Analyzing Effective Employee Selection in ASDA: Retail Project

This research project analyzes the significance of effective employee selection within the retail sector, using ASDA as a case study. The project begins with an introduction outlining the research's aim, objectives, scope, and research questions. It then delves into the factors influencing research project selection, followed by a literature review of key references. The methodology chapter details the research philosophy (positivism and interpretivism), design (descriptive), strategy (qualitative and quantitative), and approach (deductive) used. Data collection methods, including surveys and interviews, are discussed. The project presents data findings, analysis, and a discussion of outcomes, followed by conclusions, recommendations, and limitations. The report also includes a questionnaire used for data collection and references for further reading. The study aims to understand various methods for assessing employee selection effectiveness, analyze the importance of effective employee selection at ASDA, and recommend strategies for improvement.

RESEARCH PROJECT

TABLE OF CONTENTS
Chapter 1: Introduction....................................................................................................................3
1.1 Possible Outline of research and specification......................................................................3
1.2 Factors contribute towards process research project selection.............................................4
1.4 Research Project specification..............................................................................................5
1.5 Aappropriate plan and procedures for the agreed research specification..............................6
Chapter 2: Literature Review...........................................................................................................8
1.3 Critical review of key references..........................................................................................8
Chapter 3: Research Methodology.................................................................................................10
2.1 Matching resources efficiently with research questions and Hypothesis............................10
2.2 Proposed research investigation in accordance with agreed specification..........................12
Chapter 4: Data Findings, Analysis and Discussion .....................................................................14
2.3 Collation of relevant data and statistics..............................................................................14
3.1 Research evaluation techniques..........................................................................................16
3.2 Interpretation and analysis of outcomes..............................................................................16
Chapter 5: Conclusion, Recommendations and anticipated Limitations.......................................18
3.3 Recommendation and Justification.....................................................................................18
4.1 Format and appropriate media for presentation of outcomes..............................................19
Covered in Poster......................................................................................................................19
REFERENCES..............................................................................................................................20
Books and Journals...................................................................................................................20

Chapter 1: Introduction
1.1 Possible Outline of research and specification
Background of the study
In this competitive business environment, highly qualified employees are required for
organisations in every industry who possess the capabilities to provide innovative for expansion
of business (Karim, Huda and Khan, 2012). Employees are considered as important asset of
business enterprise because they play important roles in providing continuous growth and
success of organisation in industry (Jehanzeb, Rasheed and Rasheed, 2013). In present scenario,
Companies are providing their major focus on selection of appropriate method through which
they will be able to select qualified employees at workplace. In retail sector, employer also
require a team that they can count to get the work done while they focus on other aspects. For
effective employee's selection, various methods are applied by manager through which they can
attract best and required talent for specific job position. It is considered as complex task that
needs to be performed by managers through appropriate planning and following the process in
order to achieve the desired potential employees at workplace.
In addition, there are various important functions are required to be accomplished by
employees at workplace which requires expertise and experience. For accomplishment of task
such as production, marketing, promotion, sales, operations and human resource's management,
there is major requirement of potential employees. However, implementation of effective process
will enable the enterprise to attain right person for specific job position at workplace. In present
scenario, researcher needs to carry out analysis on the significance of effective employee
selection on organisation in retail industry. For this, ASDA Stores Ltd. is taken in to
consideration by Scholar to carry out research in appropriate manner. It is British supermarket
retailer which is now having over 525 stores across the UK and has been a part of Walmart Since
1999. Company has employed almost 160000 employees and also have a well-deserved
reputation for being the best and continuous growing firm in industry.
Project Aim:
“To analyse the importance of effective employee selection on organization in retail
sector- A study on Asda PLC, UK”
Project Objectives:
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 To understand various method to assess effectiveness of employees’ selection in
accordance with retail sector enterprise.
 To analyse the importance of having effective employee selection at Asda stores Ltd.
 To analyses different methods that are used by organization in employee selection in
Asda stores Ltd. To recommend the strategies for improving the effectiveness of employees’ selection.
Project Scope:
The scope of this project is based on analysis of retail industry in wider context and
understand the effectiveness of process applied by manager in ASDA PLC for selection of
potential employees at workplace. Different methods and strategies will be applied to analyse
significance of effective employee selection in organisation.
Research questions
 What is the effectiveness of employee selection in accordance with retail sector?
 What is the role of employee selection in growth of ASDA in industry?
 What is the important of effective employee selection at ASDA stores Ltd?
1.2 Factors contribute towards process research project selection
Various important factors are there which contributes towards the process of selection of
research process such as:
Availability of data: It is an important and essential factor that affects and increases motivation
of scholar towards selection of research topic on analysing the importance effective employee
selection on organisation in retail sector. In this subject area, the data will be easily available and
along with the same efforts for which the qualitative data has been selected and extracted by
scholar. Moreover, the topic will be interesting and relevant data and information about the
subject matter will be easily available. The data has been gathered by taking primary source and
it has helped to effectively attain better results.
Specific area of interest: Scholar also has specific interest in this area or topic. In this research
project, it is essential for carry-out research in those areas in which he has interest. As the
researcher, has specific area of interest in the related subject matter. Thus, the factors will
contribute towards selection of research project eventually. For choosing this topic, interest has
been the main driving force. This is because selection of right candidate is required by company
so that it may be able to enhance its performance in the best way possible. Moreover, different
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methods are applied for assessing intelligence of employee. Hence, it increases interest to carry
out research quite effectually for attaiing fruitful results.
1.4 Research Project specification
Specification research project implies to the methods which have used by scholar
completion to analyse the importance of effective employee selection on business in retail sector
enterprise. It is also aims to attain high competitive skills and effectiveness for completion of
research project in appropriate manner (Smith, 2015) For accomplishment of aim and objectives
of research, it is also considered as effective for scholar to use an appropriate research
methodology. In relation to this, the specific research methodologies that will be used in present
study to carry out small scale research in retail industry is mentioned below:
 Research Philosophy: It is considered as belief of scholar in the way through which the
data related the topic will be collected. Research philosophy has been classified in
various types such as positivism, interpretivism, pragmatism and realism. In this research,
scholar will use positivism research philosophy because it helps in analysing theories and
methods for collection of relevant information related to research (Bauer, 2014).
 Research Design: It is the overall strategy which is applied by scholar for integration
research components in coherent and logical manner to ensure that research problems
will get accomplished (avin-baden and howell-major, 2013). It is mainly divided in to
two parts such as explanatory and descriptive. In this, descriptive research design will be
selected by scholar for completion of project. This allows the scholar to comprehend the
subject matter and eventually scholar will be able to answer the research questions in
appropriate manner.
 Research strategy: It is important plan that by which the scholar will be able to answer
the research questions and address the problems in appropriate manner. Research
strategy has been classified within two categories such as qualitative and quantitative
strategy (Humphries, 2017). In this research, scholar will intend to use combination of
both strategies to analyse both primary and secondary data in appropriate manner.
 Research Approach: This research approves are utilised for testing the important
assumptions and reliability of hypothesis. This research approaches have been classified
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within two categories such as inductive and deductive research appropriate manner. In
this study, scholar will utilize the deductive research approach for analysing and testing
the validity of assumptions.
 Data collection: It is also considered as process of gathering data from different sources,
methods and approaches. Significantly, there are two important methods of data
collection such as primary and secondary method. For collection of data on importance of
effective employee selection in organisation is considered as important for collection in
appropriate manner.
 Data analysis: Data collection is analysed as the process of gathering and collecting the
data through various important methods and the approaches for testing the validity of
assumptions.
1.5 Aappropriate plan and procedures for the agreed research specification.
Activiti
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Identifi
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Develo
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Data
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Forma
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Chapter 2: Literature Review
1.3 Critical review of key references
Methods to assess effectiveness of employee’s selection
According to Vasquez, (2014), employers in organisation will be able to analyse the
effectiveness of employees selected in the process for specific job by analysing its past
performance, skills and abilities to perform the job roles as well as responsibilities. In this
competitive era, employers focus on measuring skills and capabilities of employees at workplace
which enables them to perform job in appropriate manner. For managing employee's
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performance, company will be able to attain specific objectives for collection of data in
appropriate manner. High class selection of employees will enable scholar to attain different
participation and skills of employees at workplace
According to Bentley and et.al, (2012), performance appraisals of employees could be done by
manager for analysing of their effectiveness and past performance. It is considered as regular
review of employee’s job performance and the overall contribution toward organisation. In order
to analyse requirements, employees always measure effectiveness of its employees which helps
in organisation objectives.
Methods that are used by organization in employee selection
There are usually three methods of effective employee selection which are used by
organisation to attain potential talents at workplace as stated by Heizer, (2016).
General Mental ability: According to Arokiasamy, (2013), this approach is effective at
predicting the performance of employees in future in every type of job at all levels and in very
industry. It can be assessed by employees in variety of ways from 3 minutes’ paper and pencil
test like the wonderlic and other methods like online computer adaptive tests are also
organisation by organisation for selection of employees (Effective Employee Selection Methods,
2012). Through this, managers will be able to analyse the cognitive ability of employees which
is universally related to their performance across all jobs and appropriate levels from the
manufacturing to executive directing.
Structure interviews: BNS and HV, (2013) describes that behaviourally based interviews are
taken by manager in which applicants are asked a series of specific, predetermined, job related
questions through accomplishment of their responses are scored using detailed criteria. After
interview, employee rating is compared for determining their consistency or integrator reliability.
These will help the managers extremely at predicting individual's performance when it is applied
properly.
Situational judgemental test: Brinkmann (2014), Another important method which is used by
manager for effective employee selection which is commonly used by employers to measure the
ability of individual to deal with some specific situations at workplace. In this, applicants are
asked to select from alternatives to a variety of hypothetical situations which are relevant to the
target job. Through this, manager will analyse the areas of growth and development for newly
joined employees.
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Importance of having effective employee selection
According to Vaioleti, (2016), having good quality employees is the number one goal for every
employer. Selection of qualified employees enables manager to delegate responsibilities for
reducing the burden of work. Through development of job description and advertising in places
where they know manager will be able to attract people with appropriate set of skills in the first
step. It is also important identify what tasks manager needs employees to complete and whether
they capable of training them or not.
According to Brinkmann, (2014), Application of effective selection procedure and
method is important to raise competitive advantage of organisation against rivals. Potential
employees’ ca helps in growth of organisation in market. This also helps in establishing
confidence in knowing that manager have logically gone through a recruitment process and
selection of people based on predetermined matrix. All these benefits will have impact on
company's bottom line which illustrates how the essential the recruitment and selection process
is effective to an organisation's workforce and success of overall business. Recruitment and
selection of qualified employee directly influence the employee engagement as it helps in
determining behaviour and potential of employees through which they will get motivation at
workplace.
Chapter 3: Research Methodology
2.1 Matching resources efficiently with research questions and Hypothesis.
Questionnaire is formulated which is effectively used to match the resources with research
questionnaire and hypothesis. Survey is conducted by researcher through questionnaire.
Questionnaire
Name:
Age:
Designation:
1. Does ASDA apply appropriate and effective selection employee selection procedure?
(a) Strongly Agree
(b) Agree
(c) Disagree
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(d) Strongly disagree
2. Does ASDA have employee referral schemes?
(a) Yes
(b) No
(c) Not sure
3. Does ASDA conduct psychometric tests while selection of employees?
(a) Yes
(b) No
(c) Not sure
4. Do you feel that effective employee's selection has increase employee engagement at
workplace?
(a) Yes
(b) No
(c) Not sure
5. Which one is the most important method which is usually applied by ASDA for selection?
(a) General mental ability (GMA)
(b) Structured interviews
(c) Situational Judgemental Test
6. Does ASDA clear determine position objectives, requirements and specification in the
selection process?
(a) Yes
(b) NO
(c) Not sure
7. Does HR provide an appropriate pool of potential applicants?
(a) Yes
(b) NO
(c) Not sure
8. Which one is the most important basis of screening candidates?
(a) Interview outcomes
(b) Results of Psychometric test
(c) Rating of situational test
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9 Does the effective employee selection is important for ASDA?
(a) Yes
(b) No
(c) Not sure
10. Provide your suggestion for improvement in effective employee selection in ASDA.
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2.2 Proposed research investigation in accordance with agreed specification.
Research methodology consists of some specific strategies and techniques which are used
by scholar to accomplish the project in appropriate manner. These methods used to provide a
specific direct to research and achievement of relevant outcomes (Bauer, 2014). In this context,
scholar has utilized effective research methodologies to analyse the importance of effective
employee's selection in retail industry. Research has qualitative research by using various tools
and techniques for completion of research in appropriate manner.
Research Philosophy: It is the belief or the way in which data related to subject of research has
been collected, analysed and interpreted (Humphries, 2017). These research philosophies have
been classified in various categories such as Positivism, interpretivism, pragmatism and post
positivism.
In this research, scholar aims to evaluate significance of effective employee selection for retail
sector enterprise. Positivism philosophy is based on fact that actual or relevant data can only be
collected through interview and observation. It is used quantitative research, because it helps to
get statistical data and information. Interpretivism philosophy is based on naturalistic view and
integrated human interest in to study. Scholar in this research has used interpretivism philosophy
because it helps in collection of quantitative data to achieve aims and objectives.
Research Design: The purpose of research design is to provide a plan of research that permits
accurate assessment of cause and effect relationships between independent and depended
variable. Research design has classified in two groups such as exploratory and descriptive.
Further, exploratory design does not aim to explore specific aspects of research area and used to
accomplish quantitative research. As this study is qualitative in nature, descriptive research
design is used by scholar for completion of project because it is aimed at casting light on current
issues or problem through a process of data collection which enables researcher to determine the
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