Analysis of Intrinsic and Extrinsic Motivation at Coles Supermarket

This report provides a comprehensive analysis of intrinsic and extrinsic motivation within Coles Supermarket. It begins by defining and differentiating between these two motivational factors, highlighting their impact on employee performance and engagement. The report then delves into relevant motivational theories, including Maslow's Hierarchy of Needs, Herzberg's Two-Factor Theory, and McClelland's Theory of Needs, explaining how these theories can be applied to motivate employees effectively. The application of these theories within the context of Coles Supermarket is discussed, examining the strengths and weaknesses of the company's current motivational strategies. Finally, the report concludes with recommendations for Coles to improve its employee motivation practices, ensuring a more engaged and productive workforce. The report emphasizes the importance of understanding employee needs and tailoring motivational approaches accordingly to foster a positive and high-performing work environment.