MKTG 3321 Public Relations News Release: Environment Program Details

This assignment is a news release written by a student for MKTG 3321, focusing on a new "Engineering, Education and the Environment" program. The program, a partnership with Environment and Climate Change Canada and Engineers and Geoscientists of British Columbia, offers five first-year engineering students from a British Columbia University a four-month internship with an engineering firm specializing in sustainability. Participating students will receive a $10,000 scholarship upon completion. The news release highlights the program's goals to promote sustainability, student engagement, and the future of engineering professions. It includes quotes from key figures, details on application requirements, and contact information for further inquiries.

MKTG 3321 – PUBLIC RELATIONS
(Organization’s logo or letterhead.)
NEWS RELEASE
FOR IMMEDIATE RELEASE:
(The date you intend to send the release.)
ENGINEERING, EDUCATION AND THE ENVIRONMENT
A new program in Partnership with Environment and Climate Change Canada is taking on
board, five students from the first year of engineering, from a British Columbia University,
for a four month long internship at an engineering firm focused on sustainability and the
environment as a whole. The participating students will earn a $10,000 scholarship post
competition.
The Engineers and Geologists at British Columbia believe that the future of these sectors
depends on present students, hence, the focus will be on sustainability to preserve the needs
of the present without compromising the needs of the future. Catherine McKenna, Honorable
Minister of the Environment and Climate Change, Canada, has stated that, “The Government
of Canada is pleased to be supporting this program for young Canadians. Students are
tomorrow’s leaders and have much to contribute to the welfare of Canada and the
environment.”
This program is being funded by both Environment and Climate Change Canada along with
Engineers and Geoscientists of British Columbia. Internships begins May 2020 and the
applications are due January1, 2020. Applicants must also submit transcripts from their fall
term in the University, 2018 and a 500 word essay entitled “Why I want to become an
environmental engineer in British Columbia.” They will be selected by representatives of
engineering firms under British Columbia.
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MKTG 3321 – PUBLIC RELATIONS
The interns will work on both fieldwork and planning for green projects under British
Columbia while journaling their experience at the program on social media. Ann English,
chief Executive Officer and Registrar, EGBC stated, “This is a great initiative to promote
new engineering students to pursue their interests in sustainability. I look forward to seeing a
great response in the number of applications to something that I am passionate about,
education and the environment.”
Applications are available at Engineers and Geoscientists British Columbia and Environment
and Climate Change Canada and participating engineering head offices. A complete list is
attached along with the inline application available at www.egbc.ca/internship.
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FOR MORE INFORMATION, CONTACT:
Jane Smith
Manager of Communications
Phone: [phone]
E-mail: [e-mail]