Employee Retention Analysis: Wyndham Hotels and Resorts Case Study

This research report examines the critical importance of employee retention in achieving higher productivity and performance within organizations, using Wyndham Hotels and Resorts as a case study. The report begins with an introduction outlining the significance of employee retention in the competitive hospitality industry, emphasizing its role in maintaining a skilled workforce and enhancing operational efficiency. It explores the background and scope of the research, highlighting the benefits of employee retention for business growth and development, and sets out the research aims, objectives, and questions. The literature review delves into the concept of employee retention in the hospitality industry, drawing on various sources to define employee retention and its impact on organizational success. It further explores the significance of employee retention on increasing performance and productivity within Wyndham Hotels and Resorts, including the positive impact on work relationships and recruitment. The report also identifies the strategies employed by Wyndham Hotels and Resorts to improve employee retention rates, such as onboarding programs, effective pay structures, and compensation packages. Finally, the research methodology outlines the qualitative approach, research philosophy, and design used to gather and analyze data, providing a comprehensive framework for understanding the dynamics of employee retention within the context of the hospitality sector.

Research Project

Table of Contents
TITLE: ............................................................................................................................................1
Chapter 1: Introduction ...................................................................................................................1
Chapter 2: Literature Review ..........................................................................................................4
Chapter 3: Research Methodology ..................................................................................................7
Chapter 4: Data Findings, Analysis and Discussion........................................................................9
Chapter 5: Conclusion, Recommendations and anticipated Limitations.......................................20
REFERENCES..............................................................................................................................21
Appendix .......................................................................................................................................22

TITLE:
Importance of employee retention in achieving higher productivity and performance of an
organisation. A case study on Wyndham Hotels and Resorts.
Chapter 1: Introduction
Overview of the Research
Employee retention is considered as one of the most imperative aspect of an organisation,
thus in this enterprise environment rivalry within commercial centre is so high and organisations
are effectively focused over retaining employees for extended attempt of organisational
functions. Employee retention is the key focus of an organisation as employees are the key
source of a business, However the development and prosperity of an organisational concern is
depend over the contribution of employees at work place. The key task performed by the HRM
department is to support the working environment of a business through retaining employees at
work place. However, the HRM department is concern over recruiting talented workforces for
the purpose of increasing the operations and functions at wider level. Thus the higher authority
and management of a firm is focuses over strengthen their workforces by retaining talented and
experience staff members. A proper retention strategy is applied by the business for the purpose
of retaining talented people at work place. Wyndham Hotels and Resorts is the selected system
for this specific exploration work, it is an international hotel and resort chain and deals in
hospitality sector. The key motive of the firm is to enhancing the sustainability of workers at
work place by retaining them for long time.
Background of the Research
The study is supported through the analysis of the significance of workers possession in
attaining higher productivity and performance of an organisation. Employee retention is
determined as the cognitive operation in that organisational workers are motivated to stay stable
through the business for long duration for the purpose of attainment of long term future growth.
Employee retention is effective for a business to conduct effective operations by the guidance
and assistance of expertise knowledge, along with this employee retention also create value for
the firm in developing the activities and functions of a firm within commercial centre. Wyndham
Hotels and Resorts is a worldwide hotel and resort chain which is stated in the United States. The
company conduct its operations from its headquarter which is stated in Parsippany-Trony Hills,
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New Jersey, United states. The company has attained benefits from the different of operations of
its forms the company has operated from different locations mainly from China Canada Mexico
Colombia Germany UK Caribbean Indonesia and margarita island in Venezuela. The company
was founded in the year of 1981 by the potential efforts of the Trammell crow The company has
also covers around now 9157 locations across 20 countries the company also having its Bhai
brand image by the execution of its qualitative operations the primary consideration of the firm is
to retaining employees for a long time for the purpose of providing effective benefits to their
users as old employs are more reliable in providing effective offerings to the customers rather
than the new employs.
Scope of the Research
The investigation into practical action is depend on the importance of employee tension
over the developing performance and operations of an organisation that is in hospitality sector
employer attention is a major concern because the major Focus in this industry is based on the
qualitative performance and employs who are trained and experienced are more reliable in
offering effective services to the others, thus the investigation has wide scope and it is effective
for individual students and researcher in the manner of enhancement of their skills and ability
regarding the similar area of study. This investigation is mainly executed for the individual
curiosity of researcher as investigator wants to explore the topic and analyse the issue in
effective manner with the help of accumulation of relevant and reliable information the study
also create benefits for the learners who are also having interest towards the similar sphere of the
work. The scope of the specific investigation is wide As it is effective in development of
knowledge base regarding the management issue does employee retention is a major issue of
Management which provides an appropriate vision two words resolving the issue in effective
manner.
Research Aim
To analyse the importance of employee retention in achieving higher productivity and
performance of an organisation. A case study on Wyndham Hotels and Resorts.
Research Objectives
 To understand the concept of employee retention in Hospitality industry.
 To determine the significance of employee retention over increasing performance and
productivity of Wyndham Hotels and Resorts.
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 To ascertain the ways that are opt by Wyndham Hotels and Resorts in increase rate of
employee retention.
Research Questions
 What is the concept of employee retention in Hospitality industry?
 What are the key significance of employee retention over increasing performance and
productivity of Wyndham Hotels and Resorts? What ways are opt by Wyndham Hotels and Resorts in increase rate of employee
retention?
Gantt Chart
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Chapter 2: Literature Review
The concept of employee retention in Hospitality industry.
As per the views expressed by Margaret Rouse, 2018, Employed retention is considered as a
key aspect of an organisational operations, thus The primary goal of an organisation is to keep
and talented staff and reducing extra turnover by fostering of assistive work place environment
as to promote engagement of employs by showing appreciation to words their work. In another
words employs the tension is also referred as a strategy or ability of a business to retain its
talented workforce is and has maintained a lower tone over. Business is able to achieve this
through starting various employs retention programmes. Employees are the key source of
business And development and prosperity of an organisation is depend over the higher
contribution of employees to watch the operation and functions conducted by firm. In hospitality
sector employs are the key consideration as the operations of the hospitality sectors are based on
the contribution level of employs and the key consideration of organisation related to hospitality
industry is to retaining employees for the wider execution of organisational activities through
providing them effective pay, Appropriate work schedule facility, effective job roles etc. This
modern business environment competition with in hospitality industry is so high as organisations
are widely concern over retaining talent it stops for the purpose of providing higher competitive
edge to their rivals. Moreover it is also required for a form to treat and there are talented
workforce is for using their potential in improvising the operations of firm at higher level.
The significance of employee retention over increasing performance and productivity of
Wyndham Hotels and Resorts.
According to the views expressed by Ben Hoffman, 2018, Important things first as an
incredibly essential aspect Mainly in the situations of tough times those companies are required
to be constantly looking for ways to improvise their retention rates moreover this is also
beneficial for the firm in attending higher growth and success at market place. High employee
turnover is a massive issue for an organisation Thus lower retention levels cause issues for the
firm as organisations are liable to put effort’s in hiring new work forces at the place of the old
ones just to maintain the operations and productivity is of the firm. Wyndham Hotel and Resort
Rates at the wider scale and the primary obligation of the firm is to gratifying the inevitably and
deprivation of buyers by providing them suitable products and facilities. There are multiple
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importance of employs the tension over the increasing performance and productivity of hotel
some are associated as below:
Encourage positive work relationship: This is the key benefit attained by the retention of
employs those people who are old at work place are very much concern regarding the operations
of the firm and are also having good relationship with each other this may create value in
execution of operations with proper collaboration and coordination a positive work relationship
is effective in success of business by achievement of organisational aims and objectivists.
Recruitment enhancement: higher retention of employees are very much effective in hiring
people at lower cost and retain them for long run off operations those employs are the key source
of farm and the primary obligation of the management of the firm is to focus is over retention of
employs as to attaining long-term benefits.
The ways that are opt by Wyndham Hotels and Resorts in increase rate of employee retention.
As per the opinion expressed by Robert Half, 2018, n today’s Modern business environment
the key need of every size of organisation is to exploding the rate of employee Retention over
the work place environment for the purpose of proportionate maturation and development within
commercial centre. Wyndham Hotel and Resort is a large international hotel and restaurant
chain which mainly deals in higher quality and services and the potential consideration of the
firm is to gratifying the preferences of people by rendering them satisfactory products and
services to their potential customers and the major motive of the management of the firm is to
strengthen their workforce by retaining talented employees Over the workplace environment for
the purpose of effective attending customers their previous measures that are often by Wyndham
Hotel and Resort in respect of increasing the rate of Employee retention some ascensions are
described as under:
On boarding and orientation: This is the major source Which is widely off to buy cotton
industries as to attention of employees the organisation is Concern over providing on boarding an
orientation to the staff people in respect of making friends family are with the working
environment this also create value for the live in and I lies in their job role that are required to be
operated by them within working environment.
Effective pay: this is also an another key source of treatment of employs that organisations are
widely applying effective pay method As in this management ensure there in flies for gaining
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extra pay extra benefits that It is the factual in developing the stability and recognition of
employs at work place.
Compensation: this is also an effective tool which is widely opt by the hotel industry as the
company is providing compensation facility to the employees as it is also used as a strategic tool
For employee retention as it is effective in providing morning three benefits to the employs
which may result in long term sustainability of staff people.
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Chapter 3: Research Methodology
Research methodology recognized to be a well planned structure for conduct or
investigation. It includes abstraction reasoning of principles and tools that are related with
knowledge branch. Different components included in the research methodology given below:
Type of investigation- This is the key consideration of an investigation is to select the most
suitable tool for setting up an investigation in proper manner. It is a process that mainly used
together information for the purpose of making decision related to business in a effective
manner. The types are encompassed on two methods like qualitative and quantitative. Both
methods are effective in conducting an investigation. In this research, investigator used
qualitative method because it provide that theoretical data in a elaborated way about chosen area
of work.
Research Philosophy- it is explain as beliefs about their under that the information in respect to
a process needs to be collected analyzed or then applied. This section is basically based on two
aspects i.e interpritivism and positivism research philosophy. In order to conduct this
investigation researcher use interpretivism research philosophy because it helps in analysis the
opinions and view points of different authors related to particular subject area.
Research design- it is explained as framework of technique as well as methods which are
selected through an investigator to combine assorted elements of research in a discursive manner
so that investigation related issues can be handled in effective way. It gives an insight regarding
how to conduct an investigation with the help of using specific methodology. Descriptive,
experimental and exploratory are assorted types of investigation Design but among all the
Research Design research are used descriptive design because it provides the detailed
information about specific area for getting the positive conclusion.
Data Collection- it is explain as process of gathering measuring and analysis the accurate and
reliable data for an investigation by using standard validate techniques. It is a systematic plan of
action to assembling and analyzing data through different of the origin in respect to get complete
and also faithful image of curiosity place. the information collection enables an individual or a
company to answer research questions examine outcomes and make the predictions regarding
future probability as well as trends. Primary and secondary are two assorted types of Data
Aggregation method under this investigation researcher use primary method to develop a
questionnaire so that if 10 aware about the opinions and thoughts of respondents on the other
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hand secondary method of Information Accumulation has been exploited to conduct a literature
review by including opinions of authors and writers.
Sampling- It determines to a system that is basically utilized in measurable research under which
the quantity of perception are to be taken from population. In this approach used to select the
sample from original population which depend on sort of investigation that been performed
however comprises on simple random sampling. Non probabilistic and probabilistic are two
distinct kinds of sampling among both the inspecting strategy researcher select non-probabilistic
sampling technique by utilizing random sampling. With the assistance of this method, researcher
select 30 respondents and these respondents are the representatives of an association.
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Chapter 4: Data Findings, Analysis and Discussion
Q1) Are you aware about the concept of Employee Retention? Frequency
Yes 37
No 3
Q2) Do you think that employee retention is effective for the growth and
development of Hospitality Industry?
Frequency
Agree 38
Disagree 2
Q3) According to you retention of employee is appropriate in increasing
performance or productivity of Wyndham Hotels and Resorts?
Frequency
Yes 36
No 4
Q4) What are the importance of employee retention on the increasing
operations of Wyndham Hotels and Resorts?
Frequency
Encourage Positive Work Relationships 10
Recruitment Enhancement 12
Reduce training requirement 10
Increases Morale 8
Q5) What benefits are attained by Wyndham Hotels and Resorts through
retaining employees at work place?
Frequency
Save recruitment Cost 10
Increase in Internal growth 10
Enhancement of Loyalty 8
Performance and Productivity Maintenance 12
Q6) What measures are used by Wyndham Hotels and Resorts in increase Frequency
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employee retention at work place?
On-boarding and orientation 15
Employee compensation 10
Provide Unique Perks 8
Hire the Right Employees 7
Q7) Which sort of impact does employee retention have over the productivity
of Wyndham Hotels and Resorts?
Frequency
Positive 35
Negative 2
Neutral 3
Q8) What are the major factors that pushes an organisation in improving
employee retention?
Frequency
Rising Competition 12
Need of experience workforce 18
Improvement in Goodwill 10
Q9) What are the issues faced by Wyndham Hotels and Resorts due to less
employee retention?
Frequency
Less productivity 15
Demotivation among workforce 12
Decreasing employee loyalty 13
Q10) Recommend ways to Wyndham Hotels and Resorts for attaining higher
competitive edge by retaining employees at work place.
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