The Impact of Employee Turnover on Revenue: Ford vs. General Motors

This project proposal presents a quantitative research study examining the correlation between employee turnover and revenue in the context of Ford Motors and General Motors. The study aims to address the research question: Does employee turnover directly affect the revenue of the companies? The project delves into the conceptual framework of revenue and employee turnover, defining key terms and exploring their interdependencies. A comprehensive literature review provides theoretical and methodological contributions to the topic. The methodology section outlines data collection and analysis techniques. The project plan includes a Gantt chart to illustrate the timeline and key milestones. The research will comparatively analyze the impact of employee turnover on revenue for both Ford and GM, and identify any differences in asset vs. revenue and employee turnover vs. revenue. The research will be based on secondary data collected from the annual reports of both companies.