Motivational Theories Impact on Employee Engagement at Tesco Ireland

This Master's thesis, submitted to the National College of Ireland in August 2020, investigates the application of motivational theories in the workplace and their effect on employee engagement, using Tesco Ireland as a case study. The research employs a quantitative approach, utilizing SPSS software, descriptive, and inferential statistics, specifically regression analysis, to examine the relationship between workplace motivation and employee engagement. The findings reveal a significant connection between motivational theories and employee engagement, highlighting the impact of both intrinsic and extrinsic factors on productivity. The study emphasizes that deficiencies in any aspect of employee motivation can negatively affect engagement and recommends periodic reviews of employee rewards and benefits to boost motivation. The thesis includes a literature review of key motivational theories like Maslow's Hierarchy of Needs, Herzberg's Two-Factor Theory, Vroom's Expectancy Theory, Adam's Equity Theory, and the Porter-Lawler Model, alongside detailed data analysis, findings, and recommendations for further research, all contributing to a comprehensive understanding of employee motivation within the retail sector.