Research Project: Employee Training, Development, and ASDA's Growth

This research project investigates the impact of employee training and development on organizational growth and success, with a specific focus on ASDA. The report begins with an overview of the research, outlining the background, aims, objectives, and research questions. Chapter 2 delves into a literature review, exploring the importance of staff training, the measures ASDA employs to enhance performance, and the relationship between training and organizational success. The methodology chapter details the type of investigation, research design, philosophy, approach, data sampling, and collection methods used. The core of the report, Chapter 4, presents the data analysis, followed by conclusions and recommendations in Chapter 5. The research highlights the significance of training in enhancing productivity, developing sales, and improving employee performance within ASDA. The methodology employed is qualitative, utilizing an inductive research approach with purposive sampling. The report concludes by emphasizing the crucial role of training in fostering organizational growth and success.

RESEARCH
PROJECT

Table of Contents
TITLE:.............................................................................................................................................5
CHAPTER 1: INTRODUCTION....................................................................................................5
Overview of the Research............................................................................................................5
Background of the Research........................................................................................................5
Research Aim...............................................................................................................................5
Research Objectives.....................................................................................................................6
Research Questions......................................................................................................................6
CHAPTER 2: LITERATURE REVIEW.........................................................................................7
Introduction..................................................................................................................................7
2.1The importance of staff training and development within ASDA..........................................7
2.2 The essential measures that are adopted by ASDA in respect to enhancing their
performance and productivity......................................................................................................8
2.3 The relationship between employees training or organisational growth and success...........8
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................9
Introduction..................................................................................................................................9
Type of Investigation...................................................................................................................9
Research Design..........................................................................................................................9
Research Philosophy..................................................................................................................10
Research Approach....................................................................................................................10
Data Sampling...........................................................................................................................10
Data Collection..........................................................................................................................10
CHAPTER 4: DATA ANALYSIS................................................................................................11
CHAPTER 5: CONCLUSION AND RECOMMENDATION.....................................................22
Conclusion.................................................................................................................................22

Recommendation.......................................................................................................................22
REFERENCES..............................................................................................................................23
APPENDIX....................................................................................................................................24

TITLE:
To ascertain the effectiveness of employees training and development on organisational
growth and success. A case study on ASDA.
CHAPTER 1: INTRODUCTION
Overview of the Research
Staff training can be described as the most essential part of each business organisation as
to developing performance and productivity if employees at work place. In today’s modern
world people are very much concern on consuming high quality products and services in respect
to satisfying their needs and wants. Small as well as large business organizations are concern on
providing satisfactory products and services in respect to attaining a higher position at market
place. ASDA is a chosen company for this particular research project and deals in high quality
food, cloths and electronic goods (Brewster and Hegewisch, 2017). The major focused area of
firm is to providing training session to their existing as well as new employees as to developing
their performance and working ability at work place. Training is essential for each employee as
to providing them proper induction function in respect to making familiar them with the
environment of firm.
Background of the Research
In this modern and competitive business era it is required for each business organisation
is to render effective training session as to developing the knowledge and working ability of
workers at work place. As a large business enterprise ASDA is concern on providing training to
their new and existing employees in respect to enhancing their performance at work place.
ASDA is a large retailer company and deals in variety of products and services. The major
focused area of firm is to gaining attention of large number of customers through the offered
goods and services of a particular firm.
Research Aim
This the primary and most important part of research. This consists to be a predetermined
statement which helps the researcher in moving forward towards right direction. The effective

aim of this particular research is “To ascertain the effectiveness of employees training and
development on organisational growth and success”. A case study on ASDA.
Research Objectives
This can be described as the most essential part of research project which helps in
clarifying the all variables of research in appropriate and effective manner (Pollock, Wick and
Jefferson, 2015). This part of research is based on the research aim and performs effective role
in carrying out the whole research in effective way. Some essential objectives of research are
described as below:
To analyze the importance of staff training and development within ASDA.
To identify the elements that is adopted by ASDA in respect to enhancing their
performance and productivity.
To evaluate the relationship between employees training or organisational growth and
success.
Research Questions
This section is interlinked with research objectives as it helps in conducting the part of literature
review in effective and efficient manner. Some important questions of research are described as
below:
What are the importance of staff training and development within ASDA?
What are the essential measures that are adopted by ASDA in respect to enhancing their
performance and productivity?
How to evaluate the relationship between employees training or organisational growth
and success?

CHAPTER 2: LITERATURE REVIEW
Introduction
This is also an essential part of research project which helps the investigator in
conducting an in-depth research in effective manner. In this part of research data has to be
gathered through secondary source of data collection. In this researcher has to evaluate the
opinion of various authors and writers who are having significant knowledge and skills about a
particular topic.
2.1The importance of staff training and development within ASDA
As per the views expressed by Moser, 2012, Training and development is the most
effective part of business organization as it is effective in improvising the performance and skills
of people at work place. This creates value in attaining high growth and success at market place.
As a large supermarket chain ASDA is focused on providing high profile training to their staff
members in order to enhancing their skills and ability to perform a task and duty at work place.
There are various importances of training and development within ASDA in which some are
described as below:
Enhancing Productivity: Training is mainly effective in enhancing organisational productivity at
market place. A trained employee is able to perform multiple tasks at work place which is
effective in attaining high growth and success at market place.
Developing organisational sales: Sales can be consisting as the representative of organisational
growth as the developing range of sale describes the growth of firm. In this modern and
competitive world organizations are concern on developing organisational sales through offering
wide variety of products and services in most effective and efficient manner.
Improving performance: In this competitive era organizations are concern on hiring well
educated and skilled people at work place in respect to developing the efficiency of employees
performance which create high growth and profitability for firm through implementing right
people at right place.

2.2 The essential measures that are adopted by ASDA in respect to enhancing their performance
and productivity.
According to the opinion of Ford, 2014, In this modern scenario competition is so high at
market place and each business enterprises are concern on adopting various measures in respect
to providing high rage of training session to their existing as well as new employees at market
place. Some essential measures that are adopted by ASDA are described as below:
On the job training: This is the most effective method of providing training to their employees
and creates benefits in developing their performance at work place. A proper direction helps in
enhancing the productivity of firm through improvising the personality of an individual. With the
help of this method organizations are providing practical training to their staff people so that
their performance can be enhanced in efficient way.
Adoption of new technologies: Technologies plays effective role in enhancing productivity of
firm at market place. In this modern era advancement in technologies plays vast role in
producing variety of goods and services at market place. As a large business enterprises ASDA is
concern on adopting most suitable and appropriate tools at work place in respect to providing
competition to their competitors.
2.3 The relationship between employees training or organisational growth and success.
As per the opinion of Kolb, 2014, Training has an effective relationship with
organisational growth and success. In this competitive era it is necessary for each small as well
as large business enterprises is to providing training to their each employee in respect to
providing a proper direction to them so that productivity of firm can be enhanced at market
place. Training helps an individual in developing their knowledge in some specific area which
creates value in firm’s growth. A well trained employees is effective for performing various task
in a single period of time. Organizations are categorized their departments in different part in
which employees are assigned in different segments as per their skills and knowledge. People
with similar set of knowledge work with more coordination an attain goals in effective manner. It
is required for each firm t set some goals and objectives that are essential for employees to attain
them in well planned and appropriate way. Training helps in describing the roles and
responsibilities that are needs to be performed by them at work place.

CHAPTER 3: RESEARCH METHODOLOGY
Introduction
This is the most important part of research project which helps the researcher to moving
forward towards right direction. Methodology can be described as a systematic and theoretical
analysis of the methods that are used to a field of study. It refers the theoretical analysis of the
body of various methods and principles that are included with a branch of knowledge. This
section of research involves various paradigm, phases, theoretical model and qualitative or
quantitative techniques (Shultz and Adams, 2012). This part if research helps in providing a
significant direction to completion the research in effective and efficient manner. With the help
of this section investigator is able to determine the manner in which research can be
implemented in well planned manner. This part involved various application there are effective
in accumulating valid result and outcomes in which some are described as below:
Type of Investigation
It is the primary stage of research methodology which helps in identifying the nature of
research work so that appropriate techniques can be implemented by researcher. A research is
said to be qualitative or quantitative in nature. The qualitative research is based on the quality of
data which are gathered by researcher through qualitative means. On the other side quantitative
research is based on the quantitative or statistical techniques. A research is known as quantitative
in nature when it significantly deals with numerical facts and figures. The present research is
based qualitative research as the data and information are gathered through qualitative means.
This helps in signifies the whole research is effective direction.
Research Design
Research design compasses to the overall strategy which are adopted by researcher to
integrate various elements of the study in a logical and coherent manner and also ensuring the
researcher to effectively address the issue which is discussed in the research project. It also
described as a blueprint of the research project which helps in defining the direction to researcher
for implement all operations in effective manner. This section is categorized among three major
parts such as descriptive, experimental and exploratory research design. In the present research
project descriptive design has to be taken into proper action as it is more appropriate for
conducting a qualitative research in efficient way.

Research Philosophy
Research philosophy is a belief about a way in which information and data related to a
phenomenon needs to be collected, determined and applied. It is the major responsibility of
researcher to chose the most appropriate philosophy as to support the study into proper
consideration. The study is mainly based on either Interpretivism or positivism research
philosophy (Salas and et. al., 2012). The present research is based on Interpretivism philosophy
as it is effective in adopting qualitative means in respect to accumulate data and conduct the
research on the same. Researcher select Interpretivism philosophy as it is suitable and adopted
to carry out the research into proper action.
Research Approach
This is also an another essential part of research methodology, the selection of approach
is based on the type of research. This part of research is divided among two major elements such
as deductive and inductive research approach. In the case of deductive research approach new
concepts and theories are developed and proved by developing hypothesis in this approach the
results are based on available facts and figures. On the other side inductive research approach is
based on existing facts and figures. The present research is based on qualitative means so in this
inductive research approach has to be taken into proper action. This is effective in creating valid
and reliable outcomes.
Data Sampling
Data sampling is considered as a statistical analysis tool and techniques which are used to
select, measure and analyze a representative subset of data points in respect to determining the
patterns and trends in the wide data set being evaluated. The sampling techniques encompasses
on choosing the sample which replicates from the original population. This part is categorized
among probabilistic and non probabilistic in nature (Costen and Salazar, 2011). In the current
research project purposive sampling technique has to be applied into proper action as to gather
appropriate information from the population. The researcher tends to select sample size of 40
people, the opinion of respondents helps in reaching at valid and reliable outcome.
Data Collection
This can be described as the most essential part of research project which helps in
gathering the data and information in appropriate manner. In this section of research project data

has to be gathered through primary as well as secondary sources. In the present research project
data literature review has been done on the basis of secondary source of data collection, on the
other side questionnaire has to be prepared as per the accumulated data through primary source.
CHAPTER 4: DATA ANALYSIS
This consists to be an essential part of research project which helps in analyzing the
opinion of people through creating a question. This section of research is based on thematic
analysis and in this themes are prepared on the basis of research questions.
Q1) Does the implementation of effective training tools and technologies are
valuable for organisational growth and success?
Frequency
Strongly Agree 32
Agree 5
Strongly Disagree 1
Disagree 2
Q2) What are the importance of emerging training and development session at
work place?
Frequency
Increasing employees Performance 15
Enhancing Productivity 10
Developing Profitability 7
Increasing Revenue 8
Q3) which kind of training methods is adopted by ASDA in respect to
providing training to their staff people?
Frequency
On the job training 35
Off the job training 5
Q4) Does training is effective for improvising the performance of firm at
market place?
Frequency

Yes 38
NO 2
Q5) What impact does implementation of training session has on the working
efficiency of employees?
Frequency
Positive 30
Negative 8
Neutral 2
Q6) Does effective training process helps in raising the time efficiency of
employees at work place?
Frequency
Yes 36
No 4
Q7) Which measures are adopted by ASDA as to enhancing the working ability
of people within the organisation?
Frequency
Innovative Ideas 10
Recruiting skilled people 12
Advancement in Resources 8
Applying digital tools 10
Q8) What are the major effectiveness of training on organisational growth and
success?
Frequency
Enhancing customers Focus 15