Analyzing Employee Attitude and Its Impact on Organizational Behavior

This report delves into the crucial role of employee attitude in shaping organizational behavior. It explores the significance of employee attitudes, differentiating them from behaviors and highlighting their impact on workplace dynamics. The report examines the influence of positive employee attitudes on motivation, engagement, and customer service, while also addressing the implications of negative attitudes. It discusses various motivational theories, including Maslow's hierarchy of needs and Hertzberg's two-factor theory, to understand how to enhance employee satisfaction. The report further analyzes the impact of employee attitudes on organizational relationships and suggests measures to improve job satisfaction and foster a positive work environment. The conclusion emphasizes the importance of maintaining positive employee attitudes to achieve organizational success.

Running head: HUMAN RESOURCE MANAGEMENT
Human resource management
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Executive summary
The aim of this report is to discuss about the impact of employee attitude on the organizational
behavior. Moreover, influence of the job satisfaction of the employees are also been discussed in
this report. Various models and theories related to the employee motivation and organizational
behavior had also been discussed in this report. This report concludes that, enhancement of the
job satisfaction of the employees in the organization will help to promote positive employee
attitude. This is due to the reason that, the more satisfied will be the employees in their
workplace, the more positive will be their attitude towards the internal and external stakeholders.
Different measures to enhance the job satisfaction of the employees are also being discussed in
this report, which will help the organizations to promote the positive employee behavior.

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Table of Contents
Introduction......................................................................................................................................3
Importance of employee attitude.....................................................................................................4
Impact of employee attitude on organizational behavior................................................................4
Impact of employee attitude in enhancing the level of motivation.................................................5
Maslow’s theory of motivation....................................................................................................6
Hertzberg’s two factor theory......................................................................................................8
Impact of employee attitude on organizational relationship............................................................9
Implication of negative employee attitude......................................................................................9
Measures to enhance the job satisfaction of the employees..........................................................10
Conclusion.....................................................................................................................................11
Reference.......................................................................................................................................13

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Introduction
One of the key factors that should be maintained for the contemporary business
organizations is to enhance the effective working environment (Murrell 2012). This is important
in the current business scenario due to the fact that, the more motivated will be the employees,
the more productive and effective will they be in their workplace. Contemporary business
organizations have to enhance and maintain the motivation level of the employees in order to
gain the maximum productivity and effectiveness from them, which will in turn help to gain
competitive advantages in the market. However, there are various measures that can be initiated
to enhance the motivation of the employees in their workplace (Lazaroiu 2015). One of the
prominent measures that can be initiated is maintaining the attitudes of the employees along with
enhancing their job satisfaction in the workplace. Attitude of the employees should be well
maintained and enhanced in order to create a positive image about the workplace to them. The
more will be the positive attitude of the employees, the more will be the effectiveness of the
workplace along with having more effective customer service.
This report will discuss about the importance of enhancing the attitude of the employees
along with maintaining the job satisfaction of them for the contemporary business organizations.
Moreover, various models and theories related to the employee motivation and organizational
behavior will also be discussed in this report. Critical analysis will be incorporated in this report
in order to measure the opinions of different authors in view to the employee satisfaction and
attitude in the organization and how it can help in enhancing the organizational behavior.

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Importance of employee attitude
As discussed earlier in this report, it is important for the business organizations to
enhance the attitude of their employees in order to maintain the effective working environment
(Dalal et al. 2012). However, one of the most prominent mistakes being done by the human
resource manager in the contemporary business organizations is confusing the employee attitude
with the employee behavior. However, the two concepts are different and will have different
impact on the organizational behavior. Employee attitude refers to the feeling of the employees
in their workplace and towards their colleagues, superiors, subordinates and the customers.
Thus, attitude of the employees is important to determine their effectiveness in the
workplace. Moreover, it is important for the organizations to initiate various measures in order to
create positive attitude among the employees. This is important for the contemporary business
organizations due to the reason that, in the current business scenario, competition in every
business sector is more intense and thus, it is important for them to maintain the level of
customer satisfaction (Jahanshani et al. 2014). The more positive will be the employee attitude in
the organization, the more will be the level of customer service being provided. Thus, customer
loyalty and satisfaction level will get increased.
Impact of employee attitude on organizational behavior
As discussed earlier in this report, determination of the employee attitude is having
positive as well as negative implications on the organizational behavior. There are various
theories that are being stated in order to identify the extent of implications of the employee
attitude. One of the key theories is the emotional intelligence theory (Sadri 2012). According to
this theory, it is the individual intelligence of the employees that enable them to apply their skills

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and expertise effectively in accomplishing their organizational roles. Moreover, emotional
intelligence refers to the ability of the employees to determine and identify the feeling of their
organizational counterparts and accomplishing their job roles accordingly. Thus, effective
initiation of this theory helps the employees in enhancing their effectiveness in working as a
team. Thus, the teamwork will also get enhanced due to the implementation of this theory.
According to Khalili (2012), emotional intelligence of the employees is having great
importance for the business organizations. This is due to the reason that, the more will be the
emotional intelligence of the employees, the more will be the effectiveness of them in using their
personal skills and expertise in meeting the organizational challenges. Thus, the business
organizations will gain competitive advantages from the having the access to the diversified
skills of the employees.
Impact of employee attitude in enhancing the level of motivation
Determination of attitude of the employees also has implications on enhancing the level
of motivation of the employees in their workplace. This is due to the reason that, the concept of
employee motivation is directly related to the attitude of the employees in the organization
(Dobre 2013). The more motivated will be the employees in their workplace, the more will be
the probability of positive attitude of the employees. As being stated by Robertson, Jansen Birch
and Cooper (2012), the more motivated will be the employees in their workplace, the more
engaged they will be in their respective job profiles. According to the authors, this is due to the
reason that, if the employees are being motivated enough in their workplace, then the
organizational citizenship of the employees will also get increased. They will feel more engaged
in the workplace and will be more positive towards their organizations. Thus, the working

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environment of the organization will get enhanced, which will in turn enhance the image and
reputation of the organization in the market.
According to Fernandez and Moldogaziev (2013), positive attitude of the employees
determines the level of the performance of them. This is due to the reason that, employees having
the positive attitude in the organization will have more effectiveness in dealing with the internal
challenges in the organization along with dealing effectively with the customers. This helps in
enhancing the teamwork in the organization. The authors have also stated that, positive attitude
among the employees also helps in enhancing the bonding among the internal stakeholders.
Thus, the more will the bonding among the employees, the more will be the mutual
understanding in the internal management.
Maslow’s theory of motivation
Figure: 1
Maslow’s hierarchy of need

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As discussed in the above sections, it is important for the business organizations to ensure
the motivation level of the employees in order to enhance their positive attitude in the
organizations. Thus, in order to enhance the level of motivation of the employees, there are
various motivation theories that are being stated by different authors should be implemented.
One of the prominent motivational theories is the Maslow’s need theory (Maslow 2013).
According to this theory, there are various steps that should be initiated by the business
organizations in order to motivate the employees. According to this theory, the basic needs for
motivating the employees are air, water, shelter and clothing (Taormina and Gao 2013). These
needs should be provided by the organization to their employees in order to ensure the healthy
working environment. Effective fulfillment of these needs will motivate the employees to
enhance their productivity in their workplace.
However, apart from these basic needs, there are various needs of the employees, which
should be fulfilled by the organization. This theory states the safety needs as the next step, which
should be provided to the employees. Safety needs refer to the security and health of the
employees in their workplace. It is the responsibility of the senior level management to ensure
the workplace safety and health for the employees. This will motivate the employees in
enhancing their job satisfaction (Wong and Laschinger 2013). The next step in this theory is the
social needs, which refers to the initiation of the bonding, mutual understanding and cooperation
among the employees in the organization. This will enable the employees to enhance their
attitude toward other internal stakeholders.
The next step refers to the esteem needs, which refers to the recognition and respect of
the employees in the organization. This step is much important due to the reason that, in the
current business scenario, recognition of the employees in the organization is important due to

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the reason that, the more recognized will be the employees for their work by their superiors, the
more motivated they will be to enhance their productivity and effectiveness in their workplace.
The last need is the self actualization need. According to this need, the employees should be
provided proper position in the organization along involving them in the decision making
process. This will enable the employees to feel their importance in the organization along with
being more involved and engaged. Thus, fulfillment of this need will help the organizations to
enhance the level of engagement of the employees in the organization, which will in turn ensure
the positive attitude of the employees.
Hertzberg’s two factor theory
Another motivational theory that is equally effective as the Maslow’s need theory is the
Hertzberg’s two factor theory. According to this theory, there are mainly two factors that should
be maintained by the organizations in order to determine the rate of motivation for the employees
(Yusoff, Kian and Idris 2013). One of the factors is the motivators, which refers to the
enhancement of the further motivation of the employees. This factor includes the recognition of
the employees in their workplace, growth and promotion in the organization along with having
more responsibility in the organization. These factors are not the basic factors that should be
provided by the organizations but the extra benefits that are being provided to them in order to
motivate them.
On the other hand, another factor that is being mentioned in this theory is the hygiene
factors. These factors are the basic factors that should be provided by the business organizations
in order to prevent the origination of the dissatisfaction of the employees (Pegler 2012).
According to this theory, fulfillment of these factors including the payments and perquisites,
working conditions and organizational rules and regulations should be effective in order prevent

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the dissatisfaction among the employees. Thus, initiation of this theory will help the business
organizations in initiating various measures in motivating the employees along with enhancing
their attitude in the organization.
Impact of employee attitude on organizational relationship
Enhancement of the employee attitude helps in maintaining the organizational
relationship among the internal stakeholders. This is due to the reason that, the more positive will
be the attitude of the employees towards their colleagues and superiors, the more effective will
be the relationship between the employees and the managerial levels. The leadership factors are
being effectively communicated and being followed by the employees. According to Shin,
Taylor and Seo (2012), there is direct relationship between the employee attitude and
organizational behavior. This is due to the fact that, if the attitude of the employees is positive
then, they will possess more favorable behavior towards the decision being taken by the senior
level management. Thus, the organizational structure and effectiveness can be effectively
maintained.
Implication of negative employee attitude
Apart from the above discussed theories about the implications of the positive implication
of the employee attitude, there are negative implications also, which have to be faced by the
business organizations. This is due to the reason that, if the attitude of the employees is negative
and not favorable, then there are various implications that will be faced by the organizations.
One of the key implications that will be faced by the business organizations is the reduction in
the quality of the customer service (Jhandir 2012). This is due to the reason that, if the
employees are having negative attitude in the organization, then they will also show their

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negative behavior towards the customers also. Thus, this will lead to the reduction in the level of
the satisfaction and loyalty of the customers towards the organizations. Moreover, it will make
the organizations to gather negative image in the market.
According to Alfes, Shantz, Truss and Soane (2013), if the relationship between the
employees and the higher level management is negative, then it will lead to the unfavorable
attitude of the employees. This is due to the fact that, due to the reason of negative relationship
between the internal stakeholders, employees will have negative impression about their
superiors. Thus, there will be less chance of mutual understanding and cooperation among the
internal stakeholders in the organization.
Measures to enhance the job satisfaction of the employees
 Involving the employees in the decision making process of the organization will help to
enhance the job satisfaction of the employees (Green 2012). This is due to the reason
that, the more involved will be the employees in their organization, the more important
they will feel in their workplace. This will enhance the job satisfaction for the employees.
 Initiation of the job rotation in the organization will also help the employees to enhance
their job satisfaction in their workplace (Otto and Scholl 2013). Job rotation refers to the
concept of allocating different job profiles in a rotational format in the organization. This
will help the organization to reduce the monotonous nature of the employees by doing
similar task. Thus, the more rotational job will be provided to the employees, the more
they will be satisfied in their workplace.
 Initiation of job division will also help the organizations to enhance the level of job
satisfaction of the employees. Job division refers to the classification of a particular job

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among different employees. This will reduce the work burden from the particular
employee and will motivate to have effective team work in accomplishing the task. Thus,
initiation of the job rotation will help the organization to motivate the employees in
enhancing their effectiveness. Moreover, the less will be the burden on the employees,
the more will be the motivation in the workplace.
 Effective communication among the internal stakeholders will also help in enhancing the
job satisfaction of the employees. This is due to the reason that, the more effective will be
the communication among the internal stakeholders, the more effective will be the
determination of the requirement of the employees (Shockley-Zalabak 2014). Thus, if the
requirement of the employees can be effectively fulfilled, then the motivation and
satisfaction of the employees will get increased. Moreover, initiation of the effective
communication will also enable the employees to have the clear idea about the vision of
the upper level management.
Conclusion
Thus, it can be concluded that, enhancement of the job satisfaction of the employees in
the organization will help to promote positive employee attitude. This is due to the reason that,
the more satisfied will be the employees in their workplace, the more positive will be their
attitude towards the internal and external stakeholders. In addition, this report also discussed
about the various implications of the employee attitude for the business organizations. It is being
identified that, employee attitude can have both positive as well as negative impact for the
organization. Various motivational theories are also been discussed in order to identify the
process of enhancing the employee motivation in the organization. Different measures to