Google's Talent Management: Strategies for Employee Retention (Report)

This report provides an in-depth analysis of Google's talent management strategies. It begins with an introduction highlighting the importance of talent management and employee satisfaction, followed by the aims and objectives of the study, which include evaluating Google's strategies for managing and retaining talent. The research methodology outlines the qualitative research approach, inductive approach, and interpretivism philosophy employed, with data collected through primary and secondary methods from 30 Google employees. The data analysis utilizes thematic analysis. The report offers key recommendations for HR managers, focusing on organizational culture, employee satisfaction, and adaptation to change. The conclusion emphasizes the long-term benefits of effective talent management and the importance of a strong brand image and competitive salary in retaining talented employees. The report concludes with a list of relevant references.

Managing a Successful
Business Project

TABLE OF CONTENT
INTRODUCTION
AIMS AND OBJECTIVES
RESEARCH METHODOLOGY
DATA INTERPRETATION
CONCLUSION
REFERENCES

INTRODUCTION
Managing talent in the company is the most important thing for the company as
this involves the attracting of the employees by providing benefits to attract them
to stay longer in the company. for any company .
 The most important thing is to keep the employees happy and satisfied since the
time they come and till the time they leave the company (Mupepi, ed., 2017).
The present report is based on Google which is a company specialising in internet
related services and product and was founded by Larry Page and Sergey Bin in
1998.

Aim and objectives
Aim
“To evaluate the various strategies which assist the company in managing and retaining talent within the
organization for longer. A study on Google.”
Objectives
To develop an understanding relating to talent management strategies?
To analyse the various strategies used by Google in retaining employees within the company for a longer period
of time.
To examine the impact of the talent management strategies over the retention of the employees within the Google.
To recommend some of the strategies which assist the company in managing and implementing talent
management strategies in good and effective manner.

RESEARCH METHODLOGY
Type of methodology Methodology used
Research type Qualitative research type
Research approach Inductive approach
Research philosophy Interpretivism philosophy
Data collection Primary and secondary
methods
Sampling 30 employees of Google
Data analysis Thematic data analysis

DATA ANALYSIS

CONT.

CONT.

RECOMMENDATIONS
On the basis of above study, there are key suggestion for Hr manager related to
talent management so that company can effectively diversify its market share in
international market by fulfilling needs of employees as well as customers beyond
their expectancy level.
It has to work on structure and organisational culture so that employees are free and
more stress free to give their best for accomplishment of end goals. Manager
through improving culture can enhancing learning skills of employees and
motivated them to adapt changes and work effectively for growth and benefit of
organisation.

CONCLUSION
It can be concluded from above research that talent management is a long process
that need to be effectively implemented by Human resources management in order to
promote growth and success of firm for longer time frame.
 Google is huge organisation with number of employees so Hr manager through
continuously working on making employees satisfied and happy is able to motivate
them to put their best efforts for growth and success of organisation.
Strong brand image and competitive salary was one of the major factors that helped
in retaining talented employees as in recent trends individuals mostly like to work
with firm that appreciate their work.

REFERENCES
Poisat, P., Mey, M.R. and Sharp, G., 2018. Do talent management strategies influence the
psychological contract within a diverse environment?. SA Journal of Human Resource
Management, 16(1), pp.1-10.
van Zyl, E.S., Mathafena, R.B. and Ras, J., 2017. The development of a talent management
framework for the private sector. SA Journal of Human Resource Management, 15(1), pp.1-19.
Wang, X., Ren, A. and Liu, X., 2017, August. Researching on quantitative project management
plan and implementation method. In AIP Conference Proceedings (Vol. 1864, No. 1, p. 020176).
AIP Publishing LLC.
Zangirolami-Raimundo, J., Echeimberg, J.D.O. and Leone, C., 2018. Research methodology
topics: Cross-sectional studies. Journal of Human Growth and Development, 28(3), pp.356-360.