resolving the value conflict that occurs in this organisation. There can be a different type of
steps that can be followed by this organisation that will definitely resolve the conflict. The
strategies can be developed by Typware AG so that the effective management of the people that
are working in this organisation can be accomplished. They can be a different conflict that can
occur in this organisation between the employees of this organisation. This can be resolved by
one to one conversation between the employees. This can be accomplished by the Human
Resource Department of Typware AG. It can also be chat with that all the health and safety
measures are taken by this organisation or not (Hoch, J.E. and Dulebohn, J.H., 2013). The
recruitment of those people can be accomplished by this organisation that can provide an
industrial competitive advantage for this organisation. The effective management of the diversity
can be accomplished by this organisation in the organisation. This will help in articulating the
conflicts that used to be accomplished on the basis of diversity (Dries, 2013). It is regularly
checked by the Human Resource Department of this organisation that partiality not to be
followed in this organisation for the effective management of the people that are working in this
organisation.
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3 What management competencies do you believe this case highlights that are important
for the 21st-century leader-manager in VUCA world?
It is the VUCA world and it is very necessary that there should be good management
competencies that can be there in leaders and managers of Typware AG. The managers and the
leaders should develop those Strategies for the organisation set can bring substantial
development in the organisation. The implementation of the equal opportunities for the
employees of the organisation can be provided by the leaders and managers of this organisation.
This makes the employees motivated to work for the organisation in an efficient manner. This
will lead the employees of this organisation took think different functioning of this organisation
in an innovative Manner. Strategies for developing a product is in the way that can provide a
unique feature to the product that can provide a competitive advantage to the organisations.
Typware AG is the focus and the development of the software that can be unique in nature
(Daley, 2012). This will definitely provide a competitive advantage to this organisation.
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Case study activity for the topic: 8
As per the case study of Parivar, a dilemma is facing in relation to an inappropriate management
problem. The negative or bad culture in an association is also making an impact on his
performance and also affecting on his mind. There are some of the questions that are being
answered in reference to the case study.
1. What are conflicting values evident in this case?
Culture is being made from various assumptions as well as values in regards with how an
individual will be treated in an organisation and how good relations will be made with external
parties like agencies of government, suppliers and customers. As per the case study, it has been
visible that main barrier to operate in the dynamic environment and to make execution of the
strategy is culture. It is necessary to make choices between the love culture and money culture
(Mohr et. al., 2012). The Parivar, which is a Chennai-based IT services company is facing the
contemporary challenges that are entrepreneurship and innovation along with its relation to
managerial aspects of the business.
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2. What advice would you give Indira Pandit and Sudhir Gupta about a way forward
that resolves the values conflict?
There are several things that must be done by Sudhir Gupta and Indira Pandit in order to solve
the problems in relation to the culture of an organisation. The good culture at the place of work is
one of the essential things that must be there so as to increase productivity among employees.
There are various solutions that must be carried out so as to have a good organisational culture
(Carlström & Ekman, 2012). There must be the development of a love culture in a company and
the equal and fair pay should be provided to employees without making differentiation among
sex, age, gender, race etc. Culture must also be shaped in a VUCA environment. Values are
being considered as main part of conceptualisation in the formation of a culture.
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3. What management competencies do you believe this case highlights that are
important for the 21stcentury leader-manager in VUCA world?
There are various competencies of management that must be made in VUCA world for the leader
as well as a manager. There must be innovation orientation and it should be linked with the
culture of an organisation so that there will no sort of issues in a company. The generation of the
link will be done through the formation of various strategies for the success of a company
(Green, 2012). Several principles must also be developed so as to have a positive culture in an
organisation. Time to time motivational events must also be done that will support in developing
a good organisational culture. Continuous gathering or meeting with employees is another thing
which will support in resolving various problems which employees are having. The
characteristics should be addressed and should be mapped into own reality. The behaviours and
activities of the manager should be addressed in order to look to cultivate the culture of choices.
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References
•Carlström, E. D., & Ekman, I. (2012). Organisational culture and change: implementin person-
centred care. Journal of health organization and management, 26(2), 175-191.
•Daley, D.M. (2012). Strategic human resources management. Public Personnel Management,
pp.120-125.
•Dries, N. (2013). The psychology of talent management: A review and research agenda. Human
Resource Management Review, 23(4), pp.272-285.
•Green, T. J. (2012). TQM and organisational culture: how do they link?. Total Quality
Management & Business Excellence, 23(2), 141-157.
•Hoch, J.E. and Dulebohn, J.H. (2013). Shared leadership in enterprise resource planning and
human resource management system implementation. Human Resource Management Review,
23(1), pp.114-125.
•Mohr, D. C., Young, G. J., & Burgess Jr, J. F. (2012). Employee turnover and operational
performance: The moderating effect of group‐oriented organisational culture. Human Resource
Management Journal, 22(2), 216-233.
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